Theses on a related topic (having the same keywords):

propagace znacky, celebrity endorsement, reklama, rada pro rozhlasove a televizni vysilani, zakon c. 132/2010 sb., marketingova komunikace, televizni porad, product placement

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1151.
Lukyanenko, Yevgeniya
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kampaně a nejčastější chyby v kampaních | Theses on a related topic Display description

1152.
Lukyanchenko, Anastassiya
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Pinterest | Theses on a related topic

1153.
Lundáková, Andrea
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingové aktivity Charity České republiky jako jedné z neziskových organizací | Theses on a related topic

1154.
Lundáková, Andrea
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Specifika komunikačního mixu v integrované marketingové komunikaci v potravinářství | Theses on a related topic

1155.
Lundáková, Marcela maiden name: Zezulková
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Argumentační strategie v reklamě jako formy využívané komunikátorem k přesvědčování spotřebitelů | Theses on a related topic

1156.
Luu Thanh, Thuy
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace a tvorba konkrétního marketingového plánu v umělecké činnosti | Theses on a related topic

1157.
Luuová, Thi Thanh Thuy maiden name: Luuova
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Vliv marketingu na změnu poptávky po produktu | Theses on a related topic

1158.
Luuová, Thi Thanh Thuy maiden name: Luuova
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Řízení značky a komunikační strategie při vstupu na zahraniční trh v praxi podniku | Theses on a related topic

1159.
Lužná, Lucie maiden name: Rosůlková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj reklamy v českých zemích | Theses on a related topic

1160.
Lyuleeva, Ksenia
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vytvoření efektivní fotografie produktu v marketingu | Theses on a related topic

1161.
Lyuleeva, Ksenia
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Kreativita v reklamě. Jak oslovit spotřebitele a poskytnout mu zkušenost | Theses on a related topic

1162.
Lyust, Evgeny
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kritéria výběru médií pro reklamní kampaň sdružení Český ráj | Theses on a related topic
Bachelor's thesis defence: Kritéria výběru médií pro reklamní kampaň sdružení Český ráj | Theses on a related topic

1163.
Lžičařová, Anna
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proces budování značky | Theses on a related topic

1164.
Macasová, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Význam implementace PR do zdravotnických zařízení | Theses on a related topic

1165.
Mačák, Leoš
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing neziskové organizace Tichý svět – chráněná pracoviště, o. p. s. | Theses on a related topic

1166.
Máčátová, Alice maiden name: Vysloužilová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační strategie firmy | Theses on a related topic

1167.
Mádlová, Michaela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Výchovné faktory (vlivy) marketingové komunikace | Theses on a related topic

1168.
Mach, Jakub
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Etický rozměr komunikačních stragegií | Theses on a related topic

1169.
Mach, Milan
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Hodnocení ekonomické efektivnosti variant podnikatelského plánu | Theses on a related topic

1170.
Machalová, Klára
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace neziskových organizací | Theses on a related topic

1171.
Machková, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace globální značky v národním prostředí ČR (Případová studie komunikace značky Marvel v ČR) | Theses on a related topic

1172.
Machová, Jana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologická analýza obsahu reklamy | Theses on a related topic

1173.
Machová, Natálie
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Design reklamy z pohledu neuromarketingu | Theses on a related topic

1174.
Malenová, Veronika
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komunikačního mixu nové výrobkové řady | Theses on a related topic

1175.
Maletičová, Sára
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Návrh efektivního komunikačního mixu konkrétního produktu | Theses on a related topic

1176.
Malinová, Tereza
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Influencer jako nástroj budování image značky | Theses on a related topic

1177.
Malyuk, Viktor
Faculty: University of Finance and Administration
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: E-business a jeho logistika | Theses on a related topic
Bachelor's thesis defence: E-business a jeho logistika | Theses on a related topic

1178.
Mambetova, Elvina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Historie a současnost reklamní kampaně značky Adidas | Theses on a related topic

1179.
Mamedova, Yana
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

1180.
Mandová, Alexandra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv jednotlivých druhů komunikace/reklamy a komunikačního mixu na specifické cílové skupiny | Theses on a related topic

1181.
Mandová, Alexandra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití marketingového výzkumu v procesu budování značky | Theses on a related topic

1182.
Mandzák, Jan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Regulace reklamy | Theses on a related topic

1183.
Mareš, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Internetová reklama a její rostoucí význam v moderním světě | Theses on a related topic

1184.
Mareš, Petr
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Mobilní – elektronický marketing jako nástroj konkurenčního boje | Theses on a related topic

1185.
Marková, Petra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing pro vybranou cílovou skupinu | Theses on a related topic

1186.
Marková, Tereza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Podpora prodeje jako součást integrované marketingové komunikace společnosti | Theses on a related topic

1187.
Márová, Nicole
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Strategie vytváření vztahu se zákazníkem a jeho upevňování | Theses on a related topic

1188.
Márová, Sandra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vlivy médií a reklamy na děti jako spotřebitele | Theses on a related topic

1189.
Marsa, Jiří
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Komparace obchodování na spotřebitelském vs. průmyslovém trhu | Theses on a related topic

1190.
Maršálková, Lenka
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingové komunikace pro děti | Theses on a related topic

1191.
Martincová, Lenka
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Štěstí na prodej – komercionalizace štěstí a role marketingových komunikací | Theses on a related topic

1192.
Martynenka, Inha
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Praktická analýza marketingové komunikace | Theses on a related topic

1193.
Maryšková, Lenka
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklamní kampaň vybrané firmy | Theses on a related topic

1194.
Mařík, Vlastimil
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologická analýza obsahu reklamy | Theses on a related topic

1195.
Maříková, Markéta
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Postup při tvorbě logotypu společnosti Skappa a jeho využití | Theses on a related topic

1196.
Maříková, Monika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Clustering jako pomocný nástroj tvorby reklamního/PR textu | Theses on a related topic

1197.
Maříková, Monika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vztah nadlinkových a podlinkových nástrojů integrované marketingové komunikace | Theses on a related topic

1198.
Maříková, Olga maiden name: Šeborová
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proměny životního stylu – predátorský hédonismus nebo dobrovolná skromnost? | Theses on a related topic

1199.
Masojídek, Štěpán
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Realitní časopis jako prostředek integrované marketingové komunikace společnosti Concept 2M spol. s r.o. (časopis REAL CITY ) | Theses on a related topic
Bachelor's thesis defence: Realitní časopis jako prostředek integrované marketingové komunikace společnosti Concept 2M spol. s r.o. (časopis REAL CITY ) | Theses on a related topic

1200.
Masojídek, Štěpán
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Práce s marketingovým mixem jako předpoklad úspěchu podnikatelského subjektu na trhu | Theses on a related topic