Theses on a related topic (having the same keywords):

spotrebni chovani, motivace, perception, needs, social environment, vnimani, pozornost, socialni okoli, consumer behaviour, learning, navyky, personality typology, memory, spotrebitel, emoce, habits, pamet, attention, emotions, uceni, potreby, segmentace trhu consumer, motivation, typologie osobnosti, market segmentation

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1051.
Riedelová, Michaela
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Klamavá a srovnávací reklama | Theses on a related topic Display description

1052.
Rosa, Daniel
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Věrnostní program jako klíčová součást marketingová strategie | Theses on a related topic

1053.
Rosenlacher, Pavel
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Neuropsychologie v prodeji | Theses on a related topic

1054.
Roztočilová, Lucie
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Aplikace odpovědného chování ke spotřebitelům na trhu | Theses on a related topic

1055.
Rubín, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration
Bachelor's thesis defence: Možnosti motivace pracovníků ve veřejné správě | Theses on a related topic

1056.
Rubín, Jan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration EU, Public Administration EU, Public Administration EU)
Master's thesis defence: Dopad úsporných opatření na činnost organizačních složek Policie ČR, Vězeňské služby ČR a Hasičského záchranného sboru ČR | Theses on a related topic

1057.
Ruczová, Jana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam spotřebitelských zvyklostí v rozhodování spotřebitele | Theses on a related topic

1058.
Růžička, Václav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Nová metodika výběru a hodnocení dodavatelů ve společnosti PZ servis CZE, s.r.o. a přínosy z toho vyplývající | Theses on a related topic

1059.
Růžičková, Barbora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: "Think different" aneb Apple pod vedením Steva Jobse | Theses on a related topic

1060.
Řapek, Martin
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Criminalistics and forensic disciplines / Criminalistics and forensic disciplines
Master's thesis defence: Terapeutický program jako prostředek léčby závislosti u vězněných osob ve věznici Bělušice | Theses on a related topic

1061.
Řetovská, Adéla
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nezamýšlené důsledky spotřebního jednání lidí - rozbor konkrétní marketingové kampaně | Theses on a related topic

1062.
Sabadošová, Lenka
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Security and Law Studies / Security and Law Studies
Master's thesis defence: Vliv pozornosti na svědeckou výpověď | Theses on a related topic

1063.
Saikina, Milena
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Manager as a Leader: Motivation Across Cultures | Theses on a related topic

1064.
Salačová, Adriana
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Působení značky z pohledu psychologie | Theses on a related topic

1065.
Saskevičová, Karolína
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Public Administration
Bachelor's thesis defence: Ochrana spotřebitele | Theses on a related topic

1066.
Savelyeva, Yulia
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

1067.
Sedlecký, Jan
Faculty: University of Finance and Administration
Year: 2012, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing v pojišťovnictví | Theses on a related topic

1068.
Seidlová, Ivana maiden name: Kolková
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová strategie značky ETA | Theses on a related topic

1069.
Seifert, Miloš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Využití benefitní soustavy odměňování a posouzení jejího přínosu pro zvýšení motivace a výkonnosti zaměstnanců v podniku CAF COM a.s. | Theses on a related topic

1070.
Seifertová, Petra maiden name: Pecharová
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Security and Law Studies / Security and Law Studies
Bachelor's thesis defence: Ženy jako pachatelky trestných činů | Theses on a related topic

1071.
Sekyrová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event maketing – nástroj PR pro cílové skupiny zákazníci a zaměstnanci | Theses on a related topic

1072.
Semenov, Alexey
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Business
Bachelor's thesis defence: Spotřebitelské smlouvy a jejich využití v praxi | Theses on a related topic

1073.
Sheikh, Jana maiden name: Mašková
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv konfese na percepci marketingových sdělení – věřící jako specifická cílová skupina | Theses on a related topic

1074.
Shestakova, Victoria
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

1075.
Shymonyak, Tayisiya
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Dynamika vztahu mezi prodejcem a zákazníkem v rámci poradenského prodejního procesu | Theses on a related topic

1076.
Schrepfferová, Lenka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro seniory | Theses on a related topic

1077.
Si, Hanyu
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Technological Innovation in China | Theses on a related topic

1078.
Sierra, Klára maiden name: Skorunková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Propagační potenciál historických tématizací v české TV reklamě z hlediska porozumění tématickým kontextům – soubor kazuistik s výzkumem úrovně relevantní znalostní úrovně veřejnosti | Theses on a related topic

1079.
Simeonovová, Anna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Postoje spotřebitelů k biopotravinám | Theses on a related topic

1080.
Skalická, Ivana
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: HR struktury a efektivnost personálního útvaru | Theses on a related topic

1081.
Skupinová, Alena
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Globální marketing a lokální kultura | Theses on a related topic

1082.
Slabý, Miroslav
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Perspektívy rozvoje praktické přípravy studujících odborných škol v MSP v oboru vodárenství | Theses on a related topic

1083.
Sládek, Jakub
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Analýza vybraných personálních činností v profesionálním baseballovém klubu | Theses on a related topic

1084.
Slapnička, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Analýza stavu a návrh zlepšení řízení inovací ve společnosti Umoe Schat-Harding spol.s r.o. | Theses on a related topic

1085.
Slavíková, Monika
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh eventu pro vybraný podnik nebo produkt s ekonomickým vyhodnocením | Theses on a related topic

1086.
Slováková, Barbora
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Motivace zaměstnanců | Theses on a related topic

1087.
Smejkal, Jiří
Faculty: University of Finance and Administration
Year: 2020, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vyhodnocení nákupního chování spotřebitelů u konkrétních produktů | Theses on a related topic

1088.
Smejkal, Jiří
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Vyhodnocení nákupního chování spotřebitelů u konkrétních produktů | Theses on a related topic

1089.
Směšná, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Význam životního stylu pro spotřební chování | Theses on a related topic

1090.
Sobišková, Karolína
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické aspekty podpory prodeje zaměřené na děti | Theses on a related topic

1091.
Sochor, Filip
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metodika tvorby a realizace propagačního DVD k medaili „Kursk – 1943“ designéra Otakara Duška | Theses on a related topic

1092.
Solfronk, Martin
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Motivační faktory k podnikání vytvářené školským systémem z pohledu studentů ekonomických fakult vysokých škol | Theses on a related topic

1093.
Součková, Veronika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Personální řízení v malé a střední firmě | Theses on a related topic

1094.
Součková, Veronika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Možnosti aplikace psychologického přístupu v produktovém testování | Theses on a related topic

1095.
Spiříková, Lenka maiden name: Bujáčková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv reklamy Komerční banky, a.s. na klienty segmentu malé a střední podniky | Theses on a related topic

1096.
Stehlík, Pavel
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Řešení konfliktů a stresu na pracovišti | Theses on a related topic

1097.
Stehlíková, Bianca
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Motivace zaměstnanců ve vybraném podniku | Theses on a related topic

1098.
Stehnová, Kateřina maiden name: Čanecká
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Účinne formy motivace, jejich význam a vliv na pracovní výkon zaměstnanců podniku | Theses on a related topic

1099.
Stibor, František
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Business
Bachelor's thesis defence: Právní vývoj obchodních smluv | Theses on a related topic

1100.
Stichová, Karolína
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Law and Business / Law in Business
Master's thesis defence: Využití typologie osobnosti při výběru zaměstnanců v MSP | Theses on a related topic