Theses on a related topic (having the same keywords):

historie znacek, strategie, services, rebranding, zakaznici, vodafone. brand, customers, change, strategy, mobile operator, oskar, znacka, komunikace, brand history, sluzby, duvody, reason, zmena, logo, logos, reklamni kampan, advertising campaigns, mobilni operator, communication, vodafone.

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1351.
Palko, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Interní komunikace v nadnárodních společnostech působících v ČR | Theses on a related topic Display description

1352.
Palkosková, Alena
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Product placement - právní úprava a jeho místo v marketingové komunikaci | Theses on a related topic

1353.
Palková, Martina
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategické a detailní plánování reklamní kampaně společnosti Karlštejnsko s.r.o. | Theses on a related topic

1354.
Panglová, Barbora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Marketingová kampaň propagace produktů ve vybrané firmě | Theses on a related topic

1355.
Pánková, Michaela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Případová studie tvorby reklamní kampaně | Theses on a related topic
Bachelor's thesis defence: Případová studie tvorby reklamní kampaně | Theses on a related topic

1356.
Park, Ayoung
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: New Types of Media and its Influence on the Corporate Communication | Theses on a related topic

1357.
Paroubková, Renáta
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingový mix společnosti Mazda | Theses on a related topic

1358.
Patáková, Bohumila
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Vliv řízení lidských zdrojů na budování firemní kultury | Theses on a related topic

1359.
Pataraya, Mariam
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Discount servers/portals as a part of Business Models of the Selected Companies | Theses on a related topic

1360.
Paterová, Klára
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Srovnání marketingových strategií v oblasti fitness | Theses on a related topic
Bachelor's thesis defence: Specifika integrované marketingové komunikace ve vybraném oboru (marketing služeb) | Theses on a related topic

1361.
Patriková, Anna
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Public relation a personální management | Theses on a related topic

1362.
Patřičný, Pavel
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Expanze firmy Decci project a. s. do Namibie v době její energetické krize | Theses on a related topic

1363.
Paulová, Petra
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza vztahů se zákazníky ve firmě Pragometal | Theses on a related topic

1364.
Pavlíčková, Tereza
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Psychologické základy marketingu | Theses on a related topic

1365.
Pavlíková, Barbora
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Vizuální prvky zaměřené na prezentaci osob v médiích a jejich vnímání mladistvými | Theses on a related topic

1366.
Pavlová, Lenka maiden name: Holubová
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

1367.
Pech, Lukáš
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Strategické řízení firmy | Theses on a related topic

1368.
Pecháčková Rebcová, Zuzana maiden name: Rebcová
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv spotřebitelských zvyklostí na nákupní chování | Theses on a related topic

1369.
Pelc, Petr
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Kreativní koncept internetové reklamní kampaně | Theses on a related topic

1370.
Pelikánová, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Kritéria výběru médií pro reklamní kampaň společnosti pořádající odborné konference | Theses on a related topic

1371.
Pěničková, Kateřina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití Product placementu v integrované marketingové komunikaci | Theses on a related topic

1372.
Perglová, Barbora
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Integrated Marketing Communication and its social implications | Theses on a related topic

1373.
Peroutková, Alice
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační mix firmy Makro Cash & Carry ČR s.r.o. | Theses on a related topic

1374.
Perůtka, Martin
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Informatics / Applied Informatics
Bachelor's thesis defence: Význam e-learningu ve výukovém systému na středních školách v České republice | Theses on a related topic

1375.
Peštuková, Ivana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Mediaplán reklamní kampaně v oblasti lázeňských a wellness služeb | Theses on a related topic

1376.
Petáková Hejná, Jiřina maiden name: Hejná
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivní komunikace se zákazníkem ve firmě IRIX, a.s. | Theses on a related topic

1377.
Peterka, Martin
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing sportu - golf | Theses on a related topic

1378.
Petráček, Lukáš
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Strategické budování značky | Theses on a related topic

1379.
Petráň, Karel
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Poskytování služeb z pohledu DPH | Theses on a related topic

1380.
Petránková, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vyhodnocení koncepce rebrandingu značky ING Pojišťovna | Theses on a related topic

1381.
Petrashkevich, Regina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Význam a efektivnost využívání sociálních sítí při komunikaci se zákazníky | Theses on a related topic

1382.
Petružálková, Lucie
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Strategický plán a nástroje jeho implemetace v praxi MSP | Theses on a related topic

1383.
Petrželka, Karel
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Role moderátora AV projektů v podnikové komunikaci (VSFS NEWS MAGAZIN) | Theses on a related topic

1384.
Pfeifer, Petr
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Security and Law Studies / Security and Law Studies
Bachelor's thesis defence: Bezpečnostní systémy pro ochranu měkkých cílů | Theses on a related topic

1385.
Pidgorna, Kseniia
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Rebranding and Marketing Communication | Theses on a related topic

1386.
Pidrmanová, Tereza
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komunikační kampaně nového produktu na českém trhu | Theses on a related topic

1387.
Pícha, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Řízení finančních rizik v přepravním podniku | Theses on a related topic

1388.
Pichová, Veronika
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mediální ukazatele reklamní kampaně při plánování a realizaci | Theses on a related topic

1389.
Pikl, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingové strategie vzdělávacích organizací | Theses on a related topic

1390.
Pilpani, Mariam
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication & Master of Business Administration
Master's thesis defence: New types of media and its influence on the corporate communication | Theses on a related topic

1391.
Písař, Přemysl
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ph.D.
Programme/field: Economic Policy and Administration / Finance
Doctoral thesis defence: Controlling jako součást procesního řízení podniků v globálním prostředí | Theses on a related topic

1392.
Pitašová, Alena
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Přesvědčování prostřednictvím emocí. Televizní kampaň „Nemyslíš, zaplatíš“ | Theses on a related topic

1393.
Pitříková, Eva
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Práce s marketingovým mixem | Theses on a related topic

1394.
Pivrnec, Jiří
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Communication as load bearing element of marketing communication | Theses on a related topic

1395.
Plaček, Michal
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru finančních služeb | Theses on a related topic

1396.
Plačková, Soňa
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sociální marketing | Theses on a related topic

1397.
Plachý, Petr
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Řízení vztahů na pracovišti | Theses on a related topic

1398.
Plívová, Helena
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku v závislosti na změnách jeho marketingového mixu | Theses on a related topic

1399.
Pluta, Zdeňka maiden name: Pátková
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Úloha integrované marketingové komunikace při plánování zaváděcí a udržovací kampaně | Theses on a related topic

1400.
Pobežalová, Kateřina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: PR - efektivní řízení komunikace při zavádění nového produktu na trh | Theses on a related topic