Theses on a related topic (having the same keywords):

marketingovy mix, podpora prodeje, osobni prodej, reklama, propagace, produkt, primy marketing., distribuce, vztahy s verejnosti, marketingovy komunikacni mix, cena

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1651.
Lapáček, Vojtěch
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Sociální odpovědnost podniku z pohledu public relations | Theses on a related topic Display description

1652.
Lapáčková, Karolína
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Vliv rodinného prostředí na nákupní rozhodování | Theses on a related topic

1653.
Lapka, Václav
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský plán - Založení podnikatelského subjektu BestFly | Theses on a related topic

1654.
Larsson, Jana maiden name: Khúlová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etický audit marketingové komunikace | Theses on a related topic

1655.
Látalová, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

1656.
Lážnovská, Blanka maiden name: Šabadová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský plán na založení společnosti (vybrané problémy) | Theses on a related topic

1657.
Leciánová, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metody a techniky podpory prodeje – spotřebitelské soutěže | Theses on a related topic

1658.
Ledecká, Radka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace neziskových organizací s veřejností | Theses on a related topic

1659.
Ledecká, Radka
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Obalový a grafický design jako marketingový nástroj | Theses on a related topic

1660.
Leichtová, Michaela maiden name: Klírová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Jazyk přesvědčování v reklamě | Theses on a related topic

1661.
Lesniak, Jakub
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace vybraného produktu | Theses on a related topic

1662.
Lesonická, Magdaléna maiden name: Červenková
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Identifikace potřeb, požadavků a očekávání zákazníků a souvislost s řízením vztahů se zákazníky | Theses on a related topic

1663.
Lespukh, Vasyl
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Psychologické základy marketingu | Theses on a related topic

1664.
Libická Simonović, Sandra maiden name: Libická
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Kazuistika marketingové komunikace malé firmy v Srbsku | Theses on a related topic

1665.
Libovický, Karel
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Model řízených vztahů se zákazníky v konkrétním podniku | Theses on a related topic

1666.
Libra, Lucie maiden name: Mrázková
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt reklamní kampaně pro vybraný produkt | Theses on a related topic

1667.
Lidická, Kamila maiden name: Tománková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Regulace reklamy | Theses on a related topic

1668.
Lilko Macků, Adéla maiden name: Macků
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Logistické systémy v distribuci a obchodě | Theses on a related topic

1669.
Limanovský, Adam
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení marketingového plánu vybrané firmy | Theses on a related topic

1670.
Lindová, Veronika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingu a propagace na životní styl určitých sociálních a věkových skupin | Theses on a related topic

1671.
Linhart, Zbyněk
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty marketingové komunikace se zřetelem na pojetí lidského těla v reklamách - problematika Body Image | Theses on a related topic

1672.
Link, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru obchodu (rychloobrátkové zboží) | Theses on a related topic

1673.
Lipavská, Kateřina
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proces učení spotřebitele a zapamatování reklamy | Theses on a related topic

1674.
Lipková, Monika
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Zvýšení konkurenceschopnosti podniku pomocí nástrojů komunikačního mixu | Theses on a related topic

1675.
Lis, Aryna
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metoda STP a práce s marketingovým mixem | Theses on a related topic

1676.
Lisá, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Genderové role muže a ženy v reklamě | Theses on a related topic

1677.
Lisá, Veronika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Vliv barev a jeho využití v marketingu | Theses on a related topic

1678.
Littman, Marek
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické limity v reklamě | Theses on a related topic

1679.
Liyasheva, Aidana
Faculty: University of Finance and Administration
Year: 2020, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication, Marketing Communication
Master's thesis defence: Elasticita firemních produktů a marketing firmy | Theses on a related topic

1680.
Líznerová, Tereza
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití emocí v reklamě | Theses on a related topic

1681.
Ljapinová, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etický rozměr komunikačních strategií | Theses on a related topic

1682.
Löbl, Tomáš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití motivu strachu v televizní a billboardové reklamě. Analýza konkrétní marketingové komunikace. | Theses on a related topic

1683.
Löblová, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační strategie organizací podnikajících v oblasti využití volného času | Theses on a related topic

1684.
Lokvencová, Andrea
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace pro klub KSBM | Theses on a related topic

1685.
Lokvencová, Natálie
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

1686.
Lomova, Kristina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Public relations jako součást nákupního rozhodování spotřebitele | Theses on a related topic
Bachelor's thesis defence: Public relations jako součást nákupního rozhodování spotřebitele | Theses on a related topic
Bachelor's thesis defence: Public relations jako součást nákupního rozhodování spotřebitele | Theses on a related topic

1687.
Lopatina, Anastasia
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza obsahu reklamního spotu | Theses on a related topic

1688.
Lorencová, Inka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Právní regulace prodeje a pronájmu podniku | Theses on a related topic

1689.
Loudová, Kristýna
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace vybraných pražských nemocnic | Theses on a related topic

1690.
Loudová, Renáta
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingové plány a strategie | Theses on a related topic

1691.
Loušová, Markéta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing a propagace měst a obcí | Theses on a related topic

1692.
Lůbal, Antonín
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace firmy Vinařství Lůbalovi | Theses on a related topic

1693.
Lukášová, Dominika
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: České oděvní blogy jako nástroj product placementu | Theses on a related topic

1694.
Lukeš, Vladimír
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

1695.
Lukešová, Andrea
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv marketingové komunikace na diferenciaci životního stylu v současné české společnosti | Theses on a related topic

1696.
Luksch, Radek
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace Armády České republiky ve vztahu k veřejnosti | Theses on a related topic

1697.
Lukschová, Pavlína maiden name: Toksová
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Regulace klamavé reklamy | Theses on a related topic

1698.
Lukyanenko, Yevgeniya
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kampaně a nejčastější chyby v kampaních | Theses on a related topic

1699.
Luňáková, Nela
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Budování značky prostřednictvím sociálních sítí | Theses on a related topic

1700.
Lundáková, Marcela maiden name: Zezulková
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Argumentační strategie v reklamě jako formy využívané komunikátorem k přesvědčování spotřebitelů | Theses on a related topic