Eye tracking as a method of getting feedback in Neuromarketing

@inproceedings{4814,
   author = {Rosenlacher, Pavel and Tichý, Jaromír},
   address = {London},
   booktitle = {Proceedings of the 3rd CER Comparative European Research Conference - International Scientific Conference for PhD Students of EU Countries},
   howpublished = {paměťový nosič},
   location = {London},
   isbn = {978-0-9928772-6-2},
   publisher = {Sciemcee Publishing},
   title = {Eye tracking as a method of getting feedback in Neuromarketing},
   year = {2015}
}

TY  - JOUR
ID  - 4814
AU  - Rosenlacher, Pavel - Tichý, Jaromír
PY  - 2015
TI  - Eye tracking as a method of getting feedback in Neuromarketing
PB  - Sciemcee Publishing
CY  - London
SN  - 9780992877262
ER  - 

ROSENLACHER, Pavel a Jaromír TICHÝ. Eye tracking as a method of getting feedback in Neuromarketing. In \textit{Proceedings of the 3rd CER Comparative European Research Conference - International Scientific Conference for PhD Students of EU Countries}. London: Sciemcee Publishing, 2015. ISBN~978-0-9928772-6-2.