Theses on a related topic (having the same keywords):

maloobchod, zakaznik, retailer, vyrobce, brand building, hypermarket, diskont, znacka, marketingove komunikace, supermarket, maloobchodnik, produkt, retail, spotrebitel, private label, privatni znacka, budovani znacky, konkurence, vyrobek, positional strategy, research, discount, label, customer, pozicni strategie, vyzkum, brand, marketing communication, competition, consumer, product

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1901.
Novák, Vladimír
Faculty: University of Finance and Administration
Year: 2014, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance, Business Management and Corporate Finance
Bachelor's thesis defence: Audit jakosti a jeho dopady do výsledků podniku | Theses on a related topic Display description

1902.
Nováková, Barbora Marie maiden name: Tocháčková
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Faktory ovlivňující úspěch firmy na daném trhu | Theses on a related topic

1903.
Nováková, Barbora Marie maiden name: Tocháčková
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Law and Business / Law in Business
Master's thesis defence: Ochrana proti nekalým obchodním praktikám | Theses on a related topic

1904.
Nováková, Pavlína maiden name: Myslivcová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Důvěra veřejnosti v nástroje marketingové komunikace | Theses on a related topic

1905.
Nováková, Radka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing a marketingová komunikace města Stříbra | Theses on a related topic

1906.
Nováková, Renata
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace při zavedení nového produktu firmy LE&CO na trh | Theses on a related topic

1907.
Nováková, Renata
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Význam marketingu pro developerské odvětví | Theses on a related topic

1908.
Nováková, Šárka
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Vstup firmy XY na zahraniční trh s využitím agentury CzechTrade | Theses on a related topic

1909.
Nováková, Tereza
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Product placement ve vybraných pořadech českých televizí | Theses on a related topic

1910.
Novakovska, Anastasiya
Faculty: University of Finance and Administration
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

1911.
Novitskaia, Caroline
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Steve Jobs a jeho vliv na vývoj marketingové komunikace | Theses on a related topic

1912.
Novoseletska, Marharyta
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Implementace metodiky řízení vztahů se zákazníky ve společnosti Velká Pecka s.r.o. | Theses on a related topic

1913.
Novotná, Tereza
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Barva a její vliv na prodejnost zboží a uspokojení spotřebitele. Na příkladu léku | Theses on a related topic

1914.
Novotný, Marek
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Vliv digitálního věku na management a marketing sportovního klubu SK Slavia Praha | Theses on a related topic

1915.
Nožičková, Lenka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Rozbor image vybrané společnosti | Theses on a related topic

1916.
Nožičková, Veronika
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Inovace jako klíčový nástroj konkurenceschopnosti podniku | Theses on a related topic

1917.
Nuño Orozco, Jose Ignacio
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Communication Engagement to Inspire Dialog | Theses on a related topic

1918.
Oborníková, Ilona maiden name: Krpenská
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategie růstu, akviziční procesy, teoretická a případová studie ZENTIVA | Theses on a related topic

1919.
Obrová, Nikol
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Značka a její vývoj v čase. Studie rebrandingu na příkladu Vodafone. | Theses on a related topic

1920.
Obukhov, Andrey
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Metody řízení a hodnocení dodavatelů | Theses on a related topic

1921.
Odtsetseg, Tsenguun
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Tradiční české značky v procesu globalizace | Theses on a related topic

1922.
Oganesjan, Sedina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

1923.
Okonkwo, Alexander
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Advertisement - the phenomen of communication | Theses on a related topic

1924.
Okorokova, Anna
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Category management forma konkurenční výhody | Theses on a related topic

1925.
Oktávcová, Karolína
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Specifika komunikačního mixu v integrované marketingové komunikaci | Theses on a related topic

1926.
Onderka, Miroslav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Bachelor's thesis defence: Nabídky finančních produktů pro domácnosti | Theses on a related topic

1927.
Oparina, Alissa
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Lifestyle and consumer culture | Theses on a related topic

1928.
Oravcová, Lucie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza úlohy komunikace v jednotlivých etapách životního cyklu produktu | Theses on a related topic

1929.
Ortančíková, Anna maiden name: Bucková
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingová komunikácia v společnosti Microsoft | Theses on a related topic

1930.
Osipova, Milena
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Strategie vytváření vztahu se zákazníkem a jeho upevňování | Theses on a related topic

1931.
Osmanov, Ruslan
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Competing with giants | Theses on a related topic

1932.
Osmíková, Kristýna
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Finanční analýza společnosti za období 2004-2006 | Theses on a related topic

1933.
Osuev, Temirlan
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Instagram as a marketing tool | Theses on a related topic

1934.
Oth, Jakub
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Média a nástroje direct marketingu | Theses on a related topic

1935.
Otoupalová, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Hospodářská soutěž a korupce | Theses on a related topic

1936.
Ovchenkova, Ekaterina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event jako nástroj integrované marketingové komunikace | Theses on a related topic

1937.
Ovsieienko, Olena
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Financování odvětví produktivních služeb v oblasti malých a středních podniků | Theses on a related topic
Master's thesis defence: Význam měření efektivnosti marketingové komunikace v MSP na příkladu vybrané společnosti | Theses on a related topic

1938.
Ovsyannikova, Ekaterina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Konstrukce věrnostního programu jako klíčová součást marketingová strategie | Theses on a related topic

1939.
Paláčková, Kateřina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Role příběhu v marketingové komunikaci | Theses on a related topic

1940.
Pancová, Barbora
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Eskontní úvěrování | Theses on a related topic

1941.
Panfilova, Elena
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Úspěšnost využívání propagace národní produkce v marketingu | Theses on a related topic

1942.
Panglová, Barbora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová kampaň propagace produktů ve vybrané firmě | Theses on a related topic

1943.
Pápaj, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv vybraných marketingových nástrojů na tvorbu ceny produktu | Theses on a related topic

1944.
Park, Ayoung
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: New Types of Media and its Influence on the Corporate Communication | Theses on a related topic

1945.
Parma, Pavel
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Význam podnikové kultury pro prosperitu podniku NESS Czech, s.r.o. | Theses on a related topic

1946.
Parmová, Monika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv masových médií a sponzoringu na výkonnost a výsledky atletů | Theses on a related topic

1947.
Pařízková, Věra
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace mBank | Theses on a related topic

1948.
Patanin, Bogdan
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Vliv marketingu na obchodní úspěch firmy xy | Theses on a related topic

1949.
Pataraya, Mariam
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Discount servers/portals as a part of Business Models of the Selected Companies | Theses on a related topic

1950.
Patera, Jiří
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Posouzení efektivnosti politického marketingu – rozbor konkrétní kampaně | Theses on a related topic