Theses on a related topic (having the same keywords):

effie, reklamni apely, socialni reklama, social advertising, reklama, ethics in advertising, etika v reklame, strach, emoce, marketingova komunikace, advertising appeals, marketing, emotions, advertisement, greenpeace, marketing communication, fear

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1451.
Brunclíková, Ema
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Užití cizího autorského díla, porušování autorských práv | Theses on a related topic Display description

1452.
Brunclíková, Pavlína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

1453.
Bubnov, Nikita
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Přímý marketing jako komunikační technika v kazašském podniku | Theses on a related topic

1454.
Bubnová, Lucie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru farmacie | Theses on a related topic

1455.
Bukhanets, Illia
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: The role of New Media in a Modern  Marketing Communication | Theses on a related topic

1456.
Buková, Monika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Uplatnění marketingu ve službách | Theses on a related topic

1457.
Buková, Monika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Etický rozměr komunikačních strategií | Theses on a related topic
Master's thesis defence: Etický rozměr komunikačních strategií | Theses on a related topic

1458.
Bukovská, Adéla
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Guerilla marketing a jeho podoby | Theses on a related topic

1459.
Bulavina, Daria
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha reklamní fotografie v tištěných a on-line médiích | Theses on a related topic

1460.
Bulíř, Šimon
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Minimalismus jako životní styl a jeho význam v praxi marketingové komunikace | Theses on a related topic

1461.
Bulková, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingového mixu v agroturistice | Theses on a related topic

1462.
Burcinová, Kristýna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingové výdaje a jejich vliv na velikost obratu (zisku) | Theses on a related topic

1463.
Burdychová, Nikola
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zpracování věrnostního programu pro vybraný podnikatelský subjekt | Theses on a related topic

1464.
Buriakova, Yana
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Advertisement – the phenomenon of communication | Theses on a related topic

1465.
Burlac, Cristina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Image v marketingu z pohledu psychologie | Theses on a related topic

1466.
Burrows, Andrea
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Věrnostní program podnikatelského subjektu | Theses on a related topic

1467.
Bušková, Miroslava
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití guerilla marketingu v propagaci malých a středních podniků | Theses on a related topic

1468.
Bušková, Miroslava
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Model guerilla marketingu v konkrétní komunikační kampani a jeho vyhodnocení | Theses on a related topic

1469.
Býmová, Šárka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vztah nadlinkových a podlinkových nástrojů integrované marketingové komunikace | Theses on a related topic

1470.
Cafourková, Michaela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Postoje českého spotřebitele ke značce a jeho vnímání značkového zboží | Theses on a related topic

1471.
Candráková, Lucia
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Klamavá reklama
Master's thesis defence: Klamavá reklama | Theses on a related topic

1472.
Cejnar, Cyril
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Marketingové řízení rodinné firmy | Theses on a related topic

1473.
Cenefelsová, Jana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Proces plánování a řízení projektů ve firmě, včetně návrhu a doporučení | Theses on a related topic

1474.
Centár, Ladislav
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication & Master of Business Administration
Master's thesis defence: Ethics, related to organizational communication. | Theses on a related topic

1475.
Cíferský, Erik
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: "Viral" jako grál. Virální marketing v moderní marketingové komunikaci | Theses on a related topic

1476.
Cimburek, Tomáš
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication & Bachelor of Science in Business Administration
Bachelor's thesis defence: Social Networks and its marketing potential for Small and Medium Enterprises | Theses on a related topic

1477.
Cimburek, Tomáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: The importance of fairs and exhibitions in digitalized world | Theses on a related topic

1478.
Cingr, Petr
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Optimalizace marketingového mixu s využitím teorie her | Theses on a related topic

1479.
Cita, Jiří
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Klientský přístup pojišťoven při likvidačním procesu | Theses on a related topic

1480.
Cmíralová, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Politický marketing | Theses on a related topic
Master's thesis defence: Politický marketing | Theses on a related topic

1481.
Cmuntová, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Mediální reklamní kampaň produktu | Theses on a related topic
Master's thesis defence: Mediální reklamní kampaň produktu | Theses on a related topic

1482.
Coverini, Fabiano
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Řízení podnikového nákupu | Theses on a related topic

1483.
Crhová, Ludmila
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Posouzení efektivnosti politického marketingu – rozbor konkrétní kampaně | Theses on a related topic

1484.
Crkvová, Dana maiden name: Novotná
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití nástrojů marketingového mixu vybrané firmy | Theses on a related topic

1485.
Csefalvay, Vojtěch
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Proces rozhodování o nákupu produktů dlouhodobé spotřeby | Theses on a related topic

1486.
Cukrová, Lucie
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing malých a středních podniků | Theses on a related topic

1487.
Cuzi, Anna
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etika v marketingové komunikaci | Theses on a related topic
Bachelor's thesis defence: Etika v marketingové komunikaci | Theses on a related topic

1488.
Cvrček, Michal
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Efektivní využití internetového marketingu v praxi | Theses on a related topic

1489.
Czabková, Marie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu - děti a mládež | Theses on a related topic

1490.
Čadil, Jan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Podpora prodeje jako součást marketingové komunikace | Theses on a related topic

1491.
Čajka, Tomáš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Silné a slabé stránky uplatňování marketingové strategie v podnicích | Theses on a related topic

1492.
Čálková, Michaela
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace v prostředí startupu | Theses on a related topic

1493.
Čapková, Laura
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Současná výuka fashion marketingu v České republice – situační zpráva | Theses on a related topic

1494.
Čapková, Laura
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komunikačního mixu nové výrobkové řady | Theses on a related topic

1495.
Čapková, Markéta
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Návrh strategie PR energetické společnosti s cílem budování image společensky odpovědné firmy | Theses on a related topic

1496.
Čápová, Tereza
Faculty: University of Finance and Administration
Year: 2021, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Reklama na alkohol a její vliv na jednání z pohledu adolescentů | Theses on a related topic

1497.
Částka, Petr
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení marketingové kampaně vybraného produktu nebo firmy | Theses on a related topic

1498.
Čatai, Tibor
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v neziskových organizacích - Marketing v AČR | Theses on a related topic

1499.
Čech, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Informatics / Applied Informatics
Master's thesis defence: Využití reklamních systémů při prodeji a propagaci software | Theses on a related topic

1500.
Čech, Ondřej
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vedení marketingového týmu | Theses on a related topic