Theses on a related topic (having the same keywords):

makroprostredi, marketingova strategie, hotel, podpora prodeje, marketing strategy, swot analyza, service, micro environment, marketingove prostredi, loyalty program, balicky sluzeb, marketing, mikroprostredi, marketing of hotel services, macro environment, sales promotions, packages of services, hotel services, sluzba, hotelove sluzby, marketing hotelovych sluzeb, vernostni program, marketing environment, swot analyse

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2151.
Peřtová, Petra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reklama jako nástroj komunikace se zákazníky | Theses on a related topic Display description

2152.
Peshina, Ekaterina
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Věrnostní program jako nástroj pro budování loajality zákazníka | Theses on a related topic

2153.
Pestereva, Diana
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: YouTube jako nástroj ve vztahovém marketingu | Theses on a related topic

2154.
Pešková, Denisa
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje na internetu se zaměřením na věrnostní programy | Theses on a related topic

2155.
Peštová, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt a realizace AV podpory propagace jezdeckého sportu pro cílovou skupinu dětí do 12 let | Theses on a related topic

2156.
Peštová, Martina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová komunikace malé obce v oblasti cestovního ruchu s přihlédnutím k audiovizuální podpoře | Theses on a related topic

2157.
Peštuková, Ivana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Mediaplán reklamní kampaně v oblasti lázeňských a wellness služeb | Theses on a related topic

2158.
Petáková Hejná, Jiřina maiden name: Hejná
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivní komunikace se zákazníkem ve firmě IRIX, a.s. | Theses on a related topic

2159.
Petr, Václav
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

2160.
Petráček, Lukáš
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha reklamní fotografie v tištěných a on-line médiích | Theses on a related topic

2161.
Petránková, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vyhodnocení koncepce rebrandingu značky ING Pojišťovna | Theses on a related topic

2162.
Petrashkevich, Regina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Význam a efektivnost využívání sociálních sítí při komunikaci se zákazníky | Theses on a related topic

2163.
Petrášová, Kristina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

2164.
Petrmanová, Jana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Specifika integrované marketingové komunikace ve vybraných oborech | Theses on a related topic

2165.
Petro, Lukáš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Příprava virtuálního datového centra | Theses on a related topic

2166.
Petrovická, Monika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Blog jako marketingový nástroj malé a střední firmy | Theses on a related topic

2167.
Petrovská, Klára
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: IMC within the selected company, business plan | Theses on a related topic

2168.
Petrů, Monika
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Využívání zásad strategického plánování v českých a moravských obcích | Theses on a related topic

2169.
Petrů, Naděžda
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Metodologie strategického marketingu podniku | Theses on a related topic

2170.
Petružálková, Nicole
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Zdravý životní styl jako marketingový trend | Theses on a related topic

2171.
Petružálková, Nicole
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Moderní aplikace marketingové komunikace | Theses on a related topic

2172.
Pfeiferová, Nikola
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová hodnota sportovních klubů | Theses on a related topic

2173.
Pham, Tu Anh
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán | Theses on a related topic

2174.
Philipp, Maxim
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: The symbiosis on Traditional and New forms of Advertising | Theses on a related topic

2175.
Pidnebennyi, Mykyta
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Výzkum prostředí a aplikace výsledků do života podniku | Theses on a related topic

2176.
Pikl, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingové strategie vzdělávacích organizací | Theses on a related topic

2177.
Pikl, Tomáš
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha marketingu v životě firmě | Theses on a related topic

2178.
Pikl, Tomáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Management sportovního klubu | Theses on a related topic

2179.
Pilmaierová, Eva
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication & Bachelor of Science in Business Administration
Bachelor's thesis defence: Marketing in Public Space | Theses on a related topic

2180.
Pinda, Martin
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Security and Law Studies / Security and Law Studies
Master's thesis defence: Ochrana vybraných měkkých cílů v průběhu pandemie Covid – 19 | Theses on a related topic

2181.
Pinkavová, Nikola
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sociální sítě jako prodejní nástroj | Theses on a related topic

2182.
Pirková, Daša
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sociálne siete ako komunikačný a marketingový nástroj | Theses on a related topic

2183.
Pithardová, Renata
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

2184.
Pithardová, Renata
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Věrnostní program jako klíčová součást marketingové strategie | Theses on a related topic

2185.
Pitor, Martin
Faculty: University of Finance and Administration
Year: 2012, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Možnosti sběru dat z telefonických center péče o zákazníky a jejich využití v marketingu | Theses on a related topic

2186.
Pitříková, Eva
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Práce s marketingovým mixem | Theses on a related topic

2187.
Pivovarníková, Blanka
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Srovnávací reklama | Theses on a related topic

2188.
Pivrnec, Jiří
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Communication as load bearing element of marketing communication | Theses on a related topic

2189.
Plaček, Michal
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru finančních služeb | Theses on a related topic

2190.
Plaček, Michal
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje deníků a týdeníků | Theses on a related topic

2191.
Plačková, Soňa
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sociální marketing | Theses on a related topic

2192.
Plačková, Soňa
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sociální marketing v činnosti občanského sdružení zdravotně postižených | Theses on a related topic

2193.
Placharov, Simeon
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Nové trendy v marketingové komunikaci a možnosti jejich využití v praxi firmy | Theses on a related topic

2194.
Plasová, Anna
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Financování podnikatelského subjektu | Theses on a related topic

2195.
Pleštilová, Karolína
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Integrovaná marketingová komunikace a využití nových médií | Theses on a related topic

2196.
Plicka, Michal
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Podnikový záměr a vyhodnocení jeho reálnosti | Theses on a related topic

2197.
Plotnikova, Anastasiia
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reality show. Medializace, Marketizace a Celebritizace
Bachelor's thesis defence: Marketingová strategie vybraného podniku. | Theses on a related topic

2198.
Plzáková, Hana
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Návrh na zlepšení obchodní strategie dopravní firmy | Theses on a related topic

2199.
Pobežalová, Kateřina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: PR - efektivní řízení komunikace při zavádění nového produktu na trh | Theses on a related topic

2200.
Podařil, Petr
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic