Theses on a related topic (having the same keywords):

marketingovy mix, podpora prodeje, korporatni segment, komunikacni mix, financni sektor, segmentace, male a stredni podniky, komunikace, firma, cilova skupina, produkt, marketingova komunikace, klient, akvizice, banka xy, marketingova kampan

Keywords ordered alphabetically | Keywords ordered by occurrence rate

3351.
Zakharov, Dmitry
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing ve sportu | Theses on a related topic Display description

3352.
Zalabák, Aleš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Reklama, spotřební chování a plánování komunikační strategie | Theses on a related topic
Bachelor's thesis defence: Reklama, spotřební chování a plánování komunikační strategie | Theses on a related topic
Bachelor's thesis defence: Reklama, spotřební chování a plánování komunikační strategie | Theses on a related topic

3353.
Zalozhnykh, Ilona
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace neziskových organizací s médii | Theses on a related topic
Bachelor's thesis defence: Komunikace neziskových organizací s médii | Theses on a related topic

3354.
Zámišová, Monika maiden name: Vetešníková
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Modely zákaznické segmentace realitní kanceláře | Theses on a related topic

3355.
Zárubová, Lucie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh účinnější komunikační kampaně k důchodové reformě | Theses on a related topic

3356.
Zárubová, Lucie
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Podpora prodeje polygrafických výrobků a služeb | Theses on a related topic

3357.
Zavadil, Pavel
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Podnikatelský plán na založení nového podniku - Fitness centra | Theses on a related topic

3358.
Zavadilová, Karolína
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Internetová reklamní kampaň a měření její efektivnosti | Theses on a related topic

3359.
Zavadovský, Igor
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Marketing a jeho strategie v kryptoměnách | Theses on a related topic

3360.
Zavoral, Tomáš
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza partnerského věrnostního programu organizace Telefónica O2 | Theses on a related topic

3361.
Zavoral, Tomáš
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace jako nástroj řízení spotřebního chování lidí | Theses on a related topic

3362.
Zavřelová, Olga
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský záměr převedení výroby do sesterské společnosti | Theses on a related topic

3363.
Zázvorka, Adam
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu – senioři | Theses on a related topic
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu – senioři | Theses on a related topic

3364.
Zdražilová Heberová, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace v podmínkách neziskové organizace | Theses on a related topic

3365.
Zeithamlová, Kateřina
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Vybrané aspekty hodnocení efektů majetkové transformace | Theses on a related topic

3366.
Zelená, Jana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Výběr média pro komunikační mix | Theses on a related topic

3367.
Zemanová, Zuzana
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Věrnostní programy a efektivní cílení podpory prodeje na základě věrnostních programů | Theses on a related topic

3368.
Zhanseitov, Daniyar
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Investiční záměr na založení podniku | Theses on a related topic

3369.
Zhumashova, Arailym
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Řízení značky a následná komunikační strategie v podnikové praxi | Theses on a related topic

3370.
Zieminská, Lada
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Management pohledávek z pozice bank | Theses on a related topic

3371.
Zigo, Marek
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Význam chování prodavačů pro tvorbu image společnosti | Theses on a related topic

3372.
Zikmund, Filip
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Specifika Merchandisingu sportovních klubů | Theses on a related topic

3373.
Zikmundová, Jana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Insurance Industry
Bachelor's thesis defence: Řešení rizik cestovních kanceláří prostřednictvím komerčního pojištění | Theses on a related topic

3374.
Zíková, Radka
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová situační analýza hotelu Betlem Club | Theses on a related topic

3375.
Zimáková, Tereza
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Specifika psychologie marketingové komunikace pro seniory | Theses on a related topic

3376.
Zimmermann, Jan
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace prostřednictvím sociálních sítí | Theses on a related topic

3377.
Zingl, Pavel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: "Product Placement" a "Branded entertainment" v komunikačním mixu | Theses on a related topic

3378.
Zítek, Ondřej
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza prostředků podpory prodeje v Tesco Stores ČR a.s. | Theses on a related topic

3379.
Zítka, Lukáš
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Hodnocení interní komunikace firmy AUTOZITKA s.r.o. | Theses on a related topic

3380.
Zítka, Matěj
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Úloha České exportní banky při podpoře financování malých a středních firem | Theses on a related topic

3381.
Zlatohlávek, Kamil
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Moderní komunikační nástroje v prostředí základní školy | Theses on a related topic

3382.
Zorina, Anastasia
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr pro založení studia krásy | Theses on a related topic

3383.
Zoubková, Markéta maiden name: Novotná
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Online marketing ve vybraném oboru | Theses on a related topic

3384.
Zralík, Jakub
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu - děti a mládež | Theses on a related topic

3385.
Zrubecká, Valerie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza marketingové komunikace vybrané banky | Theses on a related topic

3386.
Züglerová, Hana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Product placement a jeho využití v rámci integrované marketingové komunikace | Theses on a related topic

3387.
Züglerová, Hana
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing památkových objektů jako turistických cílů | Theses on a related topic

3388.
Zýval, Filip
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Psychologické aspekty vlivu reklamy na chování zákazníků lékárny | Theses on a related topic

3389.
Žáková, Stanislava
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Práce s veřejností a činnost tiskových mluvčí podniku | Theses on a related topic

3390.
Žďárská, Nicole
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Estetické aspekty v reklamách společnosti The Coca-Cola Company | Theses on a related topic

3391.
Železný, Jakub
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Efektivita internetového marketingu při budování zákaznické loajality realitní kanceláře | Theses on a related topic

3392.
Žežulková, Věra maiden name: Černá
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Využití a možnosti neverbální komunikace ve veřejné správě | Theses on a related topic

3393.
Žídková, Eva
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Úloha lidského faktoru v marketingovém řízení podnikatelského subjektu | Theses on a related topic

3394.
Žipaj, Michal
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Digitální strategie starup firmy | Theses on a related topic

3395.
Žižka, Josef
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Uvedení nového produktu na obchodní trh | Theses on a related topic