Theses on a related topic (having the same keywords):

spotrebni chovani, konzumni spolecnost, lifestyle, sustainable development, marketingovy vyzkum, hodnoty, spotrebitel, zivotni styl, consumer behavior, hedonism, consumer society, hedonismus, udrzitelny rozvoj, fair trade, values, consumer, marketing research

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Arpášová, Petra
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Klamavá reklama | Theses on a related topic Display description

102.
Asmatulayeva, Dilyara
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Model zákaznické segmentace vybraného podniku | Theses on a related topic

103.
Axyonova, Nadezhda
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Budování značky v prostředí nadnárodní společnosti pro lokální trhy | Theses on a related topic

104.
Bačová, Monika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vliv masových médií na proměny hodnotových orientací v kulturním okruhu západní společnosti | Theses on a related topic
Master's thesis defence: Podpora prodeje jako účinný nástroj marketingové komunikace | Theses on a related topic

105.
Bachorecová, Helena
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Psychologické mechanismy při rozhodování o nákupu | Theses on a related topic

106.
Balá, Jana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komparace podmínek k rozšiřování CSR v ČR a ve světě | Theses on a related topic

107.
Balatková, Kristýna
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Typologie osobnosti spotřebitele a její význam pro segmentaci trhu | Theses on a related topic

108.
Bartoníčková, Kateřina maiden name: Bartoníčková
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Understanding of ethical consumer | Theses on a related topic

109.
Bartoš, Václav
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Fenomén privátní značky a nástroje jeho marketingové podpory | Theses on a related topic

110.
Bartošek, Michal
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Banking
Bachelor's thesis defence: Ochrana spotřebitele jako klienta banky | Theses on a related topic

111.
Baťhová, Pavla
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Postoje českého spotřebitele ke značce a jeho vnímání značkového zboží se zaměřením na dospívající mládež | Theses on a related topic

112.
Baudyšová, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration in Czech Republic)
Master's thesis defence: Nekalé soutěžní jednání v rámci hospodářské soutěže | Theses on a related topic

113.
Bauerová, Kristýna
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Law and Business / Law and Business
Bachelor's thesis defence: Ochrana spotřebitele
Bachelor's thesis defence: Ochrana spotřebitele | Theses on a related topic

114.
Baum, Petr
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Public Administration
Bachelor's thesis defence: Právní úprava ochrany spotřebitele v českém právu | Theses on a related topic

115.
Bělková, Nicole
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Firemní kultura nadnárodní společnosti | Theses on a related topic

116.
Benešová, Karolina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití marketingového výzkumu v procesu budování značky | Theses on a related topic

117.
Bešíková, Irena
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití marketingu v rozvoji malého podnikání | Theses on a related topic

118.
Bogomolova, Viktoriia
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Advertisement - the Phenomen of Marketing Communication | Theses on a related topic

119.
Boháčová, Diana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingové nástroje využívané ve farmacii při zavedení nového produktu na trh | Theses on a related topic

120.
Borovičková, Alice Ree maiden name: Hromadová
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační strategie vybraného podniku | Theses on a related topic

121.
Botheová, Barbora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Focus Group v marketingovém výzkumu | Theses on a related topic

122.
Božková, Petra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proč lidé podléhají reklamě? | Theses on a related topic

123.
Brancuzská, Jitka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Mystery Shopping - instrument k získání konkurenční výhody | Theses on a related topic

124.
Braunová, Terezie maiden name: Shíbalová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití teorie potřeb A. Maslowa v reklamě | Theses on a related topic

125.
Brenesselová, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační strategie v oblasti životního prostředí a ochrany přírodních zdrojů | Theses on a related topic

126.
Brennerová, Diana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Tvorba marketingové kampaně podniku včetně metrik efektivnosti | Theses on a related topic

127.
Brochner, Petra
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v EU)
Bachelor's thesis defence: Regionální reforma veřejné správy v Dánsku | Theses on a related topic

128.
Brožíčková, Renáta maiden name: Šťastná
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza procesu kupního chování na trhu s vínem | Theses on a related topic

129.
Brůna, Matěj
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Virtuální realita v neuromarketingu | Theses on a related topic

130.
Bruštíková, Martina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Využití marketingového výzkumu pro efektivní nastavení nástrojů marketingové komunikace | Theses on a related topic

131.
Bulíř, Šimon
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Minimalismus jako životní styl a jeho význam v praxi marketingové komunikace | Theses on a related topic

132.
Burešová, Monika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Banking
Bachelor's thesis defence: Ochrana spotřebitele jako klienta banky | Theses on a related topic

133.
Cába, Stanislav
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Pozorování v marketingovém výzkumu | Theses on a related topic

134.
Candráková, Lucia
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Klamavá reklama
Master's thesis defence: Klamavá reklama | Theses on a related topic

135.
Cibochová, Kateřina
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Spotřebitelské chování a marketing | Theses on a related topic

136.
Coňková, Martina
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový výzkum | Theses on a related topic

137.
Cvrkal, David
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Moderní marketing a jeho vliv na nákupní rozhodování spotřebitele | Theses on a related topic

138.
Cylková, Jitka maiden name: Elbelová
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Business
Bachelor's thesis defence: Spotřebitelské smlouvy a jejich využití v praxi | Theses on a related topic

139.
Čadilová, Lucie
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingový plán na založení surfařské školy WAVE RIDERS surf school | Theses on a related topic

140.
Čadová, Monika
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Veřejná správa a životní prostředí na počátku 21. století | Theses on a related topic

141.
Čáp, Ladislav
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový výzkum a jeho konkrétní použití ve zvoleném podnikatelském subjektu | Theses on a related topic

142.
Čarnecká, Lucie maiden name: Vymazalova
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vztah mezi spotřebitelským etnocentrismem a kulturní inteligencí | Theses on a related topic

143.
Čech, Stanislav
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komunikace v organizaci | Theses on a related topic

144.
Čechurová, Kateřina
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Reklama a její vliv na nákupní chování | Theses on a related topic

145.
Čepeláková, Lucie maiden name: Táborská
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Business
Bachelor's thesis defence: Právní úprava ochrany spotřebitele v českém právu | Theses on a related topic

146.
Čermáková, Irena
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v ČR)
Bachelor's thesis defence: Monitorovací indikátory růstu kvality života v konkrétním regionu (případová studie) | Theses on a related topic

147.
Červenka, Lukáš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Novinky bílé a černé techniky a formy jejich propagačního uvedení na trh (s výběrem libovolného historického období) období 2005 - 2009 | Theses on a related topic

148.
Čmolík, Tomáš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing informačních služeb | Theses on a related topic

149.
Čubová, Anna
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Politika životních stylů v prostředí subkultur hipsterů a identifikace jejich spotřebních preferencí | Theses on a related topic

150.
Dack, Jana maiden name: Kotková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu | Theses on a related topic