Theses on a related topic (having the same keywords):

marketingova strategie, zakaznik, reklamni argumentace, event marketing, communication mix, post-tests, effectivita of advertisement, segmentation, reklama, propagace, komunikacni mix, segmentace, barvy, seo, advertisement argumentation, znacka, cilova skupina, slova, efektivita reklamy, promotion, marketing strategie, marketingova komunikace, emoce, ucinnost reklamy, pre-tests, creative, media, kreativita, product placement, advertising, customer, colors, emotions, marketingova analyza, cena, rozpocet, pre-testy, post-testy, internetovy marketing, marketing communication, brand, marketing analysis, price, internet marketing, budget, target group, words, effectiveness of advertisement

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1451.
Hampejsová, Lucie
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Persvaze a její prostředky v současné marketingové komunikaci | Theses on a related topic Display description

1452.
Haňáková, Věra maiden name: Slaninová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v ČR)
Bachelor's thesis defence: Rozbor rozpočtu obce Třebovice | Theses on a related topic

1453.
Hankusová, Eva
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Uvedení nového výrobku na trh | Theses on a related topic

1454.
Hanuš, Ondřej
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vývoj nástrojů audiovizuální reklamy | Theses on a related topic

1455.
Hanuš, Ondřej
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Internetový marketing a reklamní kampaň v kontextu herního průmyslu | Theses on a related topic

1456.
Hanzlíčková, Tereza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Mediální plán kampaně "Kooperativa NA100PRO" | Theses on a related topic

1457.
Hanzlová, Edita
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Metodiky analýzy prostředí a jejich význam v návaznosti na řízení vztahů se zákazníky | Theses on a related topic

1458.
Hanzlová, Edita
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

1459.
Harvalík, Robert
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Návrh systému marketingového řízení podniku (aplikace moderních prvků) | Theses on a related topic

1460.
Harvalík, Robert
Faculty: University of Finance and Administration
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Kvalita jako nástroj konkurenceschopnosti firmy | Theses on a related topic

1461.
Hašek, Jakub
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: SW analýza rodinného podniku Dubea s.r.o. | Theses on a related topic

1462.
Hašek, Jakub
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Uvedení nového výrobku na trh v rámci ČR společnosti Dubea s.r.o. | Theses on a related topic

1463.
Hašek, Miloš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vybrané nástroje direct marketingu v komunikaci se zákazníkem | Theses on a related topic

1464.
Hašek, Miloš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zdravý životní styl a jeho propagace | Theses on a related topic
Master's thesis defence: Propagace firmy Wheelies | Theses on a related topic

1465.
Hauptová, Kateřina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Event marketingová komunikace v globální společnosti z pohledu lokálního trhu | Theses on a related topic

1466.
Hauptvogelová, Pavla
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Hodnocení kvality dodavatelů ve firmě Oční optika 3R s. r. o. | Theses on a related topic

1467.
Hauptvogelová, Pavla
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Implementace systému managementu kvality dle požadavků normy ISO 9001 v podniku | Theses on a related topic

1468.
Havel, Dominik
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Specifika komunikace s médii ve veřejné správě | Theses on a related topic

1469.
Havelka, Jakub
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Svoboda projevu a její limity v marketingové komunikaci | Theses on a related topic

1470.
Havlíček, Daniel
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Utváření hodnotových orientací a životního stylu jedinců pod vlivem marketingové komunikace | Theses on a related topic

1471.
Havlíček, Tadeáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingová strategie AAA AUTO na trzích CZ a CEE | Theses on a related topic

1472.
Havlíček, Tadeáš
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vývoj hyperlokálních médií ve světě a v České republice | Theses on a related topic

1473.
Havlíková, Lucie
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Značka a její působení na zákazníka | Theses on a related topic

1474.
Havlová, Petra
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Marketingová strategie v prostředí startupu | Theses on a related topic

1475.
Hejlová, Veronika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh projektu marketing public relations Mezinárodního festivalu moderní magie 2010 | Theses on a related topic

1476.
Hekerlová, Simona
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Ekonomická analýza fungování podniku | Theses on a related topic

1477.
Henlín, Ladislav
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v EU)
Bachelor's thesis defence: Novela sociálního zákona a činnost sociálního zařízení | Theses on a related topic

1478.
Henlín, Ladislav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Aplikace standardů kvality sociálních služeb v DpS Podbořany | Theses on a related topic

1479.
Henyš, Robert
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Chování zákazníka ve vztahu ke značce | Theses on a related topic

1480.
Herdenová, Klára
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Business
Bachelor's thesis defence: Spotřebitelské smlouvy a jejich využití v praxi | Theses on a related topic

1481.
Herinková, Zuzana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Rozbor image vybrané firmy | Theses on a related topic

1482.
Hermanovská, Kristína
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Etika marketingového pracovníka | Theses on a related topic

1483.
Heřmanský, Jaromír
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu | Theses on a related topic

1484.
Hlaváčková, Martina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Produkt jako zdroj konkurenční výhody a odlišení se. Úloha produktu a výzkum produktů společnosti ve vztahu ke zjištěným PPO (potřeby, požadavky, očekávání) zákazníků. | Theses on a related topic

1485.
Hlavsa, Radek
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komparační studie českého a zahraničního webového projektu podporujícího obdobné produktové portfolio | Theses on a related topic

1486.
Hlivková, Jana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha barev při vytváření logotypů | Theses on a related topic

1487.
Hlousková, Petra
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Aplikace vybraných aktivit procesu řízení vztahů se zákazníky v současném konkurenčním prostředí | Theses on a related topic

1488.
Hložek, Petr
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingové výdaje a jejich vliv na velikost obratu (zisku) | Theses on a related topic

1489.
Hnátková, Helena
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Strategie call centra zaměřená na zvyšování kvality a výkonnosti | Theses on a related topic

1490.
Hněvkovský, Ondřej
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: SWOT analýza firmy | Theses on a related topic

1491.
Hnízdiuchová, Tereza
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace profesionálního sportovního klubu v ČR | Theses on a related topic

1492.
Ho, Michaela
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace ve vybraném podniku | Theses on a related topic

1493.
Ho, Roman
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Dopady zavedení logistického plánování výroby pomocí softwaru MFG-PRO | Theses on a related topic

1494.
Hoang, Duy
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace prostřednictvím Twitteru – projekt | Theses on a related topic

1495.
Hodková, Nikola
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketinkový plán uvedení nového léku na Parkinsonovu chorobu na trh | Theses on a related topic

1496.
Hojdová, Alena
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Identita v pohybu - konstrukce identit v prostoru působení marketingových komunikací | Theses on a related topic

1497.
Holasová, Kristýna
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Faktory ovlivňující nákupní rozhodování českých spotřebitelů | Theses on a related topic

1498.
Holečková, Barbora
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace – využití a propojení jednotlivých nástrojů v praxi | Theses on a related topic

1499.
Holotová, Pavla
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza spotřebitelského věrnostního programu vybrané společnosti | Theses on a related topic

1500.
Holub, Pavel
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Plánování - těžiště práce manažera | Theses on a related topic