Theses on a related topic (having the same keywords):

marketingovy mix, integrovana marketingova komunikace, medicine, produkt, marketing mix, distribution, distribuce, farmaceuticky prumysl, cena, marketingovy komunikacni mix, price, lecivy pripravek, pharmaceutical industry, product, integrated marketing communications, marketing communication mix

Keywords ordered alphabetically | Keywords ordered by occurrence rate

951.
Sochorová, Eva
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Business plan of SME (Small and Medium sized Enterprise) | Theses on a related topic Display description

952.
Somlóová, Kristina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Spotřebitelské chování s důrazem na rozhodovací proces specifických cílových skupin | Theses on a related topic

953.
Soukup, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Řízení kvality jako klíčový princip vztahů se zákazníky v oblasti finančního poradenství | Theses on a related topic

954.
Soukup, Vít
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje pomocí nástrojů marketingové komunikace | Theses on a related topic

955.
Sova, Martin
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová strategie podniku | Theses on a related topic

956.
Sovová, Lucie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Modelka jako produkt modelingové agentury a její event marketingový potenciál | Theses on a related topic

957.
Spiříková, Lenka maiden name: Bujáčková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv reklamy Komerční banky, a.s. na klienty segmentu malé a střední podniky | Theses on a related topic

958.
Srbová, Tereza
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikový plán fotografického ateliéru | Theses on a related topic

959.
Stachová, Monika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití sociální reklamy v marketingové komunikaci | Theses on a related topic

960.
Stasyuk, Irina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Principy a význam marketingu | Theses on a related topic

961.
Steinbrucker, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Implementace výsledků výzkumu prostředí do řízení vztahů se zákazníky | Theses on a related topic

962.
Stieber, Richard
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Vliv marketingu na změnu poptávky po produktu | Theses on a related topic

963.
Stirber, Dávid
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event marketing – nástroj PR pro cílové skupiny zákazníci a zaměstnanci | Theses on a related topic

964.
Stopková, Sára
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

965.
Strejček, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Hodnocení podnikatelské výkonnosti firmy jako měřítka jeji konkurenceschopnosti | Theses on a related topic

966.
Strnad, Petr
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Segmentace trhu a analýza chování zákazníka | Theses on a related topic

967.
Strychová, Tereza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Využití archetypů v tématizacích reklamních sdělení | Theses on a related topic

968.
Střihavková, Věra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Zvýšení kvality služeb v oblasti odbavení cestujících na letišti Praha Ruzyně | Theses on a related topic

969.
Stuchlová, Zuzana
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Propagace ve firmě | Theses on a related topic

970.
Sudická, Alena
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Techniky public relations a veřejnost | Theses on a related topic

971.
Suchá, Tereza
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Produkt - zdroj konkurenční výhody | Theses on a related topic

972.
Surmaj, David
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový projekt reagující na společenské změny | Theses on a related topic

973.
Suslova, Yelena
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku – projektová (analytická) studie | Theses on a related topic

974.
Svitavský, Jan
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace sportovního klubu | Theses on a related topic

975.
Svobodová, Barbora
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová koncepce vybrané obce | Theses on a related topic

976.
Svobodová, Petra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Typologie osobnosti zákazníka | Theses on a related topic

977.
Svobodová, Petra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Neuromarketing a reklama | Theses on a related topic

978.
Svobodová, Stanislava maiden name: Števková
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Uvedenie nového produktu na obchodný trh | Theses on a related topic

979.
Svobodová, Zuzana
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Efektivnost firmy z pohledu prodeje a marketingu | Theses on a related topic

980.
Sýkorová, Andrea
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sponzoring a jeho základní typologie | Theses on a related topic

981.
Szökeová, Terézia
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Scénář a realizace propagačního filmu - textová příprava, natočení a střih propagačního videa (projektové řešení) | Theses on a related topic

982.
Sztolarik, Ondřej
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Hodnocení efektivnosti investic na bázi dynamických metod finanční analýzy | Theses on a related topic

983.
Šabatová, Iveta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza prostředků, technik a efektivnosti PR kampaně v konkrétním podniku | Theses on a related topic

984.
Šafář, Radek
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Volba účinného manažerského stylu v řízení firmy, při podpoře různých typů podnikatelských strategií | Theses on a related topic

985.
Šafránková, Lada
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Analýza produktu z pohledu zákazníka a společnosti. Stanovení optimální podoby produktu na jednotlivých trzích | Theses on a related topic

986.
Šalanská, Linda
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Marketingové řízení MSP | Theses on a related topic

987.
Šandová, Miroslava
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Insurance Industry
Bachelor's thesis defence: Sjednávání pojištění přes online a offline aplikace | Theses on a related topic

988.
Šebková Černá, Kateřina maiden name: Černá
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Výzkum návštěvnického profilu kulturní organizace (DOX) | Theses on a related topic

989.
Šetka, Miloš
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Role hodnototvorného procesu zákazníka v celkovém marketingovém procesu společnosti - Případová studie společnosti Carrier chladicí technika CZ s. r. o. | Theses on a related topic

990.
Ševčíková, Jindra
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace v podniku Cosmetic Dent v sektoru služeb | Theses on a related topic

991.
Šíla, Josef
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Porovnání marketingového mixu malé a velké firmy v oblasti maloobchodu | Theses on a related topic

992.
Šilhánová, Iveta
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu (konkrétního výrobku nebo služby) a práce s ostatními součástmi marketingového mixu v jednotlivých etapách tohoto životního cyklu. | Theses on a related topic

993.
Šimon, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Měření a hodnocení finanční stability a výkonnosti firmy | Theses on a related topic

994.
Šímová, Michaela
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza rozhodování spotřebitele o nákupu produktu (zvažování alternativ výběru) | Theses on a related topic

995.
Šindelář, Radek
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Analýza rizikovosti investičního projektu na bázi statistických metod pravděpodobnosti - simulace Monte Carlo | Theses on a related topic

996.
Škach, Jaroslav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský záměr - založení stavební společnosti | Theses on a related topic

997.
Škáchová, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Aplikace trendů marketingové komunikace na internetový obchod společnosti Fourty-two, s.r.o. | Theses on a related topic

998.
Šlechta, Michal
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proces budování značky a faktory, které ho ovlivňují | Theses on a related topic

999.
Šlemendová, Iva
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kritéria výběru médií pro reklamní kampaň společnosti Tesco Stores ČR, a.s. | Theses on a related topic

1000.
Šlemendová, Iva
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Integrovaná marketingová komunikace - synergický efekt jednotlivých nástrojů | Theses on a related topic