Marketing

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Publications Přehled o publikaci

Přehled o publikaci

B 2004

Marketing

KOTLER, P. and G. ARMSTRONG

Basic information

Original name

Marketing

Name in Czech

Marketing

Authors

KOTLER, P. and G. ARMSTRONG

Edition

1. vydání. Praha, 2004

Publisher

Grada Publishing

Other information

Type of outcome

Book on a specialized topic

Confidentiality degree

is not subject to a state or trade secret

Changed: 18/4/2006 14:35, Eliška Šterclová

KOTLER, P. and G. ARMSTRONG. Marketing. 1. vydání. Praha: Grada Publishing, 2004.

@book{681,
   author = {Kotler, P. and Armstrong, G.},
   address = {Praha},
   edition = {1. vydání},
   location = {Praha},
   publisher = {Grada Publishing},
   title = {Marketing},
   year = {2004}
}

TY  - BOOK
ID  - 681
AU  - Kotler, P. - Armstrong, G.
PY  - 2004
TI  - Marketing
PB  - Grada Publishing
CY  - Praha
ER  -

KOTLER, P. and G. ARMSTRONG. \textit{Marketing}. 1. vydání. Praha: Grada Publishing, 2004.