N_MaEk_A Managerial Economics A

University of Finance and Administration
Summer 2024
Extent and Intensity
2/2/0. 7 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Miroslav Pavlák, Ph.D. (seminar tutor)
Guaranteed by
Ing. Miroslav Pavlák, Ph.D.
Department of Finance – Departments – University of Finance and Administration
Contact Person: Dita Egertová
Timetable of Seminar Groups
N_MaEk_A/vEKPH: Fri 2. 2. 14:00–15:30 E228, 15:45–17:15 E228, Sat 17. 2. 14:00–15:30 E225, 15:45–17:15 E225, Fri 15. 3. 14:00–15:30 S23, 15:45–17:15 S23, M. Pavlák
Prerequisites
There are no prerequisites for this course.
Course Enrolment Limitations
The course is offered to students of any study field.
Course objectives
Subject of Managerial Economics is based on the basic application of managerial economics in business, management and decision-making processes. Students will revise and linking knowledge of business economics, accounting, macro-and microeconomics.
Learning outcomes
After completing the course the student will acquire basic knowledge and skills in management practices, which are a prerequisite for the performance of senior management and economic functions. Students acquire basic knowledge about the categories of managerial economics, functions and coherence of activities within the enterprise architecture.
Syllabus
  • 1. Marketing starting a business project.
  • 2. Assets and capital structure of the company, balance sheet leverage.
  • 3. Costs and revenues, cost classification, management concepts of cost, variable and fixed costs, costing, budgeting and planning.
  • 4. The role of profit in business, relationships between profit, production volume, price and cost analysis of a tipping point, a threshold variable and fixed costs and price limits, operating leverage.
  • 5. Business Financing - classic financial analysis, pyramidal decomposition of indicators and aggregates.
  • 6. Working capital management, cash flow management.
  • 7. Value Based Management, optimizing the capital structure of the company.
  • 8. Methods for assessing the effectiveness of investments, investment planning, sources of financing.
  • 9. Managing risk when making investment decisions, the investment portfolio.
  • 10. Controlling and internal audit, strategic scenarios, creation of financial reserves.
  • 11. Valuation and management of business value.
  • 12. Foreign currency transactions (financial derivatives - forwards, futures, options).
Literature
    required literature
  • FOTR, J., SOUČEK, I. Investiční rozhodování a řízení projektů. Praha: Grada, 2011. ISBN 978-80-247-3293-0
  • HUČKA, Miroslav: Základy podnikání a podnikatelský proces, Praha: Grada, 2021. ISBN 978-80-271-3041-2
  • KISLINGEROVÁ, E. a kol. Manažerské finance. Praha: C. H. Beck, 2010. ISBN 978-80-7400-194-9
  • MAREŠ, David, Nové trendy ve financí a ekonomice. Praha: Wolter Kluwer ČR, a.s., 2017. s. ISBN 978-80-7552-920-6
  • MAREŠ, David. Ekonomické podnikové systémy. Cvičebnice. Economic Firm Systems Workbook. 1. Praha: Eupress, 2017. ISBN 978-80-7408-146-0
  • MAŘÍK, M. a kol. Metody oceňování podniku. Praha: Ekopress, 2011. ISBN 978-80-86929-67-5
  • SRPOVÁ, Jitka a kol.: Začínáme podnikat. Praha: Grada, 2020. ISBN 978-80-271-2253-0
  • SYNEK, M. a kol. Manažerská ekonomika. Praha: Grada Publishing, 2011. ISBN 978-80-247-3494-1.
  • ŠAFROVÁ DRÁŠILOVÁ, Alena: Základy úspěšného podnikání. Praha: Grada, 2018. ISBN 978-80-271-2182-3
    recommended literature
  • ŠULÁK, M., VACÍK, E. Měření výkonnosti firem. Praha: EUPRESS, 2005. ISBN 80-86754-33-2
  • ŠULÁK, M., VACÍK, E., IRCINGOVÁ, J. Teze k přednáškám předmětu Řízení podnikatelských projektů. Plzeň: ZČU, 2007. ISBN 978-80-7043-612-7
Teaching methods
The lessons will have a lecturing part (theory, new knowledge including practical examples) and a practical part. The former will be focused either on reading economical/business articles and their brief interpretation in order to ensure understanding the expert text, it’s interpretation and possibly to defend the standpoint, the latter will be designed as a preparation of the team presentation project. Teaching in part-time study form will be held as guided consultations, where the previous reading is expected. A truncated presentation of the topic will be followed by the interactive discussion and consultation of the studied topics. In both full and part-time study forms each topic will be mostly presented (in detailed or condensed form – according to the type of study) in PPT presentations, followed by an interactive discussion. • Teaching in the distance form of study will be realized in the form of tutorials, continuous consultation and control of the fulfillment of ongoing tasks, tests.
Assessment methods
The subject is completed by gaining a credit and passing an examination. CONDITIONS to get CREDIT for both full and part-time study form: Active participation in the seminars, Team case study elaboration & it’s active professional presentation (topics of case study must be agreed with lecturer at the beginning of semester). Min 10 pages. !!! Deadline for sending your seminar work to me: one week before passing exam !!! Completion CONDITIONS to pass the EXAM for both full and part-time study form: Knowledge test. 10 questions. To pass the examination student must achieve at least 50% correct answers). • Completion conditions for ISP students are following: 1. to pass the exam test under the above mentioned conditions 2. to write a seminar work. • Distance learning: The conditions for completing the course are as follows: 1. passing the exam test 2. Credit is tied to participation in tutorials (but not only attendance, but active participation in tutorial, discussion, interaction, argumentation) and defending the seminar work. • Students of all forms of teaching (full-time, part-time, distance): late attendance during classes will not be accepted, and if classes are conducted through Microsoft Teams, it is expected that the camera and microphone will be turned on when prompted by a tutor.
Language of instruction
Czech
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
Information on the extent and intensity of the course: 12 hodin KS/semestr.
The course is also listed under the following terms Summer 2015, Summer 2016, Summer 2017, Summer 2018, Summer 2019, Summer 2020, Summer 2021, Summer 2022, Summer 2023, Summer 2025.
  • Enrolment Statistics (Summer 2024, recent)
  • Permalink: https://is.vsfs.cz/course/vsfs/summer2024/N_MaEk_A