Theses on a related topic (having the same keywords):

marketingovy mix, propagace, produkt, distribuce, marketing, cena, zivotni cyklus

Keywords ordered alphabetically | Keywords ordered by occurrence rate

951.
Blajerová, Alexandra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické metody testování obalů | Theses on a related topic Display description

952.
Blažejovská, Barbora
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing cílený na děti | Theses on a related topic

953.
Blažková - Kozlíková, Anna
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza a zhodnocení zákaznického marketingového mixu v bankovním sektoru | Theses on a related topic

954.
Bloudková, Gabriela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing, Trade and Marketing, Trade and Marketing)
Master's thesis defence: Řízení podnikového nákupu | Theses on a related topic

955.
Bobela, Tomáš
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Rozbor image vybrané firmy | Theses on a related topic

956.
Bobková, Ivona
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Současná výuka fashion marketingu v České republice – situační zpráva | Theses on a related topic
Master's thesis defence: Současná výuka fashion marketingu v České republice – situační zpráva | Theses on a related topic

957.
Boháček, Marek
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Srovnání bankovních produktů u vybraných bank | Theses on a related topic

958.
Bohuňková, Irena
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zavádění prémiové vlasové značky na český trh | Theses on a related topic

959.
Bohuslavová, Tereza
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Financování neziskové organizace z reklamy | Theses on a related topic

960.
Bohušík, Petr
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh integrované marketingové komunikace pro konkrétní produkt | Theses on a related topic

961.
Bojanovský, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vliv podpory prodeje a věrnostních programů na změnu nákupního chování zákazníka | Theses on a related topic

962.
Bojko, Jan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komparace propagačních aktivit 3 malých regionálních pivovarů | Theses on a related topic

963.
Bolaňos, Adriana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Podnikatelský plán společnosti Wellness Centrum HYPOXI, s.r.o. | Theses on a related topic

964.
Borodenko, Pavel
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha marketingu v životě firmy | Theses on a related topic

965.
Borovičková, Alice Ree maiden name: Hromadová
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Praktické využití obsahového marketingu | Theses on a related topic

966.
Bors, Jan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sociologie marketingové komunikace a proměny hodnotových orientací | Theses on a related topic

967.
Bořková, Petra
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Veganství na prodej | Theses on a related topic

968.
Botlík, Igor
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

969.
Botlík, Igor
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Hodnototvorný proces podniku a jeho význam pro řízení vztahů | Theses on a related topic

970.
Boyraz, Serpil
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Data Mining and Its Effective Utilization in Marketing Communication | Theses on a related topic

971.
Božková, Petra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Proč lidé podléhají reklamě? | Theses on a related topic

972.
Brabencová, Jana
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Návrh komunikační kampaně společnosti Motor-Presse Bohemia s.r.o. | Theses on a related topic

973.
Bradáčová, Barbora
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Sociálně-psychologické aspekty prodeje limitované edice výrobků | Theses on a related topic

974.
Bradna, Václav
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Insurance Industry
Master's thesis defence: Strategická spolupráce institucí na finančním trhu a její konkrétní podoba | Theses on a related topic

975.
Branda, Petr
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Účetnictví a audit)
Bachelor's thesis defence: Podnikatelský plán založení nového podniku | Theses on a related topic

976.
Braun, Jan
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Merchandising prémiových piv a RTD nápojů v Retailu České republiky | Theses on a related topic

977.
Braun, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Postoje k prémiovým značkám nápojů v České republice | Theses on a related topic

978.
Braun, Zdeněk
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza životního cyklu MSP | Theses on a related topic

979.
Brázda, Pavel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Strategie zavádění nového farmaceutického produktu na trh | Theses on a related topic

980.
Brecklová, Alena maiden name: Dvořáková
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza úvěrových příležitostí pro podnikatelské subjekty | Theses on a related topic

981.
Bredl, Jan
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Audiovizuální virální sdělení, předpoklady jeho komunikační úspěšnosti – výběr kazuistik, analýza obsahu a formy | Theses on a related topic

982.
Brejchová, Markéta
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Volba optimální technologie, minimalizace nákladů a maximalizace zisku ve firmě BaK Písek | Theses on a related topic

983.
Brennerová, Diana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Tvorba marketingové kampaně podniku včetně metrik efektivnosti | Theses on a related topic

984.
Brichová, Petra
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba reklamní kampaně | Theses on a related topic

985.
Brom, Rostislav
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Zahájení podnikání v oblasti pohostinství | Theses on a related topic

986.
Brotánek, Ondřej
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt firemního časopisu pro vnitřní komunikaci společnosti Olympus | Theses on a related topic

987.
Broum, Pavel
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketing a veřejný prostor | Theses on a related topic

988.
Brožkovcová, Veronika
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Efektivní využití marketingových technik v neziskovém sektoru | Theses on a related topic

989.
Brožová, Hana maiden name: Burešová
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr na založení podniku | Theses on a related topic

990.
Brožová, Michaela
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Product placement jako nová forma komerční komunikace | Theses on a related topic

991.
Brůna, Matěj
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Navržení efektivního obalu produktu pomocí oční kamery | Theses on a related topic

992.
Bruštíková, Martina
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Využití marketingového výzkumu pro efektivní nastavení nástrojů marketingové komunikace | Theses on a related topic

993.
Brýdl, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikace strukturálních fondů EU | Theses on a related topic

994.
Bubnov, Nikita
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Přímý marketing jako komunikační technika v kazašském podniku | Theses on a related topic

995.
Bubnová, Lucie
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru farmacie | Theses on a related topic

996.
Budilová, Gabriela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Etika a reklama | Theses on a related topic

997.
Bukovská, Adéla
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Guerilla marketing a jeho podoby | Theses on a related topic

998.
Bulíř, Šimon
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Minimalismus jako životní styl a jeho význam v praxi marketingové komunikace | Theses on a related topic

999.
Bulová, Tereza
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Davové jevy a projevy hromadného chování | Theses on a related topic

1000.
Burcinová, Kristýna
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Marketingové výdaje a jejich vliv na velikost obratu (zisku) | Theses on a related topic