Theses on a related topic (having the same keywords):

benefity, marketingovy mix, sales support tools, promotional video animation, podpora prodeje, nastroje podpory prodeje, marketingova koncepce, dotaznik, loyalty program, empirical probe, marketing mix, benefits, sales support, marketing, propagacni video animace, empiricka sonda, questionnaire, marketing concept, vernostni program

Keywords ordered alphabetically | Keywords ordered by occurrence rate

701.
Lahodná, Veronika
Faculty: University of Finance and Administration
Year: 2014, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication, Marketing Communication
Bachelor's thesis defence: Analýza zavádění nového výrobku na trh - využívání vývoje zájmů a preferencí veřejnosti | Theses on a related topic Display description

702.
Lajnerová, Veronika
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingový výzkum a jeho konkrétní použití ve zvoleném podnikatelském subjektu | Theses on a related topic

703.
Lapka, Lukáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje na internetu | Theses on a related topic
Bachelor's thesis defence: Podpora prodeje na internetu | Theses on a related topic

704.
Ledecká, Radka
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Obalový a grafický design jako marketingový nástroj | Theses on a related topic

705.
Lesniak, Jakub
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace vybraného produktu | Theses on a related topic

706.
Lindnerová, Marcela
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh projektu svatby celebrity jako supportu jejího osobního marketingu (Svatba jako spektakulární PR akce) | Theses on a related topic

707.
Linhartová, Lenka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategické a detailní plánování reklamní kampaně v podmínkách společnosti AGROFERT HOLDING | Theses on a related topic

708.
Lis, Aryna
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metoda STP a práce s marketingovým mixem | Theses on a related topic

709.
Líznerová, Tereza
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití emocí v reklamě | Theses on a related topic

710.
Liznová, Leona maiden name: Liznová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v ČR)
Bachelor's thesis defence: Cestovní ruch v podmínkách hl. m. Prahy a koncepce jeho strategie do budoucna | Theses on a related topic

711.
Löblová, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Řešení zaměstnanosti zdravotně postižených ve Středočeském kraji a podpora státu | Theses on a related topic

712.
Lokvencová, Andrea
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace pro klub KSBM | Theses on a related topic

713.
Lopatko, Valentin
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance & Bachelor of Science in Business Administration
Bachelor's thesis defence: The Role of New Media in a Modern Marketing Communication | Theses on a related topic

714.
Lörincová, Ivana
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivita nástrojů marketingového mixu u vybraného podniku | Theses on a related topic

715.
Loucká, Veronika maiden name: Filová
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Vliv reklamy na spotřební chování občanů | Theses on a related topic

716.
Loudová, Renáta
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingové plány a strategie | Theses on a related topic

717.
Loušová, Markéta
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza životního cyklu produktu a úlohy komunikace v jeho jednotlivých etapách | Theses on a related topic

718.
Lůbal, Antonín
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace firmy Vinařství Lůbalovi | Theses on a related topic

719.
Ludvíková, Alena
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj marketingové komunikace v České spořitelně, a.s.- sektor finančních služeb | Theses on a related topic

720.
Lukeš, Vladimír
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Přínos tvůrčích mezigeneračních týmů pro rozvoj podniku | Theses on a related topic

721.
Lukyanenko, Yevgeniya
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kampaně a nejčastější chyby v kampaních | Theses on a related topic

722.
Luniova, Anhelina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Branding – Its History and New Challenges
Master's thesis defence: Branding – Its History and New Challenges | Theses on a related topic

723.
Lupková, Lenka
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Aplikace manažerských a marketingových přístupů v soudobé evropské veřejné správě | Theses on a related topic

724.
Lutovská, Aneta
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metoda STP a práce s marketingovým mixem | Theses on a related topic

725.
Macuroská, Andrea maiden name: Hejnová
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza rozhodovacího procesu při výběru produktu | Theses on a related topic

726.
Máčátová, Alice maiden name: Vysloužilová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační strategie firmy | Theses on a related topic

727.
Machková, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace globální značky v národním prostředí ČR (Případová studie komunikace značky Marvel v ČR) | Theses on a related topic

728.
Machota, Jiří
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský plán pro malý podnik | Theses on a related topic

729.
Machovská, Petra maiden name: Beránková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proces budování značky Endiex a faktory, které ho ovlivňují | Theses on a related topic

730.
Machovská, Petra maiden name: Beránková
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Význam privátní značky pro společnost Dr.Max | Theses on a related topic

731.
Machuldová, Barbora
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing ve sportu | Theses on a related topic

732.
Maitahová, Sandra
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový průzkum na spotřebitelském trhu - případ tanečních škol | Theses on a related topic

733.
Makúchová, Zuzana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku - produktu | Theses on a related topic

734.
Maláčová, Romana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku - projektová (analytická) studie | Theses on a related topic

735.
Malenová, Veronika
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komunikačního mixu nové výrobkové řady | Theses on a related topic

736.
Maletičová, Sára
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Návrh efektivního komunikačního mixu konkrétního produktu | Theses on a related topic

737.
Malinová, Hana maiden name: Šmídová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Audit podniku a jeho operací | Theses on a related topic

738.
Malyk, Kateryna
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Efektivita online marketingu na příkladu realitního developera | Theses on a related topic

739.
Maňas, Jaroslav
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

740.
Mareš, David
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Uplatnění trendových nástrojů marketingové komunikace ve společnosti OMAX Holding s.r.o. | Theses on a related topic

741.
Marková, Tereza
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metody guerilla marketingu | Theses on a related topic

742.
Martin, Václav
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Guerilla marketing - šance pro malé a střední podniky | Theses on a related topic

743.
Martynenka, Inha
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Praktická analýza marketingové komunikace | Theses on a related topic

744.
Martynenka, Inha
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Metody výzkumu účinnosti reklamní kampaně | Theses on a related topic

745.
Maryška, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Potenciál a marketingové možnosti statutárního města Kladna | Theses on a related topic

746.
Mařík, Vlastimil
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologická analýza obsahu reklamy | Theses on a related topic

747.
Máša, Jaroslav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Zaměstnávání osob zdravotně postižených v regionu Teplice | Theses on a related topic

748.
Mašek, Luboš
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sociální sítě a jejich začlenění do marketingové strategie | Theses on a related topic

749.
Mašek, Pavel
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Datamining a jeho využití pro zvyšování efektivity věrnostních programů v rámci obchodního modelu společnosti | Theses on a related topic

750.
Maťáková, Michaela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky využívané v reklamě k přilákání pozornosti spotřebitele v periodickém tisku | Theses on a related topic