Theses on a related topic (having the same keywords):

podpora prodeje, marketingovy vyzkum, reklama, marketingova komunikace, strategie. advertising, promotion means, strategies., marketing communication, segmentace trhu, market segmentation, marketing research

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1351.
Galstyan, Andrey
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace vybraných značek z České republiky a Ruské federace | Theses on a related topic Display description

1352.
Gasanova, Irina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Podnikatelský záměr na založení firmy | Theses on a related topic

1353.
Gavrikova, Aleksandra
Faculty: University of Finance and Administration
Year: 2024, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na životní styl mladé generace | Theses on a related topic

1354.
Gazdík, Martin
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Navrhněte marketingový komunikační mix (kampaň) pro vybrané produkty | Theses on a related topic

1355.
Genzerová, Viktorie
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Je televizní reklama jako nástroj propagace služby či výrobku stále účinná? | Theses on a related topic

1356.
Gerasimchuk, Anna
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Srovnávací reklama a její využívání v České republice | Theses on a related topic

1357.
Gerčák, Michal
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora a zvýšení konkurenceschopnosti podniku pomocí nástrojů komunikačního mixu | Theses on a related topic

1358.
Gerhartová, Markéta
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový komunikační mix nového produktu farmaceutického průmyslu | Theses on a related topic

1359.
Gerlach, David
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Možnosti marketingu vzdělávání v internetovém prostředí | Theses on a related topic

1360.
Goldmann, Eli
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sales Promotion as a Tool of the Integrated Marketing Communication in the Selected Company | Theses on a related topic

1361.
Golský, Tomáš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Tvorba image nekomerční organizace | Theses on a related topic

1362.
Gongalskiy, Vladislav
Faculty: University of Finance and Administration
Year: 2021, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance, Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí ve firemní marketingové komunikaci | Theses on a related topic

1363.
Goranov, Adam
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication & Master of Business Administration
Master's thesis defence: Regulace reklamy v rozhlasovém a televizním vysílání | Theses on a related topic

1364.
Gorbatov, Ilya
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Cons and pros of using a celebrity for marketing communication | Theses on a related topic

1365.
Gorbunov, Vladislav
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

1366.
Grafová, Vanessa
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing vybrané neziskové organizace | Theses on a related topic

1367.
Grauová, Dagmar
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Emocionalita spotřebitele a efektivita věrnostních programů | Theses on a related topic

1368.
Grillová, Gabriela
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Budování inteligentní firmy pomocí nástrojů IMK | Theses on a related topic

1369.
Grimberg, Tatyana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Specifiky integrované marketingové komunikace ve vybraných oborech (projekt pop-up obchodu módní značky) | Theses on a related topic

1370.
Grubnerová, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Slevové portály a jejich místo v marketingu poskytovatele slev | Theses on a related topic

1371.
Gruntorád, Ondřej
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Návrh a vyhodnocení marketingové kampaně | Theses on a related topic

1372.
Grussová, Hana
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Délka reklamního spotu a jeho zapamatování | Theses on a related topic

1373.
Grygoryuk, Anna
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing a marketingová komunikace olympijských her | Theses on a related topic

1374.
Guselnikova, Tatiana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketing Management and marketing planning | Theses on a related topic

1375.
Guzyová, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový výzkum v oblasti B2C trhů | Theses on a related topic

1376.
Habadová, Markéta
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza silných a slabých stránek činnosti podnikatelského subjektu a vlivů vnějšího marketingového prostředí | Theses on a related topic

1377.
Háčková, Petra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Marketingový mix a jeho aplikace ve finančních službách | Theses on a related topic

1378.
Haisová, Martina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační mix vybraného subjektu | Theses on a related topic

1379.
Hájková, Eva maiden name: Gondová
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh integrované marketingové komunikace pro konkrétní produkt | Theses on a related topic

1380.
Háková, Jana
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Co snižuje důvěru české veřejnosti k reklamě? | Theses on a related topic

1381.
Haluzová, Alena
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Efektivnost nástrojů integrované marketingové komunikace pojišťovny | Theses on a related topic

1382.
Hamáková, Kateřina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Estetické aspekty reklamy | Theses on a related topic

1383.
Hamidov, Amal
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Kulturní kaleidoskop v reklamě: analýza vlivů kulturních faktorů na marketingovou komunikaci | Theses on a related topic

1384.
Hamouz, Aleš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský plán na založení společnosti (vybrané problémy) | Theses on a related topic

1385.
Hamouz, Lukáš
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vývoj marketingových strategií v herním průmyslu | Theses on a related topic

1386.
Hamouz, Ondřej
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingová komunikace vysoké školy při oslovení potenciálních studentů | Theses on a related topic

1387.
Hamouz, Ondřej
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sociálně-psychologické problémy zavádění nového produktu na trh | Theses on a related topic

1388.
Hamouz, Václav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Provozování rozhlasového a televizního vysílání | Theses on a related topic

1389.
Hančík, Lukas
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Multimédia v marketingové komunikaci podniku – analytická studie vybraných implementací multimediálních sdělení v marketingovém komunikačním mixu | Theses on a related topic

1390.
Hanek, Jaroslav
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Faktory ovlivňující přijetí či odmítnutí reklamy zákazníkem společnosti | Theses on a related topic

1391.
Hanifayeva, Narmin
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Advertisement - the Phenomen of Marketing Communication | Theses on a related topic

1392.
Hanuš, Ondřej
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Internetový marketing a reklamní kampaň v kontextu herního průmyslu | Theses on a related topic

1393.
Hanzalová, Kateřina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Virální online marketing, jeho užití a hranice | Theses on a related topic

1394.
Hanzlíčková, Tereza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Mediální plán kampaně "Kooperativa NA100PRO" | Theses on a related topic

1395.
Harantová, Eliška
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vnímání nepoctivých obchodníků seniory | Theses on a related topic

1396.
Harvalík, Robert
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Návrh systému marketingového řízení podniku (aplikace moderních prvků) | Theses on a related topic

1397.
Hasalová, Hana maiden name: Kratochvílová
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza věrnostního programu letecké společnosti ČSA | Theses on a related topic

1398.
Hassmanová, Markéta
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v neziskovém sektoru | Theses on a related topic

1399.
Hassmanová, Markéta
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketingová strategie vybrané společnosti | Theses on a related topic

1400.
Hašek, Miloš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zdravý životní styl a jeho propagace | Theses on a related topic
Master's thesis defence: Propagace firmy Wheelies | Theses on a related topic