D 2009

Značka, image, konkurence, marketingové komunikace

PAVLŮ, Dušan

Basic information

Original name

Značka, image, konkurence, marketingové komunikace

Authors

PAVLŮ, Dušan

Edition

Zvolen, Marketing a obchod 2009 – Vplyv hospodárskej krízy na marketing a obchod, p. 188-192, 2009

Other information

Language

Czech

Type of outcome

Proceedings paper

Country of publisher

Slovakia

Confidentiality degree

is not subject to a state or trade secret

Organization unit

University of Finance and Administration

ISBN

978-80-89241-33-0
Changed: 10/8/2011 15:49, Šárka Kolouchová, DiS.