Theses on a related topic (having the same keywords):

marketingovy mix, distribucni cesty, historie, podpora prodeje, osobni prodej, velkoobchod, distribution channels, sales promotion, propagace, reklama, produkt, znacka, primy marketing, promotion, distribution, distribuce, nastroje, zivotna cyklus produktu, tools, sponzoring, maloobchod. marketing mix, history, product life cyclus, advertising, personal selling, direct marketing, cena, price, wholesale, retail., brand, product

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2101.
Hraník, Ladislav
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Marketingové řízení MSP / rodinného podniku | Theses on a related topic Display description

2102.
Hrazdírová, Michaela
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová strategie rozvoje cestovního ruchu v Ústeckém kraji | Theses on a related topic

2103.
Hrma, Tomáš
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingový plán vybrané společnosti | Theses on a related topic

2104.
Hromádková, Barbora
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Spotřební zájmy současné mladé generace | Theses on a related topic

2105.
Hromek, Tomáš
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Obsah reklamního spotu | Theses on a related topic

2106.
Hrozová Kotoučová, Veronika maiden name: Kotoučová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Propagační video jako nástroj marketingové komunikace golfové společnosti | Theses on a related topic

2107.
Hrušáková, Petra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Přímý marketing jako komunikační technika v praxi e-shopů v ČR | Theses on a related topic

2108.
Hruška, Josef
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Případová studie tvorby reklamní kampaně | Theses on a related topic

2109.
Hrůza, Daniel
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Security and Law Studies / Security and Law Studies
Bachelor's thesis defence: Vývoj kriminalistiky od jejího vzniku až do současnosti
Bachelor's thesis defence: Vývoj kriminalistiky od jejího vzniku až do současnosti | Theses on a related topic

2110.
Hříbal, Dušan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Podnikatelský záměr na založení společnosti a jeho vyhodnocení | Theses on a related topic

2111.
Hubačová, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketing destinace cestovního ruchu | Theses on a related topic

2112.
Hudák, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Účinnosti marketingové kampaně letních olympijských her v Londýně | Theses on a related topic

2113.
Huleš, Tomáš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Hodnocení kvality dodavatelů ve firmě GE Aviation Czech s.r.o. | Theses on a related topic

2114.
Hůlka, Tomáš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Projekt a realizace propagačního videa soukromé společnosti SWAH s.r.o. | Theses on a related topic

2115.
Hurdová, Nikola
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Teorie her v podnikové praxi | Theses on a related topic

2116.
Hustolesová, Denisa
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Afinita reklamního sdělení pro vybrané cílové skupiny (případová studie působení reklamního sdělení na specifickou cílovou skupinu) | Theses on a related topic

2117.
Hušek, Jiří
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Business
Bachelor's thesis defence: Založení pobočky v novém regionu | Theses on a related topic

2118.
Hušková, Klára maiden name: Vojáčková
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Potenciální rizika realizace vize v marketingovém řízení obchodní jednotky OK POINT | Theses on a related topic

2119.
Hykl, Jiří
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Reportování o společenské odpovědnosti firem | Theses on a related topic

2120.
Hypš, Vladislav
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingový výzkum a jeho konkrétní použití ve společnosti FAOC | Theses on a related topic

2121.
Hypš, Vladislav
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategie retailové značky | Theses on a related topic

2122.
Hyťhová, Anna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový plán společnosti XY | Theses on a related topic

2123.
Hyžíková, Zuzana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kreativita a efektivnost marketingové komunikace | Theses on a related topic

2124.
Challise, Eliška
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: The relationship of income taxation, social benefits and motivation to work in Czechia | Theses on a related topic

2125.
Chaloupka, Jiří
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Rizikový a rozvojový kapitál - prioritní nástroj rozvojového financování MSP | Theses on a related topic

2126.
Chertova, Anna
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingové komunikace na konzumní chování společnosti | Theses on a related topic

2127.
Chiminec, Róbert
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Elektronické obchodování, způsoby a předpoklady jeho efektivního využívání ve firemní praxi | Theses on a related topic

2128.
Chládek, Aleš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Aplikace teorie her v marketingu | Theses on a related topic

2129.
Chlasták, Radek
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketing zdravotnických zařízení - Vojenský rehabilitační ústav Slapy | Theses on a related topic

2130.
Chomátová, Marie maiden name: Kučerová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Hodnocení dodavatelů ve firmě ZK - TERMOCHEM, s. r. o. | Theses on a related topic

2131.
Chomoutová, Petra
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh a vyhodnocení marketingové kampaně vybraného produktu | Theses on a related topic

2132.
Chomová, Milena
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační mix podniku DHL IT Services internetová interná a externá komunikácia | Theses on a related topic

2133.
Churá, Kateřina
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické mechanismy při rozhodování o nákupu | Theses on a related topic

2134.
Chytrová, Ivana
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Marketingové nástroje pro nábor IT specialistů | Theses on a related topic

2135.
Ifebe, Samuel
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketingový výzkum produktu | Theses on a related topic

2136.
Ikhsanova, Elmira
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Development of the business plan for a new enterprise in small business | Theses on a related topic

2137.
Ilyushkina, Alyona
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Magnitute of Corporate communication with media | Theses on a related topic

2138.
Imanbayeva, Kamila
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: The Role of Direct Marketing in the CRM Strategy | Theses on a related topic

2139.
Isakov, Sanzhar
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: The Role of New Media in a Modern Marketing Communication | Theses on a related topic

2140.
Jahn, Tomáš
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Politický marketing - marketingová komunikace konzervativních evropských stran | Theses on a related topic

2141.
Jajtnerová, Martina
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Television: Critical and positive approaches | Theses on a related topic

2142.
Jakoubková, Lucie
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Inovace marketingového plánu vybrané firmy | Theses on a related topic

2143.
Jakubcová, Tereza
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologický rozměr působení značky | Theses on a related topic

2144.
Janatová, Karolína
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh marketingové kampaně vybrané společnosti | Theses on a related topic

2145.
Janda, Tadeáš
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace FK Teplice | Theses on a related topic

2146.
Janderová, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Personální marketing v prostředí agentury evropské unie | Theses on a related topic

2147.
Janeček, Lukáš
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Optimalizace výběru nástrojů marketingové komunikace zdravotní pojišťovny | Theses on a related topic

2148.
Janichová, Jana
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Význam emocí v marketingu | Theses on a related topic

2149.
Janošová, Radka
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha marketingu v životě malé firmy | Theses on a related topic

2150.
Janoušková, Kamila
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Rozvoj společnosti obchodující s diamanty | Theses on a related topic