Theses on a related topic (having the same keywords):

branding, psychology, emotional marketing, reklama, emoce, emocni marketing, psychologie, spotrebitelske chovani, advertising, consumer behavior, emotions, marketing, media, storytelling, emotional impact, emocni dopad

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1751.
Khaled, Rabib Bin
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Consumer Culture and Symbolic Boundaries | Theses on a related topic Display description

1752.
Khamitova, Bayan
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: The influence of colours used in work environment on performance | Theses on a related topic

1753.
Khaustova, Anzhelika
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingové strategie v období globalizace: výhody a nevýhody standardizace a adaptace | Theses on a related topic

1754.
Khawajah, Marie
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití nových trendů marketingové komunikace v I’M FIT fitness a wellness Clubu | Theses on a related topic

1755.
Khersonskiy, Dmitry
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic

1756.
Khodzhaeva, Sabina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Dramaturgie a realizace reklamního spotu pro vybraný produkt – značku. | Theses on a related topic

1757.
Khúc, Huyen Tran
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event a jeho využití pro integrovanou marketingovou komunikaci | Theses on a related topic
Bachelor's thesis defence: Event a jeho využití pro integrovanou marketingovou komunikaci | Theses on a related topic

1758.
Khvan, Tatyana
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: The role of new media in modern marketing communications | Theses on a related topic

1759.
Kimmer, Veronika
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Politický management)
Bachelor's thesis defence: Budoucnost public relations ve veřejné správě | Theses on a related topic

1760.
Kinclová, Kristýna
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komparace destinačního managementu České republiky a Rakouska | Theses on a related topic

1761.
Kintonova, Alina
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: The Medium is The Message | Theses on a related topic

1762.
Kissová, Nikol
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing neziskových organizací | Theses on a related topic

1763.
Klátil, Michal
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Rozhodování o nákupu se speciálním důrazem na finanční gramotnost | Theses on a related topic

1764.
Klegová, Monika
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace a její vliv na image a poptávku firmy | Theses on a related topic

1765.
Klement, Luděk
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Moderní přístupy ve zkoumání rozhodovacích procesů zákazníka | Theses on a related topic

1766.
Klementová, Veronika
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Specialization in Law / Specialization in Criminalistics and Law
Master's thesis defence: Rodina a trestná činnost | Theses on a related topic

1767.
Klicmanová, Ludmila
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Komunikace vybrané společnosti - Dospra, spol. s r. o. | Theses on a related topic

1768.
Klimáček, Jan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vyhodnocení nástrojů marketingové komunikace vybraného produktu | Theses on a related topic

1769.
Klimáček, Michal
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Město a jeho propagace - na příkladu konkrétního sídla | Theses on a related topic

1770.
Klimáčková, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje služeb konkrétního relaxačního studia | Theses on a related topic

1771.
Klimešová, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Negativní dopady marketingu pohledem marketérů | Theses on a related topic

1772.
Klimešová, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Lidé v marketingu | Theses on a related topic

1773.
Klofáč, Adam
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Postavení image a produktových kampaní v komunikaci vybrané značky | Theses on a related topic

1774.
Klokava, Anfisa
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metody a techniky podpory prodeje - spotřebitelské soutěže | Theses on a related topic

1775.
Klokava, Anfisa
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Podpora prodeje v 21. století jako součást IMK | Theses on a related topic

1776.
Klosová, Petra
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Volba optimálních mediatypů pro reklamní kampaň | Theses on a related topic

1777.
Kloučková, Lucie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing a marketingová komunikace školských zařízení | Theses on a related topic

1778.
Klugar, Milan
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivní segmentace portfolia potenciálních zákazníků a souvislost s určenými cíly společnosti. Význam segmentace a volba kritérií segmentace dle zaměření a vize společnosti | Theses on a related topic

1779.
Klusáková, Michaela maiden name: Klusáková
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití marketingového výzkumu pro efektivní nastavení nástrojů marketingové komunikace | Theses on a related topic

1780.
Kment, Štěpán
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku – projektová analytická studie | Theses on a related topic

1781.
Kmentová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace vybraných modelů společnosti Škoda Auto a.s. | Theses on a related topic

1782.
Kmošek, Martin
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Podnikatelský plán - základní dokument počátečních fází životního cyklu MSP | Theses on a related topic

1783.
Kňažko, Jana maiden name: Schrutová
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití Product placementu v integrované marketingové komunikaci | Theses on a related topic

1784.
Kníže, Václav
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Security and Law Studies / Security and Law Studies
Bachelor's thesis defence: Výslech jako součást kriminalistické taktiky | Theses on a related topic

1785.
Knižková, Tereza
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing městské knihovny jako propojení kultury v regionu | Theses on a related topic

1786.
Knižková, Tereza
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Osobnost tiskového mluvčího jako předpoklad úspěšné komunikace firmy | Theses on a related topic

1787.
Knoblochová, Vilma
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Trendové nástroje řízení značky a komunikační strategie v praxi rodinného podnikání | Theses on a related topic

1788.
Kňourek, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Politický management)
Bachelor's thesis defence: Specifika tisku při komunikaci samosprávy s médii a občany | Theses on a related topic

1789.
Kocianová, Renata
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Vývoj klientských potřeb v oblasti životního pojištění | Theses on a related topic

1790.
Kočí, Ondřej
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Využití teorie her v marketingu | Theses on a related topic

1791.
Kočková, Hana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vytvoření věrnostního programu pro klienty První novinové společnosti a.s. | Theses on a related topic

1792.
Koderová, Nikola
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační mix podnikatelského subjektu | Theses on a related topic

1793.
Kohoutková, Lucie
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingová strategie firmy Plzeňský Prazdroj, a. s. | Theses on a related topic

1794.
Kohoutová, Michaela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Propagace vybraného produktu v rámci eventové akce | Theses on a related topic

1795.
Köcherová, Jitka maiden name: Mayerová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v ČR)
Bachelor's thesis defence: Prezentace neziskových organizací a efektivní získávání finančních prostředků | Theses on a related topic

1796.
Kochová, Iva
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Postavení a obraz současné rodiny v televizní reklamě | Theses on a related topic
Bachelor's thesis defence: Postavení a obraz současné rodiny v televizní reklamě | Theses on a related topic

1797.
Kolář, Pavel
Faculty: University of Finance and Administration
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Informatics / Applied Informatics (combination/specialization: Software Systems)
Bachelor's thesis defence: Software v automobilovém průmyslu | Theses on a related topic

1798.
Kolaříková, Tereza
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Nálady ve společnosti a jejich vliv na spotřební chování obyvatel | Theses on a related topic

1799.
Kolářová, Jana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podnikatelský záměr a založení firmy, její marketingová strategie | Theses on a related topic

1800.
Kolcun, Jaroslav
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový plán pro spol. s r.o. podnikající v oboru výuky bojových umění se zvláštním zaměřením na japonské bojové umění jujutsu | Theses on a related topic