Theses on a related topic (having the same keywords):

marketingovy mix, strategie, zivotni cyklus vyrobku, marketingova komunikace product lifecycle, strategy, dytron europe, swot analyza, bcg matice, produkt, marketing mix, product lifecycle, marketingova komunikace, swot analysis, bcg matrix, marketing communication, product

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1601.
Shulpina, Anastasia
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Product placement jako marketingový nástroj v současném filmu | Theses on a related topic Display description

1602.
Scherberová, Lenka
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Možnosti podnikání na ukrajinském a německém trhu | Theses on a related topic

1603.
Schmalz, Zbyněk
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komplexní marketingové kampaně prodeje elektrické energie | Theses on a related topic

1604.
Schrepfferová, Lenka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro seniory | Theses on a related topic

1605.
Schulc, Milan
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Strategie řízení a plánování nástupnictví v rodinné a nerodinné firmě | Theses on a related topic

1606.
Sidorov, Alexej
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Média a nástroje přímého marketingu | Theses on a related topic

1607.
Sierra, Klára maiden name: Skorunková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Modelka jako produkt modelingové agentury a její event marketingový potenciál | Theses on a related topic

1608.
Sinkulová, Petra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru obchodu (rychloobrátkové zboží) | Theses on a related topic

1609.
Sinta Costilla, Mauricio
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Multinational Companies’ Headquarters and Its Growing Strategies | Theses on a related topic

1610.
Skočdopolová, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Věrnostní programy jako nástroj podpory prodeje v kontextu integrované marketingové komunikace | Theses on a related topic

1611.
Skoková, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Svoboda projevu a její limity v marketingové komunikaci | Theses on a related topic

1612.
Skrčený, Daniel
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Politický management)
Bachelor's thesis defence: Role neziskových organizací pro rozvoj regionu | Theses on a related topic

1613.
Slabyhoudová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro dětské publikum (spotřebitele) | Theses on a related topic

1614.
Sláčalová, Jana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na prosperitu firmy | Theses on a related topic

1615.
Slavětínský, Jiří
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza prezentačních dovedností zaměstnanců pro potřeby marketingové komunikace v malé společnosti | Theses on a related topic

1616.
Slavíková, Lucie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Potenciál využití bidimenzionálního kódu BeeTagg v marketingové komunikaci | Theses on a related topic

1617.
Slavíková, Monika
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

1618.
Sleziaková, Silvia
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Fashion marketing na internetu - soubor kazuistik a jejich obsahové a formální zpracování | Theses on a related topic

1619.
Slobodian, Ganna
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Teorie her v marketingu | Theses on a related topic

1620.
Slobodová, Michaela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza prodejního procesu ve společnosti Hirostavbet s.r.o. | Theses on a related topic

1621.
Smiřinská, Markéta
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Hodnocení marketingové komunikace vybrané firmy | Theses on a related topic

1622.
Sobotka, David
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru farmacie | Theses on a related topic

1623.
Sobotová, Radka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Marketingové aktivity bankovního sektoru působící na zákazníka v době ekonomické recese | Theses on a related topic

1624.
Soitu, Elina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Online Marketing as a Part of Marketing Communication of a Small Business | Theses on a related topic

1625.
Sojková, Monika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh PR aktivit pro společnost PUDIS a.s. | Theses on a related topic

1626.
Sokalska, Oleksandra
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Internationalisation of business and global marketing | Theses on a related topic

1627.
Somlóová, Kristina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Spotřebitelské chování s důrazem na rozhodovací proces specifických cílových skupin | Theses on a related topic

1628.
Somova, Daria
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza etických aspektů v marketingové komunikaci | Theses on a related topic

1629.
Somova, Daria
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Budování značky v prostředí nadnárodní společnosti pro lokální trhy | Theses on a related topic

1630.
Součková, Michaela
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Změna zacílení reklamy na těhotné ženy s přesahem do tří let věku dítěte | Theses on a related topic

1631.
Soukup, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv marketingové komunikace na elasticitu poptávky po systému paletového poolingu | Theses on a related topic

1632.
Sovová, Lucie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Modelka jako produkt modelingové agentury a její event marketingový potenciál | Theses on a related topic

1633.
Spáčil, Roman
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Budování značky Annonce a faktory, které ho ovlivňují. Revitalizace značky Annonce | Theses on a related topic

1634.
Spiegl, Adam
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Podnikatelský plán na založení cateringové firmy | Theses on a related topic

1635.
Spiříková, Lenka maiden name: Bujáčková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv reklamy Komerční banky, a.s. na klienty segmentu malé a střední podniky | Theses on a related topic

1636.
Srbecký, Jindřich
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Aplikace marketingu v malém a středním podniku | Theses on a related topic

1637.
Srbová, Michaela
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Metody zjišťování a vyhodnocování spokojenosti zákazníků ve firmě CEMX Czech Republic, k.s. | Theses on a related topic

1638.
Srp, David
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj nástrojů audiovizuální reklamy | Theses on a related topic
Bachelor's thesis defence: Vývoj nástrojů audiovizuální reklamy | Theses on a related topic

1639.
Stahl, Jana maiden name: Bilun
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Strategie přípravy a řízení procesu změn | Theses on a related topic
Master's thesis defence: Strategie přípravy a řízení procesu změn | Theses on a related topic

1640.
Staňková, Markéta
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Dopad změn legislativy na výkonnost střednědobého strategického plánu organizace | Theses on a related topic

1641.
Stará, Barbora
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Instagram jako nástroj marketingové komunikace | Theses on a related topic

1642.
Stehlík, Jiří
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration
Bachelor's thesis defence: Komunální volby 2014 | Theses on a related topic

1643.
Stejskalová, Michaela
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití nástrojů komunikačního mixu k utváření identity podnikatelského subjektu | Theses on a related topic

1644.
Stejskalová, Michaela
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikační kampaň na podporu náboru technických pracovníků v konkrétním podnikatelském subjektu | Theses on a related topic

1645.
Stemberg, Arnold
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Strategický finanční plán a jeho význam pro finanční řízení podniku | Theses on a related topic

1646.
Stević Pátková, Tereza maiden name: Pátková
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

1647.
Stibůrková, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Štěstí na prodej – komercionalizace štěstí a role marketingových komunikací | Theses on a related topic

1648.
Stieber, Richard
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Vliv marketingu na změnu poptávky po produktu | Theses on a related topic

1649.
Stirber, Dávid
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event marketing – nástroj PR pro cílové skupiny zákazníci a zaměstnanci | Theses on a related topic

1650.
Strejček, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Hodnocení podnikatelské výkonnosti firmy jako měřítka jeji konkurenceschopnosti | Theses on a related topic