Theses on a related topic (having the same keywords):

mlada generace, young generation, social media, trust, spotrebitelske chovani, socialni site, duvera. influencer marketing, consumer behavior, autenticita, authenticity, influencer marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Lucák, Otakar
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Efektivita internetového marketingu ve vztahu k řízení značky realitní společnosti | Theses on a related topic Display description

52.
Lukášová, Dominika
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: České oděvní blogy jako nástroj product placementu | Theses on a related topic

53.
Malinová, Tereza
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Influencer jako nástroj budování image značky | Theses on a related topic

54.
Mayahová, Natálie
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využívání public relations v marketingové komunikaci firmy s dalšími nástroji komunikačního mixu | Theses on a related topic

55.
Mrázová, Helena maiden name: Mašková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Motivační faktory ovlivňující chování spotřebitele | Theses on a related topic

56.
Mrklasová, Linda
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Criminalistics and forensic disciplines / Criminalistics and forensic disciplines
Bachelor's thesis defence: Strategie České republiky v boji proti kriminalitě páchané vůči dětem v kyberprostoru | Theses on a related topic

57.
Mrvík, Jan
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Synergie nástrojů integrované marketingové komunikace | Theses on a related topic

58.
Nemečková, Veronika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Vliv integrované marketingové komunikace na úspěšnost prodeje firmy PEPSICO CZ s.r.o. | Theses on a related topic

59.
Němečková, Veronika
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Spotřebitelské chování generace Milenias a jeho vliv na marketingovou komunikaci | Theses on a related topic

60.
Nosákovec, Michal
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí ve firemní marketingové komunikaci | Theses on a related topic

61.
Nováková, Nicolle
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv sociálních sítí na nákupní chování spotřebitele | Theses on a related topic

62.
Nýdl, Lukáš
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Criminalistics and forensic disciplines / Criminalistics and forensic disciplines
Bachelor's thesis defence: Kyberšikana v prostředí základních škol | Theses on a related topic

63.
Obzhorina, Anna
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: The role of media in promoting healthy lifestyles | Theses on a related topic

64.
Panocha, David
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Criminalistics and forensic disciplines / Criminalistics and forensic disciplines
Bachelor's thesis defence: Pedofilie na sociálních sítích | Theses on a related topic

65.
Peroutka, Matěj
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace mobilních operátorů na sociálních sítích | Theses on a related topic

66.
Písaříková, Kateřina
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketing firmy z pohledu behaviorální ekonomie | Theses on a related topic

67.
Plachká, Iveta
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí jako silného nástroje marketingu | Theses on a related topic

68.
Poláková, Markéta
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Využití influencerů pro reklamu na sociálních sítích | Theses on a related topic

69.
Potměšilová, Michaela
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Budování značky a aplikace online marketingu | Theses on a related topic

70.
Pražák, Lukáš
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Social Media jako součást marketingové komunikace | Theses on a related topic

71.
Prchalová, Denisa
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Prezentace neziskových organizací v médiích | Theses on a related topic

72.
Prokopová, Lucie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Ochrana osobnostních práv na sociálních sítích | Theses on a related topic

73.
Prokopová, Lucie
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing na sociálních sítích v oblasti jazykového vzdělávání | Theses on a related topic

74.
Shemetova, Ulyana
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí ve firemní marketingové komunikaci | Theses on a related topic

75.
Shevchenko, Khrystyna
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Využití influencerů pro reklamu na sociálních sítích | Theses on a related topic

76.
Slabunova, Anna
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Love and tears: emotions on media as a part of marketing strategy | Theses on a related topic

77.
Smazalová, Markéta
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Tajemství úspěchu influencera | Theses on a related topic

78.
Solčanská, Jana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové metodiky komunikace uplatňované v procesu řízení vztahů se zákazníky | Theses on a related topic

79.
Součková, Michaela
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Změna zacílení reklamy na těhotné ženy s přesahem do tří let věku dítěte | Theses on a related topic

80.
Stará, Dominika maiden name: Vrátná
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sociálně-etické aspekty sportovní reklamy a sponzoringu | Theses on a related topic

81.
Sugira, Kevin Pacifique
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketing Communication for the banking sector | Theses on a related topic

82.
Svobodová, Kristýna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Efektivní uplatnění PPC systémů v on-line marketingu | Theses on a related topic

83.
Syrinek, Jan
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication & Bachelor of Science in Business Administration
Bachelor's thesis defence: Social Network and its marketing potential for Small and Medium Enterprises | Theses on a related topic

84.
Šámalová, Pavlína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza makroprostředí a mikroprostředí společnosti Fincentrum a.s. | Theses on a related topic

85.
Šebek, Jiří
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Důležitost on-line marketingu v marketingovém mixu firmy | Theses on a related topic

86.
Tilšerová, Eva
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Úloha sociálních sítí v marketingové komunikaci | Theses on a related topic

87.
Tomas, Marek Jakub
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sportovní marketing | Theses on a related topic

88.
Usmanova, Regina
Faculty: University of Finance and Administration
Year: 2025, studies under way
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Psychologický přístup k propagaci kosmetiky | Theses on a related topic

89.
Vatrushkina, Tatiana
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Social media marketing
Master's thesis defence: Social media marketing | Theses on a related topic

90.
Vávra, Pavel
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Diferenciace v životním stylu mladé generace po roce 2000 | Theses on a related topic

91.
Vávrová, Barbora maiden name: Prášková
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Diferenciace v životním stylu mladé generace po roce 2000 | Theses on a related topic

92.
Vávrová, Lenka
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketing & netradiční druhy ubytovacích zařízení | Theses on a related topic

93.
Vlasáková, Žaneta
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Spotřebitelské chování a paradox volby | Theses on a related topic

94.
Witczaková, Helena
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Selekce mediálních komunikátů generace Z s důrazem na reklamu | Theses on a related topic

95.
Yerniyazova, Aisha
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Instagram as a marketing tool | Theses on a related topic

96.
Zabloudil, Tomáš
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh online marketingové kampaně pro firmu jakmy s.r.o. s využitím moderních sociálních médií | Theses on a related topic

97.
Ženíšková, Aneta
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Konzumní životní styl a projevy hédonismu mladé generace | Theses on a related topic

98.
Abaci, Hamza
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sales Promotion Methods and Techniques – Consumer Contest | Theses on a related topic

99.
Abdukadyrova, Aimeerim
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: The role of media in shaping public opinion | Theses on a related topic

100.
Abousamra, Ali
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Media is The Message | Theses on a related topic