Theses on a related topic (having the same keywords):

netflix, alternative marketing, consumer behavior, case study analysis, coca-cola, digital marketing, redbull, guerilla marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Hrabák, Jakub
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Moderní formy marketingové komunikace | Theses on a related topic Display description

2.
Mazánková, Anna
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

3.
Mihelyová, Mária
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové metodiky komunikace uplatňované v procesu Řízení vztahů se zákazníky | Theses on a related topic

4.
Morozova, Anastasiya
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Brand Attachment through Lovemarks | Theses on a related topic

5.
Nováková, Pavla maiden name: Antonová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komunikační strategie společnosti LASSELSBERGER, s.r.o. v roce 2010 | Theses on a related topic

6.
Přikrylová, Markéta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

7.
Svatoň, Marek
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Digitální komunikace a její efektivita v globální marketingové komunikaci | Theses on a related topic

8.
Větrovcová, Anna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing strategy of Coca Cola, Pepsi and Kofola on the Czech market | Theses on a related topic

9.
Vršecká, Edita maiden name: Čečková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Trendy v marketingové komunikaci | Theses on a related topic

10.
Weissová, Klára
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

11.
Ziuzin, Stanislav
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Guerilla marketing jako účinný nástroj propagace zboží | Theses on a related topic

12.
Abaci, Hamza
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sales Promotion Methods and Techniques – Consumer Contest | Theses on a related topic

13.
Akbarov, Nijat
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketing Concept in a Start-Up Company | Theses on a related topic

14.
Al frouh, Yasmeen
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: The use of food delivery applications among different consumers groups in the Czech Republic | Theses on a related topic
Bachelor's thesis defence: The use of food delivery applications among different consumers groups in the Czech Republic | Theses on a related topic

15.
Albrecht, Jan
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Video storytelling v digitálním marketingu | Theses on a related topic

16.
Amanzholova, Azaliya
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Brand Building through Podcasts | Theses on a related topic

17.
Anoshin, Andrei
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Firemní dárcovství jako projev spolupráce komerčního a neziskového sektoru | Theses on a related topic

18.
Asipenka, Katsiaryna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: New types of media and its influence on corporate communication | Theses on a related topic

19.
Babišová, Adéla
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Event marketing a jeho efektivita | Theses on a related topic

20.
Bahcivancilar, Merve maiden name: Ozcan
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Effect of Branding on Consumer Purchase Behaviour: Household Appliances Industry | Theses on a related topic

21.
Bachorecová, Helena
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Psychologické mechanismy při rozhodování o nákupu | Theses on a related topic

22.
Bakan, Erdem Cenk
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Customer Relationship Management and Data-Based Marketing | Theses on a related topic

23.
Baleková Rosenkrancová, Karin
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Competing with Giants. Survival Strategies for Local Companies in Global Market. | Theses on a related topic

24.
Bektibaeva, Aruzhan
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Budování globální značky produktu pomocí nástrojů IMK ve vybraném podniku | Theses on a related topic

25.
Berikbaeva, Lalita
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Implementation of the Digital Marketing Plan of a travel agency | Theses on a related topic

26.
Biriukov, Mikhail
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Vliv Internetu na spotřební kulturu a chování | Theses on a related topic

27.
Bleha, Pavel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Účinnost reklamy v nových a tradičních médiích | Theses on a related topic

28.
Bozkurtová, Tugba
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Electronic Marketing in Small and Medium Business | Theses on a related topic

29.
Braunová, Terezie maiden name: Shíbalová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití teorie potřeb A. Maslowa v reklamě | Theses on a related topic

30.
Brožková, Alžběta
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Moderní formy marketingové komunikace | Theses on a related topic

31.
Budilová, Gabriela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Etika a reklama | Theses on a related topic

32.
Bukovská, Adéla
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Guerilla marketing a jeho podoby | Theses on a related topic

33.
Buňát, Lukáš
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Applied Informatics / Applied Informatics
Bachelor's thesis defence: Analýza kontextu problematiky a srovnání supermarketů | Theses on a related topic

34.
Bušková, Miroslava
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití guerilla marketingu v propagaci malých a středních podniků | Theses on a related topic

35.
Bušková, Miroslava
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Model guerilla marketingu v konkrétní komunikační kampani a jeho vyhodnocení | Theses on a related topic

36.
Buzková, Kateřina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh komunikační strategie pro firmu SportWave, s.r.o. | Theses on a related topic

37.
Čadil, Jan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Spotřební chování vybrané skupiny mládeže | Theses on a related topic

38.
Čarnecká, Lucie maiden name: Vymazalova
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vztah mezi spotřebitelským etnocentrismem a kulturní inteligencí | Theses on a related topic

39.
Čermáková, Jana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Limity tvorby reklamy v rámci marketingové kampaně | Theses on a related topic

40.
Černý, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace občanského sdružení DOST! | Theses on a related topic

41.
Červinková, Michaela
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Vliv temperamentu na nákupní chování | Theses on a related topic

42.
Číž Kožuchová, Andrea maiden name: Kožuchová
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Význam typologie osobnosti pro segmentaci trhu | Theses on a related topic

43.
Dang, Quynh Anh
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: How Vietnamese people manage their businesses in the Czech Republic | Theses on a related topic

44.
Dauzova, Amina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Historie a současnost spotřební kultury – sociální a psychologické aspekty moderního konzumenství | Theses on a related topic

45.
Dinebierová, Kristýna
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Osobnost prodejce a klienta v komunikaci | Theses on a related topic

46.
Drnková, Zuzana
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Význam emocí v marketingu | Theses on a related topic

47.
Drtinová, Tereza
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Online marketing pro online supermarket | Theses on a related topic
Master's thesis defence: Online marketing pro online supermarket | Theses on a related topic

48.
Ďurajková, Hana
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Nákupní chování spotřebitelů v digitálním věku | Theses on a related topic

49.
Dvořák, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Guerilla marketing - šance pro malé a střední podniky | Theses on a related topic

50.
Fauová, Anna
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Psychologická funkce obalu a rozhodování spotřebitele | Theses on a related topic