Theses on a related topic (having the same keywords):

marketingovy mix, alergie, reklama, leky, promotional campaign, marketing mix, marketingova komunikace, drugs, allergy, farmaceuticky prumysl, advertisement, ethics, reklamni kampan, etika, farmacie, marketing communication, pharmaceutics, pharmaceutical industry

Keywords ordered alphabetically | Keywords ordered by occurrence rate

2501.
Prokopcová, Aneta
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing and Medializing Minor Sports | Theses on a related topic Display description

2502.
Prokopová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Implementace informačního systému ve firmě ALFA International s.r.o. | Theses on a related topic

2503.
Prokůpková, Dominika
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Uplatnění absolventů oboru Marketingová komunikace na trhu práce | Theses on a related topic

2504.
Prosková, Lucie
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Uvedení nového média na trh a jeho fungování - případová studie projektu Naše adresa | Theses on a related topic

2505.
Prosková, Tereza
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza projektu Naše adresa (hyperlokální komunikace) | Theses on a related topic

2506.
Prosková, Tereza
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

2507.
Průcha, Martin
Faculty: University of Finance and Administration
Year: 2015, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Práce s marketingovým mixem v marketingově řízeném podnikatelském subjektu | Theses on a related topic

2508.
Průšková, Aneta
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Osobnosti soudobé české audiovizuální reklamní tvorby | Theses on a related topic

2509.
Příhoda, Luboš
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Vliv reklamy a propagace na chování zákazníka | Theses on a related topic

2510.
Přikryl, Petr
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Přesvědčování prostřednictvím emocí. Analýza konkrétní televizní reklamy zaměřené na děti mladšího školního věku | Theses on a related topic

2511.
Přikrylová, Markéta
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

2512.
Pshenichnyi, Andrei
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing in public space | Theses on a related topic

2513.
Psota, Adam
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Uplatnění trendových nástrojů marketingové komunikace v CRM podniku medisap s.r.o. | Theses on a related topic

2514.
Pšenička, Anatol
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Specifika komunikačního mixu podniku Veolia Voda | Theses on a related topic

2515.
Pudilová, Hana
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace charitativního projektu | Theses on a related topic

2516.
Puchar, Vojtěch
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Prostředky marketingové komunikace pro vybranou cílovou skupinu - senioři | Theses on a related topic

2517.
Pulda, Jaroslav
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití reklamní fotografie v současném pojetí marketingových sdělení | Theses on a related topic

2518.
Pulda, Jindřich
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Administration (combination/specialization: Politický management)
Bachelor's thesis defence: Česká televize - koncesionářské poplatky jako zdroj financování | Theses on a related topic

2519.
Punčochářová, Martina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Role marketingového výzkumu v procesu budování značky | Theses on a related topic

2520.
Putna, Marek
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Úloha reklamy a její význam v řízení podniku (dopady, ekonomické zhodnocení) | Theses on a related topic

2521.
Pýchová, Marie maiden name: Míčková
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza životního cyklu produktu a úlohy komunikace v jeho jednotlivých etapách | Theses on a related topic

2522.
Radeva, Violina maiden name: Radostinova
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: The Use and Impact of Advertising on Social Campaigns | Theses on a related topic

2523.
Radová, Magda
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Způsob argumentace a přesvědčování v reklamě - Studie reklamní kampaně produktu Flora | Theses on a related topic

2524.
Radová, Zuzana
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití emočního apelu v reklamě - analytická studie - soubor kazuistik | Theses on a related topic

2525.
Rajmonová, Adéla maiden name: Křivánková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Etika v podnikání jako konkurenční výhoda | Theses on a related topic

2526.
Rajtšlégr, Petr
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Psychologická funkce obalu a rozhodování spotřebitele | Theses on a related topic

2527.
Rakhmatulina, Leila
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: PR a komunikační strategie Centrálního státního muzea Republiky Kazachstán | Theses on a related topic

2528.
Rákosník, Jakub
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Internetový marketing a PPC reklama ve vybrané firmě | Theses on a related topic

2529.
Rakuščinec, Katarína
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Personální marketing vybrané společnosti | Theses on a related topic

2530.
Rambousková, Dana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Internet a jeho marketingové komunikační možnosti | Theses on a related topic

2531.
Rathouský, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza řízení vztahů se zákazníky ve společnosti PROBIN | Theses on a related topic

2532.
Reinerová, Karolína
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový mix vybrané destinace cestovního ruchu | Theses on a related topic

2533.
Rejfířová, Veronika
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Umění a reklama - vzájemné vztahy a vlivy - historický vývoj jevů | Theses on a related topic

2534.
Resler, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivita reklamních kampaní s využitím nástrojů trhu | Theses on a related topic

2535.
Režňáková, Magdaléna
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Srovnávací reklama | Theses on a related topic

2536.
Rigoci, Zuzana maiden name: Šlahorová
Faculty: University of Finance and Administration
Year: 2013, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikání malých a středních podniků v cestovním ruchu | Theses on a related topic

2537.
Ringlerová, Adéla
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Genderové role muže a ženy v reklamě | Theses on a related topic

2538.
Ročárek, Martin
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Reklama na internetu jako nástroj marketingové komunikace | Theses on a related topic

2539.
Roglová, Paulina
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Nástroje efektívnej komunikácie so zákazníkmi maloobchodnej spoločnosti | Theses on a related topic

2540.
Roháčková, Michaela
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační mix podnikatelského subjektu | Theses on a related topic

2541.
Rohan, Karel
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Projektové řešení - příprava a realizace DM akce | Theses on a related topic

2542.
Rohan, Ladislav
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Vliv známosti značky produktu na rozhodování spotřebitele o nákupu | Theses on a related topic

2543.
Ropková, Andrea
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Žena jako sexuální objekt v soudobé české reklamě | Theses on a related topic

2544.
Rosa, Martin
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Řízení značky a komunikační strategie v praxi rodinného podniku | Theses on a related topic

2545.
Rosenkranc, Tomáš
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komparace komunikační strategie vybraných veřejných a soukromých vysokých škol | Theses on a related topic

2546.
Rosmarinová, Eva
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Přístupy a akcenty ve výuce marketingové komunikace na vybrané zahraniční škole (Athlone Institute of Technology) | Theses on a related topic

2547.
Rossini, Adrianna Maria
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Úloha integrované marketingové komunikace při plánování zaváděcí a udržovací kampaně | Theses on a related topic

2548.
Roškot, Štěpán
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Regulace reklamy v rozhlasovém a televizním vysílání | Theses on a related topic

2549.
Rothová, Mária maiden name: Hlavatá
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace a veřejné mínění | Theses on a related topic

2550.
Roučková, Miroslava maiden name: Baudyšová
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Právní a etická úskalí práce obchodního zástupce ve farmacii při propagaci a prodeji léků vázaných na předpis | Theses on a related topic