Theses on a related topic (having the same keywords):

integrovana marketingova komunikace, komunikacni mix, kampan, klientsky brief, rozpocet

Keywords ordered alphabetically | Keywords ordered by occurrence rate

401.
Kropáčová, Hana
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Psychologická funkce obalu a rozhodování spotřebitele | Theses on a related topic Display description

402.
Krstevová, Pavla
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Kalkulace nákladů - přehled a doporučení pro konkrétního podnikatele | Theses on a related topic

403.
Krtilová, Tereza
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Propagace hudebních festivalů v České republice | Theses on a related topic

404.
Křížová, Lenka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Český film jako součást mediální strategie | Theses on a related topic

405.
Křížová, Monika
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Kulturní politika a kulturní projekty na komunální úrovni | Theses on a related topic

406.
Kšádová, Alena maiden name: Račanová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Marketingová kampaň včetně návrhu komunikačního mixu pro vybrané produkty textilníhopodniku | Theses on a related topic

407.
Kubišta, Tomáš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace | Theses on a related topic
Bachelor's thesis defence: Analýza úspěšnosti propagační kampaně ve firmě | Theses on a related topic

408.
Kučera, Josef
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv změn komunikační strategie na vývoj prodeje | Theses on a related topic

409.
Kučera, Josef
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Úloha marketingové komunikace v jednotlivých etapách životního cyklu produktu | Theses on a related topic

410.
Kučerová, Jana
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Porovnání investic společnosti M2C do marketingové komunikace na sociálních sítích a tištěných médií | Theses on a related topic

411.
Kučerová, Petra
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Studie proveditelnosti projektu financovaného z fondů EU | Theses on a related topic

412.
Kučerová, Tereza
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Strategie vytváření vztahu se zákazníkem a jeho upevňování | Theses on a related topic

413.
Kudláček, Jan
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Vliv komunikace na ostatní složky marketingového mixu | Theses on a related topic

414.
Kuchuk, Valeriya
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix produktu SNICKERS | Theses on a related topic

415.
Kulhavá, Martina
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Integrovaná marketingová komunikace – využití a propojení jednotlivých nástrojů komunikace v praxi | Theses on a related topic

416.
Kupčík, Dominik
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Výzkum politických stran: Hnutí ANO | Theses on a related topic

417.
Kupka, Miroslav
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration in Czech Republic)
Master's thesis defence: První přímá volba prezidenta České republiky | Theses on a related topic

418.
Kurz, Petr
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Integrovaná marketingová komunikace obchodní korporace | Theses on a related topic

419.
Kuthanová, Andrea
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační mix vybrané značky na českém trhu | Theses on a related topic

420.
Kutilová, Gabriela
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Možnosti marketingové komunikace při řešení sociálních problémů | Theses on a related topic

421.
Kutová, Andrea
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Studie marketingového potenciálu sponzoringu vybraného projektu (taneční soutěž) | Theses on a related topic

422.
Květoň, Ladislav
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingu na změnu poptávky po produktu | Theses on a related topic

423.
Květoňová, Monika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Příprava a realizace projektu v rámci strukturálních fondů EU | Theses on a related topic

424.
Kyndl, Ivo
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Firemní kultura a interní komunikace nadnárodní firmy | Theses on a related topic
Bachelor's thesis defence: Firemní kultura a interní komunikace nadnárodní firmy | Theses on a related topic

425.
Kyselová, Klára
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Zvýšení konkurenceschopnosti podniku pomocí nástrojů komunikačního mixu | Theses on a related topic

426.
Laas, Yuliya
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Product placement a jeho využití v rámci integrované marketingové komunikace | Theses on a related topic

427.
Lacinová, Hana maiden name: Moravcová
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Návrh komunikační strategie společnosti ICV - Institut certifikovaného vzdělávání, s.r.o. | Theses on a related topic

428.
Ladislavová, Simona
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Role Direct Marketingu v IMC podniku s návrhem konkrétní kampaně | Theses on a related topic

429.
Lapka, Lukáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje na internetu | Theses on a related topic
Bachelor's thesis defence: Podpora prodeje na internetu | Theses on a related topic

430.
Laryšová, Daniela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Control and Audit)
Master's thesis defence: Rozvahové položky při plánování a rozpočtování | Theses on a related topic
Master's thesis defence: Rozvahové položky v rozpočetnictví a plánování | Theses on a related topic

431.
Ledecká, Radka
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace neziskových organizací s veřejností | Theses on a related topic

432.
Ledecká, Radka
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Obalový a grafický design jako marketingový nástroj | Theses on a related topic

433.
Lehejčková, Jana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Marketing poprodejních služeb autorizovaného servisu značky Ford | Theses on a related topic

434.
Lejnar, Martin
Faculty: University of Finance and Administration
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejné finance)
Bachelor's thesis defence: Problematika modernizace výzbroje AČR s ohledem na finanční možnosti Ministerstva obrany ČR | Theses on a related topic

435.
Lejnar, Martin
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Vývoj výdajů na zbrojení a jejich důsledky ve světě | Theses on a related topic

436.
Lenzová, Pavlína
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Implementace metodiky řízení vztahů se zákazníky v podniku | Theses on a related topic

437.
Lesáková, Petra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tematizace promotion vybraného produktu (podniku) | Theses on a related topic

438.
Lešánková, Hana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v ČR)
Bachelor's thesis defence: Analýza hospodaření městských částí Prahy 10 a Prahy 6 | Theses on a related topic

439.
Libická Simonović, Sandra maiden name: Libická
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Kazuistika marketingové komunikace malé firmy v Srbsku | Theses on a related topic

440.
Libovická, Lucie maiden name: Viková
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Tvorba marketingové kampaně podniku/organizace včetně metrik efektivnosti | Theses on a related topic

441.
Libra, Lucie maiden name: Mrázková
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt reklamní kampaně pro vybraný produkt | Theses on a related topic

442.
Lichterová, Taťana
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Veřejná správa v ČR)
Bachelor's thesis defence: Rozpočtová pravidla a rozpočtová skladba účetnictví obcí | Theses on a related topic

443.
Lichterová, Taťana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Public Administration in Czech Republic)
Master's thesis defence: Realizace rozpočtu v systému Státní pokladny | Theses on a related topic

444.
Linhartová, Lenka
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Strategické a detailní plánování reklamní kampaně v podmínkách společnosti AGROFERT HOLDING | Theses on a related topic

445.
Link, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Podpora prodeje jako nástroj integrované marketingové komunikace ve vybrané firmě v sektoru obchodu (rychloobrátkové zboží) | Theses on a related topic

446.
Lipková, Monika
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

447.
Lipková, Monika
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Zvýšení konkurenceschopnosti podniku pomocí nástrojů komunikačního mixu | Theses on a related topic

448.
Lipták, Dávid
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Synergický efekt jednotlivých nástrojů integrované marketingové komunikace | Theses on a related topic

449.
Loudová, Kristýna
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace Pražského Mezinárodního Maratonu | Theses on a related topic

450.
Loušová, Markéta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing a propagace měst a obcí | Theses on a related topic