Theses on a related topic (having the same keywords):

emocni prozivani, emocni apely, marketingovy mix, reklama. emotion, emotional experience, consumer personality, osobnost spotrebitele, marketing mix, emoce, advertising., emotional appeals

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1201.
Ženíšková, Aneta
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Východiska pro marketingovou kampaň a návrh komunikačního mixu | Theses on a related topic Display description