Theses on a related topic (having the same keywords):

marketingovy mix, zakaznik, customer segmentation, innovation, marketingovy plan, marketingovy vyzkum, market, marketing mix, action plan., strategicke planovani, inovace, konkurence, marketing targets, customer, trh, akcni plan. marketing plan, analysis, strategic plan, competition, situacni analyza, marketingove cile, segmentace zakazniku, marketing research

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1551.
Angelidi, Elisavet
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Inovační potenciál Českých firem v evropském kontextu | Theses on a related topic Display description

1552.
Antonova, Ekaterina
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Vliv inovační politiky na konkurenceschopnost firmy | Theses on a related topic

1553.
Arepyeva, Karina
Faculty: University of Finance and Administration
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

1554.
Azarenko, Alexandra
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Role and significance of market research in all stages of development of efficient advertisement campaign | Theses on a related topic

1555.
Babaev, Alexander Murad
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing ve sportu | Theses on a related topic

1556.
Babaev, Alexander Murad
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Focus Group v Marketingovém Výzkumu | Theses on a related topic

1557.
Babický, David
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketingová komunikační kampaň na vybraný projekt | Theses on a related topic

1558.
Babinská, Daniela
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Specialization in Law / Law and Public Administration
Bachelor's thesis defence: Program rozvoje města Milovice | Theses on a related topic

1559.
Bačík, Štefan
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza prostředků podpory prodeje společnosti Kooperativa a.s. | Theses on a related topic

1560.
Badinka, Daniel
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Finanční a marketingové řízení malých a středních podniků | Theses on a related topic

1561.
Bahatyrova, Maryia
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán: internetový obchod se spodním prádlem | Theses on a related topic

1562.
Bai, Qiuyu
Faculty: University of Finance and Administration
Year: 2021, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Corporate Governance in China | Theses on a related topic

1563.
Bajerová, Lucie maiden name: Pavlusová
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Obchodní strategie a její uplatnění v praxi rodinné firmy | Theses on a related topic

1564.
Bajtler, Tomáš
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh a vyhodnocení marketingové kampaně pomocí nástrojů integrované marketingové komunikace | Theses on a related topic

1565.
Bakhralinova, Adiya
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Faktory ovlivňující prosperitu malého a středního podnikání | Theses on a related topic

1566.
Baková, Eva
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza silných a slabých stránek činnosti podnikatelského subjektu | Theses on a related topic

1567.
Balák, Petr
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Tvorba skvělého podniku | Theses on a related topic

1568.
Baldová, Jana
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Věrnostní program podnikatelského subjektu | Theses on a related topic

1569.
Balej, Petr
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Vliv konkurenčního prostředí na strategii a operativu podniku | Theses on a related topic

1570.
Baliasnikova, Uliana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový komunikační mix společnosti Trans Business Consulting | Theses on a related topic

1571.
Balogh, Roman
Faculty: University of Finance and Administration
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Plán založení obchodní společnosti na provoz a správu budov | Theses on a related topic

1572.
Barášková, Blanka
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Controlling v malém a středním podniku | Theses on a related topic

1573.
Bárta, Zdeněk
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Úloha manažera pro klíčové zákazníky v rozvoji vztahů | Theses on a related topic

1574.
Bartoš, Daniel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Rekonfigurace pozic trhu, státu a občanského sektoru v rámci globalizace | Theses on a related topic

1575.
Bartošová, Nela
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Podpora prodeje a analýza věrnostního programu na čerpací stanici Fill in station | Theses on a related topic

1576.
Bartošová, Veronika
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza životního cyklu produktu | Theses on a related topic

1577.
Bártová, Milena
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití nástrojů PR v marketingové komunikaci | Theses on a related topic

1578.
Bartůňková, Alice
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Online marketing in Cosmetic industry | Theses on a related topic

1579.
Bartůňková, Františka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Fashion marketing na internetu - soubor kazuistik a jejich obsahové a formální zpracování | Theses on a related topic

1580.
Bašová, Hana maiden name: Krčmariková
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský plán na založení pražírny kávy | Theses on a related topic

1581.
Bašta, Michal
Faculty: University of Finance and Administration
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Law and Business / Law in Business
Master's thesis defence: Strategická analýza vybraného podniku | Theses on a related topic

1582.
Bataev, Maksim
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Optimalizace marketingového mixu prostřednictvím teorie her | Theses on a related topic

1583.
Baudyšová, Olga
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt webové stránky jako marketingové podpory agentury zaměřené na organizaci kongresové a konferenční služby | Theses on a related topic

1584.
Bayerlová, Kateřina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Mystery shopping - realizace konkrétního projektu | Theses on a related topic

1585.
Bažantová, Daniela
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza výrobkového portfolia podniku pomocí matic GE a BCG | Theses on a related topic

1586.
Bednář, Jiří
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Insurance Industry
Master's thesis defence: Postavení České pojišťovny a.s. na pojistném trhu | Theses on a related topic

1587.
Bejlovec, Lukáš
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza vlivu marketingu na komercionalizaci sportu | Theses on a related topic

1588.
Bek, Zdeněk
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh optimalizace interní komunikace v Dopravním podniku hlavního města Prahy, a. s. | Theses on a related topic

1589.
Belaidová, Nora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh on-line marketingové strategie | Theses on a related topic

1590.
Běloch, Miroslav
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Nové trendy marketingového výzkumu. Analýza metod marketingového výzkumu rezidentních zákazníků společnosti Telefónica Czech Republic, a.s. | Theses on a related topic

1591.
Benda, David
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sponzoring vs. Corporate social responsibility (CSR) | Theses on a related topic

1592.
Benešová, Jitka
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické faktory působící na rozhodování zákazníka | Theses on a related topic

1593.
Benešová, Leona
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Práce s marketingovým mixem v marketingově řízeném podnikatelském subjektu | Theses on a related topic

1594.
Beránková, Markéta
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza marketingové komunikace ve firmě Wincor Nixdorf s.r.o. | Theses on a related topic

1595.
Beránková, Martina
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Vybrané determinanty pozice Všeobecné zdravotní pojišťovny ČR | Theses on a related topic

1596.
Beranová, Jana
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Finanční stabilita a výkonnost podniku z pohledu moderních metod měření efektivity | Theses on a related topic

1597.
Beranová, Žaneta
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Interní audit podniku | Theses on a related topic

1598.
Bernatíková, Zuzana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Založení firmy ve Španělsku a tvorba podnikatelského plánu | Theses on a related topic

1599.
Bezdička, Josef
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Informatics / Applied Informatics
Bachelor's thesis defence: Implementace CRM v prostředí Ness Czech | Theses on a related topic

1600.
Bilyaeva, Aliya
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Price discrimination in the Russian market of telecommunication | Theses on a related topic