Theses on a related topic (having the same keywords):

zakaznik, motivace, customer perception, decision making process, vnimani, znacka vichy, psychologie reklamy, dotaznik, customer typology, survey, typologie, nakupni chovani, customer, brand vichy, purchasing behavior, motivation, kupni rozhodovaci proces, psychology of advertising

Keywords ordered alphabetically | Keywords ordered by occurrence rate

401.
Martincová, Lenka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha lidského faktoru v marketingově řízeném podnikatelském subjektu | Theses on a related topic Display description

402.
Masojídková, Monika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Věrnostní programy a jejich komunikační potenciál | Theses on a related topic

403.
Mašek, Jiří
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Řízení obchodu v MSP | Theses on a related topic

404.
Matějková Chudárková, Dagmar maiden name: Chudárková
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Řízení lidských zdrojů v prostředí zahraniční společnosti | Theses on a related topic

405.
Matošíková, Lucie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Personnel Management of an International Team | Theses on a related topic

406.
Matoušková, Kateřina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Analýza motivačního programu vybrané organizace | Theses on a related topic

407.
Matoušková, Veronika maiden name: Matoušková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský plán na založení společnosti (vybrané problémy) | Theses on a related topic

408.
Mayrich, Jiří
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivita teambuildingu | Theses on a related topic

409.
Mázl, Marek
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Moderní aplikace marketingové komunikace | Theses on a related topic

410.
Mbumastonová, Martina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Efektivní řízení lidských zdrojů (vybrané problémy) | Theses on a related topic

411.
Melordoyeva, Zarina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Motivace a stimulace pracovníků ve vybraném podniku | Theses on a related topic

412.
Mendlová, Barbora maiden name: Gabrielová
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Management malého a středního podniku | Theses on a related topic

413.
Meňhartová, Simona
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Neuromarketingový přístup k reklamě | Theses on a related topic

414.
Měšťan, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Faktory ovlivňující spotřební chování domácností v rámci České republiky | Theses on a related topic

415.
Michtová, Zděnka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Návrh procesů nastavování cílů při uvedení nového farmaceutického přípravku na trh | Theses on a related topic

416.
Mikšaníková, Daniela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Direct marketing jako cesta přímého kontaktu se zákazníky ve společnosti Chartis Europe | Theses on a related topic

417.
Milata, Milan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Osobnostní předpoklady, schopnosti a dovednosti podporující úspěch | Theses on a related topic
Bachelor's thesis defence: Řízení vztahů se zákazníky a tvorba hodnoty a přidané hodnoty | Theses on a related topic

418.
Misurová, Aneta
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Nábor zaměstnanců a jejich udržení v autodopravě | Theses on a related topic

419.
Mišjaková, Nikola
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Potravinářský obal jako nástroj marketingové komunikace | Theses on a related topic

420.
Moder, David
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Role leadershipu a leaderů v globálním řízení nadnárodních firem | Theses on a related topic

421.
Moravcová, Dominika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Motivační program podniků | Theses on a related topic

422.
Moravcová, Dominika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Motivace a angažovanost zaměstnanců | Theses on a related topic

423.
Moravcová, Jana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Typologie zákazníka a prodejní techniky se zaměřením na krizovou komunikaci | Theses on a related topic

424.
Mordová, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Úloha lidského faktoru v marketingovém řízení podnikatelského subjektu | Theses on a related topic

425.
Mráčková, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba marketingové komunikační kampaně (komunikačního mixu) podniku | Theses on a related topic

426.
Mrázková, Karolína
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Navrhněte marketingový komunikační mix (kampaň) pro vybrané produkty | Theses on a related topic

427.
Mrázová, Helena maiden name: Mašková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Motivační faktory ovlivňující chování spotřebitele | Theses on a related topic

428.
Mrňáková, Radka
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Komparace pracovního a služebního poměru | Theses on a related topic

429.
Mrštinová, Sabina
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využívání motivu strachu v televizní reklamě | Theses on a related topic

430.
Müllerová, Kateřina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Úloha manažera při motivaci a vedení lidí | Theses on a related topic

431.
Muss, Maria
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Motivační nástroje v organizaci | Theses on a related topic

432.
Myslivcová, Eva
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Zaměstnanecké benefity ve vybraných zemích Evropské unie (EU) | Theses on a related topic

433.
Myslivcová, Karolína
Faculty: University of Finance and Administration
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Role tvůrčích týmů ve firmě a analýza efektivity vybraného tvůrčího týmu | Theses on a related topic

434.
Nápravníková, Lucie
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vnímání reklamy v jednotlivých médiích | Theses on a related topic

435.
Navrátilová, Hana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová strategie tradiční české společnosti ALPA, a.s. jako důsledek nutnosti přizpůsobit se rozvíjejícímu a dynamickému trhu s využitím osobní empirie autora | Theses on a related topic

436.
Nečiporuk, Maxim
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Projektové řízení - výhody a nevýhody | Theses on a related topic
Bachelor's thesis defence: Projektové řízení - výhody a nevýhody | Theses on a related topic

437.
Nedelkos, Petros
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Úloha obchodního jména ve vztahovém marketingu | Theses on a related topic

438.
Nechvapilová, Barbora
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Efektivnost nákladů motivačního systému Českých drah, a.s. | Theses on a related topic

439.
Němeček, Petr
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Motivace a její vliv na zvyšování výkonnosti podniku | Theses on a related topic

440.
Nesládková, Denisa
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Systém hodnocení zaměstnanců jako nástroj motivace | Theses on a related topic

441.
Neugebauerová, Petra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Důležitost on-line marketingu v marketingovém mixu firmy | Theses on a related topic

442.
Nguyen Thi, Thanh Truc
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Spokojenost zaměstnanců ve významné finanční instituci | Theses on a related topic

443.
Novák, David
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza procesu kupního rozhodování | Theses on a related topic

444.
Novák, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Globalizace a její vliv na marketingovou komunikaci | Theses on a related topic

445.
Nováková, Barbora
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Loajalita zákazníků v poprodejních službách | Theses on a related topic

446.
Nováková, Renata
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace při zavedení nového produktu firmy LE&CO na trh | Theses on a related topic

447.
Nováková, Sandra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Metody získávání THZ v automobilovém průmyslu v hl.m. Praha a Středočeském kraji | Theses on a related topic

448.
Nováková, Zuzana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Implementace systému managementu kvality dle požadavků normy ISO 9001 v podniku | Theses on a related topic

449.
Novotná, Pavlína
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Využití zaměstnaneckých výhod pro motivaci pracovníků | Theses on a related topic

450.
Nygmanov, Daniyar
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Gamification for Small Business and Startup Marketing | Theses on a related topic