KOTLER, P. and G. ARMSTRONG. Marketing. 1. vydání. Praha: Grada Publishing, 2004.
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Basic information
Original name Marketing
Name in Czech Marketing
Authors KOTLER, P. and G. ARMSTRONG.
Edition 1. vydání. Praha, 2004.
Publisher Grada Publishing
Other information
Type of outcome Book on a specialized topic
Confidentiality degree is not subject to a state or trade secret
Changed by Changed by: Eliška Šterclová, učo 8506. Changed: 18/4/2006 14:35.
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