ROSENLACHER, Pavel and Jaromír TICHÝ. Eye tracking as a method of getting feedback in Neuromarketing. In Proceedings of the 3rd CER Comparative European Research Conference - International Scientific Conference for PhD Students of EU Countries. London: Sciemcee Publishing. ISBN 978-0-9928772-6-2. 2015.
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Basic information
Original name Eye tracking as a method of getting feedback in Neuromarketing
Authors ROSENLACHER, Pavel and Jaromír TICHÝ.
Edition London, Proceedings of the 3rd CER Comparative European Research Conference - International Scientific Conference for PhD Students of EU Countries, 2015.
Publisher Sciemcee Publishing
Other information
Type of outcome Proceedings paper
Confidentiality degree is not subject to a state or trade secret
Publication form storage medium (CD, DVD, flash disk)
Organization unit University of Finance and Administration
ISBN 978-0-9928772-6-2
Tags AR 2015-2016, RIV_ano, xD2
Tags International impact, Reviewed
Changed by Changed by: Ing. Dominika Moravcová, učo 21787. Changed: 24/2/2017 10:53.
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