Theses on a related topic (having the same keywords):

marketingovy mix, event marketing, technologie, communication mix, interactive marketing, corporate brand, needs, podpora prodeje, interaktivni marketing, internet, marketing communications, communication strategy, sales promotion, effectiveness, technics, non-traditional media, komunikacni strategie, komunikacni mix, reklama, virovy marketing, seo, ucinnost, wishes, new trends, integrovana komunikace, cilova skupina, netradicni media, marketing mix, viral marketing, netradicni media marketingova komunikace, marketingova komunikace, sem, corporate identity, creativity, modern marketing, ad campaign marketingova komunikace, on-line marketing, konkurence, efektivita, kreativita, advertising, online marketing, integrated communications, efficiency, web, firemni identita, firemni znacka, image, potreby, nove trendy, moderni marketing, reklamni kampan, target groups, competition, reklamni kampan image, public relations, guerilla marketing, prani

Keywords ordered alphabetically | Keywords ordered by occurrence rate

3451.
Malý, Václav
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Teorie her v podnikové praxi | Theses on a related topic Display description

3452.
Malyuk, Viktor
Faculty: University of Finance and Administration
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: E-business a jeho logistika | Theses on a related topic
Bachelor's thesis defence: E-business a jeho logistika | Theses on a related topic

3453.
Manakova, Daria
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Slevy a nákupní chování současného spotřebitele | Theses on a related topic

3454.
Mandátová, Michaela
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Budování corporate indentity vybrané společnosti pomocí nástrojů IMK | Theses on a related topic

3455.
Mandzák, Jan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Regulace reklamy | Theses on a related topic

3456.
Manert, Filip
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Influencer jako nástroj budování image značky | Theses on a related topic

3457.
Marčanová, Michaela
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Regulace reklamy | Theses on a related topic

3458.
Marčík, Vladimír
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Vstup firmy na zahraniční trh s podporou agentury Czech Trade | Theses on a related topic
Bachelor's thesis defence: Vstup firmy na zahraniční trh s podporou agentury Czech Trade | Theses on a related topic

3459.
Mareček, Jaroslav
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza mikroprostředí a makroprostředí společnosti RE/MAX ČR | Theses on a related topic

3460.
Marková, Kateřina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Zhodnocení efektivnosti podnikatelského plánu | Theses on a related topic

3461.
Marková, Petra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Podpora prodeje v letecké dopravě pomocí věrnostních programů | Theses on a related topic

3462.
Márová, Martina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Metodika interního auditování systému managementu kvality ve společnosti Auto Palace Butovice, s.r.o. | Theses on a related topic

3463.
Maršálková, Lenka
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingové komunikace pro děti | Theses on a related topic

3464.
Martyněnkov, Patapij
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Průmysl 4.0 a změna srovnatelná s průmyslovou revolucí | Theses on a related topic

3465.
Maryšková, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Dobrý soused – soužití velkých průmyslových firem s regionem | Theses on a related topic

3466.
Mařík, Radek
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv médií a reklamy na veřejné mínění | Theses on a related topic

3467.
Maříková, Olga maiden name: Šeborová
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proměny životního stylu – predátorský hédonismus nebo dobrovolná skromnost? | Theses on a related topic

3468.
Mašínová, Andrea
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Perspektivy rozvoje kvalifikace zaměstnanců ve vybraném podniku (vybrané problémy) | Theses on a related topic

3469.
Mašková, Hana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Benchmarking při hodnocení výkonnosti podniku | Theses on a related topic

3470.
Maštalířová, Nikol
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Význam marketingu při zavádění nové technologie ve výrobním podniku | Theses on a related topic

3471.
Máťášová, Slávka
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: PR as a part of integrated marketing communication | Theses on a related topic

3472.
Matějková, Alžběta
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza produktu jako zdroje konkurenční výhody z pohledu zákazníka a společnosti. Implementace zjištěných výsledků, metodiky inovace produktu a její význam pro rozvoj společnosti, opatření a aktivity v průběhu životního cyklu produktu | Theses on a related topic

3473.
Matějková, Blanka maiden name: Vránová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vymezení pojmu cílová skupina senioři | Theses on a related topic

3474.
Matějková, Eva
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový mix ve firmě Akros | Theses on a related topic

3475.
Matějková, Karolína
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využívání public relations v marketingové komunikaci organizace Microdis Electronics s.r.o. | Theses on a related topic

3476.
Matějková, Zuzana maiden name: Matějková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Integrovaná marketingová komunikace - synergický efekt jednotlivých nástrojů | Theses on a related topic

3477.
Matějovská, Martina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Vytvoření marketingového plánu pro zvolený podnik | Theses on a related topic

3478.
Maurycová, Vanesa
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv médií na utváření veřejného mínění | Theses on a related topic

3479.
Mayahová, Natálie
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využívání public relations v marketingové komunikaci firmy s dalšími nástroji komunikačního mixu | Theses on a related topic

3480.
Mayrich, Jiří
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivita teambuildingu | Theses on a related topic

3481.
Mayrich, Jiří
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Integrovaná marketingová komunikace v malých a středních firmách | Theses on a related topic

3482.
Mázlová, Pavlína
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv reklamy na vývoj dětí předškolního věku | Theses on a related topic

3483.
Mázlová, Pavlína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Úloha reklamy při vytváření zdravého životního stylu | Theses on a related topic

3484.
Mazůrek, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Rozhodování podniku v podmínkách finanční krize | Theses on a related topic

3485.
McConnell, David
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kreativita TV reklamy | Theses on a related topic

3486.
Medřický, Zdeněk
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Specifika marketingové komunikace typu B2B a B2C | Theses on a related topic

3487.
Melichar, Filip
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Postavení marketingu v podniku s důrazem na sektor stavebnictví | Theses on a related topic

3488.
Melíšek, Marek
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Význam efektivní logistiky pro obchod | Theses on a related topic

3489.
Melmuková, Kateřina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Projevy dlouhodobého působení marketingové komunikace na českou populaci | Theses on a related topic

3490.
Melnyk, Kateryna
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Projekt marketingové komunikace střediska dentální medicíny ve fázi start-upu | Theses on a related topic

3491.
Mendl, Jaromír
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Hodnocení efektivnosti investičního projektu malé solární elektrárny | Theses on a related topic

3492.
Mendl, Vladimír
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt optimalizace webových stránek (jako marketingová podpora) pro vyhledávače | Theses on a related topic

3493.
Merhout, Daniel
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Scénář a realizace propagačního filmu – textová příprava, natočení a střih propagačního videa (projektové řešení) | Theses on a related topic

3494.
Mihulová, Lucie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace 3 nejvýznamnějších hradů v ČR | Theses on a related topic

3495.
Mihulová, Lucie
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketing obcí a regionů | Theses on a related topic

3496.
Mikoláš, Karel
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Stanovení efektivity nasazení externího prodejního týmu v propagaci nového produktu. | Theses on a related topic

3497.
Míková, Tereza
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová situační analýza podniku s využitím analýz marketingových prostředí | Theses on a related topic

3498.
Mikulová, Natália
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Struktura marketingových nástrojů využívaných v malých a středních podnicích | Theses on a related topic

3499.
Miletič, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk, Finance and Risk, Finance and Risk)
Master's thesis defence: Ekonomické vyhodnocení investičního projektu | Theses on a related topic

3500.
Milevová, Simona
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Budování skvělé firmy (iniciativy, zájmy, prostředky, scénáře) | Theses on a related topic