Theses on a related topic (having the same keywords):

marketingovy mix, komunikacni mix, reklama, marketing mix, communications mix, sponzoring, marketing, advertising, public relations, sponsorship

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2451.
Kotabová, Sára
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Význam sponzoringu v alpských disciplínách | Theses on a related topic Display description

2452.
Kotabová, Sára
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Vliv depresivní nálady na vnímání a prožívání reklamy | Theses on a related topic

2453.
Kotíková, Petra
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Budování značky v prostředí nadnárodní společnosti pro lokální trhy | Theses on a related topic

2454.
Kotlan, Jakub
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Management sportovní organizace | Theses on a related topic

2455.
Koubek, Matěj
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Efektivní uplatňování nástrojů sportovního marketingu | Theses on a related topic

2456.
Koucká, Marta maiden name: Hrušková
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Role plakátu jako nositele komerční informace na počátku 20. století - komunikační specifika | Theses on a related topic

2457.
Koudelková, Adéla
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace v kongresovém cestovním ruchu | Theses on a related topic

2458.
Kounovský, Ondřej
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace vysokých škol s ekonomickým zaměřením v ČR | Theses on a related topic

2459.
Kouřilová, Kateřina maiden name: Protivová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingových komunikačních aktivit vybrané kulturní organizace | Theses on a related topic

2460.
Kout, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Event marketing - analýza dvou eventů agentury Eventpro | Theses on a related topic

2461.
Koutenská, Sabina
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketing v neziskové organizaci | Theses on a related topic

2462.
Koutský, Michal
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kampaně a nejčastější chyby v kampani | Theses on a related topic
Bachelor's thesis defence: Marketingové strategie v politických kampaních | Theses on a related topic

2463.
Koutský, Michal
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Využití neuromarketingu ve finančních službách | Theses on a related topic

2464.
Kovalenko, Darya
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Možnosti rozlišení pozitivního a negativního dopadu reklamy na chování lidí | Theses on a related topic

2465.
Kovaľová, Andrea
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh projektu módní přehlídky jako marketingové události | Theses on a related topic

2466.
Kovaľová, Andrea
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Company's Competitiveness Management | Theses on a related topic

2467.
Kovář, Pavel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Vytvoření efektivního marketingového plánu ve stavebnictví | Theses on a related topic

2468.
Kovařčíková, Kristina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití emocí v reklamě | Theses on a related topic

2469.
Kovaříková, Karolína
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Propagace venkovských obcí | Theses on a related topic

2470.
Kovaříková, Karolína
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Posouzení marketingové činnosti destinačních agentur ve Středočeském kraji | Theses on a related topic

2471.
Kovářová, Dominika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Politický marketing na příkladu vybrané volební kampaně | Theses on a related topic

2472.
Kovářová, Michaela
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Lidé v marketingu | Theses on a related topic

2473.
Kozlíková, Veronika
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Moderní aplikace marketingové komunikace v podnikové praxi | Theses on a related topic

2474.
Kožešník, Michal
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Sociální marketing v podmínkách ČR | Theses on a related topic

2475.
Kožurik, Nikolas
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing e-shopu ve fázi start-upu | Theses on a related topic

2476.
Kraffer, Ondřej
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Některé sociální aspekty hospodářské krize v ČR | Theses on a related topic

2477.
Král, Pavel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí ve firemní marketingové komunikaci | Theses on a related topic

2478.
Králík, Jan
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahu. Metody komunikace a sledované cíle. Výzkum spojení komunikace-produkt-konkurenční výhoda-odlišení se-vztah. | Theses on a related topic

2479.
Králík, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Inovace jako nástroj marketingu | Theses on a related topic

2480.
Králíková, Lucie
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Informační systémy ve firmě INEKON SYSTEMS s.r.o.a jejich marketingové využití | Theses on a related topic

2481.
Králová, Iveta
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Role podpory prodeje v systému marketingových komunikací v ČR | Theses on a related topic

2482.
Králová, Jana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Životní způsob okrajových sociálních skupin | Theses on a related topic

2483.
Kramulová, Tereza
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Možnosti identifikace negativního vlivu reklamy na chování | Theses on a related topic

2484.
Krása, Jiří
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Možnosti internetové komunikace společnosti | Theses on a related topic
Bachelor's thesis defence: Možnosti internetové komunikace společnosti | Theses on a related topic

2485.
Krásová, Šárka maiden name: Vosyková
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku - produktu | Theses on a related topic

2486.
Krasovskaya, Anastasiya
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sales Promotion Methods and Techniques – Consumer Contest | Theses on a related topic

2487.
Kratochvíl, Viktor
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Vliv internetu na změny v marketingové komunikaci | Theses on a related topic

2488.
Kratochvílová, Gabriela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: The role and significance of market research in all stages of development of efficient advertisement campaign | Theses on a related topic

2489.
Kratochvílová, Lucie
Faculty: University of Finance and Administration
Year: 2021, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Specifika a prostředky sociální ho marketingu | Theses on a related topic

2490.
Kratochvílová, Markéta
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Alfons Mucha jako reklamní tvůrce nového stylu | Theses on a related topic

2491.
Krausová, Terezie
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr pro začínající nebo rozšíření stávajících aktivit MSP | Theses on a related topic

2492.
Kravchenko, Anastasia
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mediální obraz žen a mužů v současné reklamě | Theses on a related topic

2493.
Krbová, Lenka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategie a její metody při uvádění nového produktu na trh | Theses on a related topic

2494.
Krebsová, Magdalena
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza marketingového mixu ve firmě WMF proHeq (CZ) , s.r.o. | Theses on a related topic
Master's thesis defence: Start up marketingová komunikace vybraného podniku | Theses on a related topic

2495.
Krejcárková, Soňa
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Marketingové aktivity retailerů a jejich vliv na nákupní chování zákazníka | Theses on a related topic

2496.
Krejčí, Jan
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Podpora prodeje a její metody a techniky | Theses on a related topic

2497.
Krejčová, Olga
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Lidé v marketingu | Theses on a related topic

2498.
Krešne, Barbora
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku (v oboru předškolního vzdělávání) | Theses on a related topic

2499.
Krištofová, Lenka
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace vysokých škol s ekonomickým zaměřením v ČR | Theses on a related topic

2500.
Krištofy, Aleš
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Regulace reklamy | Theses on a related topic