Theses on a related topic (having the same keywords):

digitalni demence, cognitive function, nakupni rozhodovani, advertising recognition, social networks, psychologie reklamy, skryta reklama, digital dementia, rozpoznavani reklamy, socialni site, hidden advertising, kognitivni funkce, product placement, advertising psychology, marketing na socialnich sitich, purchase decision making, social media marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

551.
Witczaková, Helena
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Selekce mediálních komunikátů generace Z s důrazem na reklamu | Theses on a related topic Display description

552.
Wünsch, Pavel
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Product placement v současném marketingu | Theses on a related topic

553.
Yermanova, Karina
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Spotřebitelský životní styl současné mládeže | Theses on a related topic

554.
Zábranská, Lucie
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Inovace corporate identity vybraného podniku pomocí moderních nástrojů IMK | Theses on a related topic

555.
Zabrucká, Dominika
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Role marketingu při posilování sounáležitosti ke skupině | Theses on a related topic

556.
Zabrucká, Kristína
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologický rozměr barev jako součást efektivního marketingu | Theses on a related topic

557.
Záhorová, Leontýna
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Tvorba značky produktu od jeho vývoje, výroby, až po jeho prodej | Theses on a related topic

558.
Zahořák, Jan
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Možnosti propagace mobilní aplikace na sociálních sítích | Theses on a related topic

559.
Zahrádka, Pavel
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Facebook jako komunikační a marketingový nástroj | Theses on a related topic

560.
Zelinková, Martina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace hudebního tělesa Segment prostřednictvím internetu | Theses on a related topic

561.
Zemanová, Radka maiden name: Rejčová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Implementace principů společensky odpovědné firmy do společnosti Plzeňský Prazdroj, a.s. | Theses on a related topic

562.
Zhavoronkova, Anna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sport marketing and its social implications | Theses on a related topic

563.
Zima, Josef
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Privacy and Security in Social Media | Theses on a related topic

564.
Zimmermann, Jan
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace prostřednictvím sociálních sítí | Theses on a related topic

565.
Zimrmanová, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Nové trendy v marketingové komunikaci VŠFS,o.p.s. | Theses on a related topic

566.
Zingl, Pavel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: "Product Placement" a "Branded entertainment" v komunikačním mixu | Theses on a related topic

567.
Zlatohlávek, Kamil
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Moderní komunikační nástroje v prostředí základní školy | Theses on a related topic

568.
Zrubecká, Alexandra
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Online Marketing in Cosmetics Industry | Theses on a related topic

569.
Züglerová, Hana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Product placement a jeho využití v rámci integrované marketingové komunikace | Theses on a related topic

570.
Zuzaňák, Ondřej
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový plán společnosti | Theses on a related topic

571.
Zvára, Milan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Facebook jako nástroj marketingové komunikace | Theses on a related topic

572.
Zýval, Filip
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Psychologické aspekty vlivu reklamy na chování zákazníků lékárny | Theses on a related topic

573.
Železný, Jakub
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Efektivita internetového marketingu při budování zákaznické loajality realitní kanceláře | Theses on a related topic