NA_CS_1 Communication Skills 1

Vysoká škola finanční a správní
zima 2016
Rozsah
0/2/0. 12 hodin KS/semestr. 3 kr. Ukončení: z.
Vyučující
PhDr. Ilona Toufarová (cvičící)
Garance
PhDr. Ilona Toufarová
Sekce managementu a marketingu (FES, KEM) – Katedra ekonomie a managementu (FES, KEM) – Katedry – Vysoká škola finanční a správní
Kontaktní osoba: Ing. Edita Jerie, DiS.
Rozvrh seminárních/paralelních skupin
NA_CS_1/cMC1PH: každý lichý čtvrtek 14:00–14:44 S11, každý lichý čtvrtek 14:45–15:30 S11, každý lichý čtvrtek 15:45–16:29 S11, každý lichý čtvrtek 16:30–17:15 S11, I. Toufarová
NA_CS_1/cMC2PH: Čt 12:15–12:59 S13, Čt 13:00–13:45 S13, I. Toufarová
Předpoklady
There are no pre-requisites for this course.
Omezení zápisu do předmětu
Předmět je otevřen studentům libovolného oboru.
Cíle předmětu
The course focuses on developing essential business communication skills that prepare students to compete at the job market. Accent is on developing student self-presentation materials and verbal skills while understanding the underlying language pragmatics in an intercultural business context. The course provides students with a deeper understanding of communication processes to be applied straight away in both local and intercultural business situations. Course objectives: 1. Systematic improvement of business English. 2. Development of the core business skills: presentations, job interviews, attending and leading meetings, resolving problematic situations, arguing and discussing, negotiating, socializing and telephoning. 3. Semantic and functional focus: monitoring authentic language of business life, using the most frequently used speech acts across cultures properly and mastering the relevant key phrases fluently and spontaneously. 4. Development of intercultural competences: understanding the principles of language pragmatics and intercultural communication. 5. Writing: acquiring the proficiency in writing authentic business correspondence and documentation – formal and informal e-mails, formal correspondence, CV, social media presentation, press release. 6. Company culture: monitoring the company profiles, management structure and culture with a special focus on intercultural variation. The course objectives applies for blended study program students as well.
Osnova
  • 1-2 Theory: Communication model, language proficiency assessment; Personal profile, SWOT analysis. Speaking: Self-introductions, positive affirmations, cold calls. Writing: Business letters, motivation letter. 3-4 Theory: Job application process. Social media networks. Speaking: Small talk; Self-presentations, Elevator Pitch Writing: Emails, CV, cover letter, Ppt self-presentation. 5-6 Theory: Speech act theory; Greetings, parting, introductions; Job interview questions; Body language. Speaking: Job interviews, reading body language (head, body, hands and eyes), building rapport. Writing: bio, business cards. DUE: ELEVATOR PITCH PRESENTATIONS, PPT SELF-PRESENTATIONS 7-8 Theory: Politeness theory; Refusals, apologies. Speaking: saying ‘no’, refusals, dealing with problematic situations and inappropriate questions. Writing: Refusal, complaint, apology and promotion letter. 9-10 Theory: Invitations, press release, expression of gratitude. Speaking: Expression of gratitude, apology, presenting techniques. Writing: Invitation, refusal, thank you letter; Press release. 11-12 Review and summary. Speaking: Presentations; Giving feedback. FINAL PRESENTATIONS due (W11), JOB APPLICATION PACKAGE due (W12); SELF-PRESENTATION PACKAGE due (W12), FINAL TEST (W12).
Literatura
    povinná literatura
  • Sieglova, D. (2015). Communication Skills I: Culture and Language Pragmatics at work. (NA_CS1_ZS 2015 Handbook)
  • NWT Literacy Council (2012). Soft-skills for Work. ISBN: 978-1-896472-39-3. E-book.
  • NWT Literacy Council (2012). Getting the Job: Workbook. ISBN: 978-1-896472-42-3. E-book.
  • Wilson, K., & Wauson, J. (2011). AMA Handbook of Business Documents : Guidelines and sample documents that make business writing easy. New York: Amer. E-book.
    doporučená literatura
  • Downes, C. (2009). Cambridge English for Job-hunting. Cambridge University Press. ISBN: 0521722152
  • Walley, G. (2012). The Smart Guide to Business Writing. Gay Walley & Ventus Publishing ApS. E-book, www.bookboon.com
  • MTD Training (2012). Advanced Communication Skills. ISBN 978-87-7681-661-2, www.bookboon.com
  • NWT Literacy Council (2012). Dealing with Conflicts and Complaints. MTD Training & bookboon.com. ISBN 978-87-7681-687-2
  • NWT Literacy Council (2012). Influencing and Persuasion Skills. MTD Training & bookboon.com. ISBN 978-87-7681-688-9
  • Morrison, T., Conaway, W., and Borden, G. (1994). How to do Business in Sixty Countries: Kiss, Bow, or Shake Hands. Holbrook, Massachusetts: Bob Adams, Inc.
  • Mascull, B. Business Vocabulary in Use Intermediate. Cambridge (Chapters 47-62).
Výukové metody
Interactive seminars in both types of study (full-time students and blended study program students). The explanation of theoretical concepts and monitoring the authentic business English will be immediately followed by practical exercises - individual work, cooperative learning (pairs, groups), student presentations, role plays and analyses of recorded situations. Multimedia resources (audio and video sequences), transcripts and other authentic material will be used for practice. Related writing exercises and home assignments will complement the speaking practice.
Metody hodnocení
Requirements and assessment: 1. JOB APPLICATION PACKAGE (due W12) - Bio, CV, motivation letter, email cover letter, thank you letter, LinkedIn page (optional), business card (optional) 2. SELF-PRESENTATION PACKAGE (due W12) – Ppt self-presentation, 90-sec elevator pitch 3. FINAL PRESENTATIONS - Ppt self-presentation, elevator pitch, job application material presentation (W7-11) 4. FINAL TEST (W12) Minimum class participation: 75%
Vyučovací jazyk
Angličtina
Navazující předměty
Informace učitele
Mastering English as the target language (both general and professional) at the level of B2 of the Common European Framework of Reference for Languages. Readiness to actively participate in interactive seminars supported by multimedia resources. Active participation in communication practices is a must.
Další komentáře
Předmět je dovoleno ukončit i mimo zkouškové období.
Předmět je zařazen také v obdobích zima 2012, zima 2013, zima 2014, zima 2015, zima 2017, zima 2018, zima 2019, zima 2020, zima 2021, zima 2022, zima 2023, zima 2024.