Theses on a related topic (having the same keywords):

marketingovy mix, ubytovaci zarizeni, hotel, hospitality industry, marketing management, cestovni ruch, marketing mix, hotelovy prumysl, balneo provoz, destination, hotel industry, lazne, tourist industry, spa, accommodation facilities, lazenstvi, hotel management, destinace, restauracni prumysl, spa management

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Langerová, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový mix vybrané destinace cestovního ruchu | Theses on a related topic Display description

2.
Mrnková, Nikola
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Marketingový mix vybrané destinace | Theses on a related topic

3.
Regnerová, Eliška
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace hotelového průmyslu na příkladu lázeňského Hotelu Mercedes | Theses on a related topic

4.
Velechovská, Barbora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Outgoing do oblasti Perského zálivu a Indického oceánu a jeho marketing | Theses on a related topic

5.
Martynenka, Inha
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Metody výzkumu účinnosti reklamní kampaně | Theses on a related topic

6.
Adamíková, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingového mixu horských středisek | Theses on a related topic

7.
Anderlová, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro seniory | Theses on a related topic

8.
Bartošová, Dagmar
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza rozvoje incomingového cestovního ruchu České republiky v letech 2008 - 2009 | Theses on a related topic

9.
Beránek, Petr
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza chování zákazníka, segmentace trhu a řízení vztahů se zákazníky (CRM) ve společnosti Grandhotel Bohemia | Theses on a related topic

10.
Bílková, Petra
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Vliv vybraných makroekonomických ukazatelů na hospodaření podniku | Theses on a related topic
Master's thesis defence: Vliv vybraných ukazatelů podnikatelského prostředí na úspěch podniku | Theses on a related topic

11.
Borová, Adéla
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Moderní aplikace marketingu v hotelnictví | Theses on a related topic

12.
Dudák, Ondřej
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingové řízení v podniku | Theses on a related topic

13.
Dušková, Tereza
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová strategie cestovního ruchu regionu Kolínsko | Theses on a related topic

14.
Dvořáček, Hynek
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový plán hotelu Santon | Theses on a related topic

15.
Dvořáková, Lucie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza úlohy marketingové komunikace v marketingovém řízení města a obce | Theses on a related topic

16.
Formánková, Iveta
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketing organizace v oblasti pohostinství a cestovního ruchu | Theses on a related topic

17.
Hilgartová, Lucie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Efektivnost firmy z pohledu prodeje a marketingu | Theses on a related topic

18.
Hubačová, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketing destinace cestovního ruchu | Theses on a related topic

19.
Kari, Galiya
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Efektivnost firmy z pohledu marketingu | Theses on a related topic

20.
Khunová, Petra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Perspektivy rozvoje cestovního ruchu v turistickém regionu Český ráj | Theses on a related topic

21.
Kříž, Vlastimil
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Destinační management v Karlovarském kraji | Theses on a related topic

22.
Kupcová, Tereza maiden name: Kupcová
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Marketingová studie turistické oblasti | Theses on a related topic
Master's thesis defence: Marketingová studie turistické oblasti | Theses on a related topic
Master's thesis defence: Psychologické aspekty klamavé reklamy

23.
Matoušková, Michaela maiden name: Trylčová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration EU, Public Administration EU, Public Administration EU)
Master's thesis defence: Význam zřízení Destinační agentury Krušné hory pro rozvoj obcí horského regionu | Theses on a related topic

24.
Mihulová, Lucie
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketing obcí a regionů | Theses on a related topic

25.
Mrázová, Helena maiden name: Mašková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Podpora prodeje MICE segmentu v hotelovém průmyslu | Theses on a related topic

26.
Muroňová, Karolína
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Krizová komunikace cestovní kanceláře | Theses on a related topic

27.
Prejzová, Barbora
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingové strategie pro leteckou společnost Travel Service | Theses on a related topic

28.
Průcha, Martin
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v segmentu SME na českém trhu | Theses on a related topic

29.
Pukišová, Antonie
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing místa (město, oblast, země) jako forma zdroje příjmů z turistického ruchu | Theses on a related topic

30.
Shobonova, Darya
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt vybrané marketingové komunikační aktivity | Theses on a related topic

31.
Slapničková, Regina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Integrace nástrojů marketingového mixu a její vliv na úspěšnost prodejce | Theses on a related topic

32.
Slezáková, Klára
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Integrovaná marketingová komunikace turistických regionů České republiky | Theses on a related topic

33.
Stručková, Stella
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingové řízení hotelových služeb | Theses on a related topic

34.
Svědíková, Zuzana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Marketingová studie turistické oblasti | Theses on a related topic
Master's thesis defence: Marketingová studie turistické oblasti | Theses on a related topic
Master's thesis defence: Marketingová profese jako faktor stresu | Theses on a related topic

35.
Šalanská, Linda
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingové řízení MSP | Theses on a related topic

36.
Šreiberová, Věra maiden name: Hoffmannová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v ČR)
Bachelor's thesis defence: Význam cestovního ruchu v regionálním rozvoji mikroregionu Dolní Berounka | Theses on a related topic

37.
Švihelová, Lada
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Přínos rozvoje cestovního ruchu ke zvyšování ekonomického potenciálu regionu | Theses on a related topic

38.
Urbánková, Kamila maiden name: Houfová
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Analýza nových trendů v cestovním ruchu - cestování s dětmi | Theses on a related topic

39.
Velflová, Klára
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Insurance Industry
Master's thesis defence: Specifika marketingu v pojišťovnictví | Theses on a related topic

40.
Zíková, Radka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová situační analýza hotelu Betlem Club | Theses on a related topic

41.
Abakumov, Egor
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Business plan: "Memories" Photo Studio | Theses on a related topic

42.
Abashkova, Daria
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová a komunikační strategie kulturní instituce | Theses on a related topic

43.
Abulaesova, Renata
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku v závislosti na změnách jeho marketingového mixu | Theses on a related topic

44.
Aiznerová, Monika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Trendy cestovního ruchu a směřování marketingu v cestovní kanceláři Čedok a. s. | Theses on a related topic

45.
Ali, Yussuf
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Uplatnění informačních technologií pro efektivitu managementu hotelového podnikání v České republice | Theses on a related topic

46.
Alimpiyev, Lev
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: The role and application of market research (qualitative and quantitative) in inbound or domestic tourism industry | Theses on a related topic

47.
Aliyev, Fuad
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Analýza silných a slabých stránek činnosti podnikatelského subjektu | Theses on a related topic

48.
Alka, Rostislav
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku v závislosti na změnách jeho marketingového mixu | Theses on a related topic

49.
Alka, Rostislav
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Mediaplán reklamní kampaně v oblasti lázeňských a wellness služeb | Theses on a related topic

50.
Altner, Miloš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Vyhodnocení ekonomické efektivnosti variant podnikatelského plánu | Theses on a related topic