Theses on a related topic (having the same keywords):

marketingovy mix, misto, zakaznik, step, propagace, stavebni sporitelna, stavebni sporeni, produkt, swot, cena, porterova analyza

Keywords ordered alphabetically | Keywords ordered by occurrence rate

551.
Bayerová, Tereza
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Bachelor's thesis defence: Úvěrové produkty České spořitelny | Theses on a related topic Display description

552.
Bek, Zdeněk
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh optimalizace interní komunikace v Dopravním podniku hlavního města Prahy, a. s. | Theses on a related topic

553.
Belaidová, Nora
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Návrh on-line marketingové strategie | Theses on a related topic

554.
Belaya, Anna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Nezamýšlené důsledky spotřebního jednání lidí - rozbor konkrétní marketingové kampaně | Theses on a related topic

555.
Bělíková, Michaela
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv public relations na image firmy | Theses on a related topic

556.
Belko, Stanislav
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Ocenění podniku Škoda Auto a.s. | Theses on a related topic

557.
Běloch, Miroslav
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv jednotlivých druhů komunikace/reklamy a komunikačního mixu na specifické cílové skupiny | Theses on a related topic

558.
Benda, David
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Sponzoring vs. Corporate social responsibility (CSR) | Theses on a related topic

559.
Benda, Štěpán
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Vliv globálních rizik na cenotvorbu plynu od RWE Transgas v letech 2007 - 2012 | Theses on a related topic

560.
Benešová, Jitka
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické faktory působící na rozhodování zákazníka | Theses on a related topic

561.
Benešová, Kateřina
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingový plán pro vybranou společnost | Theses on a related topic

562.
Benešová, Nikola
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský plán založení fotovoltaické elektrárny | Theses on a related topic

563.
Benešová, Zuzana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza vztahů se zákazníky se zaměřením na cestovní ruch | Theses on a related topic

564.
Benešová, Zuzana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingový plán zavedení nové kosmetické značky na český trh | Theses on a related topic

565.
Beníčková, Margit
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Propagace České republiky jako destinace cestovního ruchu | Theses on a related topic

566.
Beránek, Martin
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Paretovo pravidlo a jeho využití v marketingu | Theses on a related topic

567.
Berezhinskaya, Daria
Faculty: University of Finance and Administration
Year: 2021, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etické aspekty v marketingové komunikaci | Theses on a related topic

568.
Berger, Pavel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití sociálních sítí ve firemní marketingové komunikaci | Theses on a related topic

569.
Berger, Pavel
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Podnikatelský plán | Theses on a related topic

570.
Bílá, Monika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Trendy marketingové komunikace v bankovním sektoru | Theses on a related topic

571.
Bílek, Martin
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití direct marketingu a jeho implementace do marketingového mixu | Theses on a related topic

572.
Bílková, Lucie maiden name: Chlumská
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační strategie společnosti Letiště Praha, a.s. v rámci konceptu CSR | Theses on a related topic

573.
Bílková, Petra
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Vliv vybraných makroekonomických ukazatelů na hospodaření podniku | Theses on a related topic
Master's thesis defence: Vliv vybraných ukazatelů podnikatelského prostředí na úspěch podniku | Theses on a related topic

574.
Bína, Jakub
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Zvýšení konkurenceschopnosti farmaceutického podniku pomocí nástrojů komunikačního mixu | Theses on a related topic

575.
Bišická, Radka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Efektivní komunikace - směr firmy k prosperitě a náskok před konkurencí | Theses on a related topic

576.
Bittner, Tomáš
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Novodobá reklama a její netradiční formy v praxi | Theses on a related topic

577.
Blábolil, Daniel
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace vybrané firmy | Theses on a related topic

578.
Blahník, Jan
Faculty: University of Finance and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Management
Bachelor's thesis defence: Využití umělé inteligence v řízení vztahů se zákazníkem (v obchodě, v marketingu…) | Theses on a related topic

579.
Blahová, Natálie
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Fashion marketing na internetu - soubor kazuistik a jejich obsahové a formální zpracování | Theses on a related topic

580.
Blajerová, Alexandra
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické metody testování obalů | Theses on a related topic

581.
Blajerová, Alexandra
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Psychologický vliv reklamy na nákupní rozhodování zákazníka | Theses on a related topic

582.
Blažková - Kozlíková, Anna
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza a zhodnocení zákaznického marketingového mixu v bankovním sektoru | Theses on a related topic

583.
Blažková, Kamila
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Odraz změn zákaznického chování ve strategii firmy | Theses on a related topic

584.
Bobela, Tomáš
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Rozbor image vybrané firmy | Theses on a related topic

585.
Bogomolova, Viktoriia
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Advertisement - the Phenomen of Marketing Communication | Theses on a related topic

586.
Bohabojová, Gabriela
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Fashion marketing na internetu - případová studie | Theses on a related topic

587.
Bohabojová, Gabriela
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová komunikace produktu okázalé spotřeby jako investice do společenské pozice | Theses on a related topic

588.
Boháček, Marek
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Srovnání bankovních produktů u vybraných bank | Theses on a related topic

589.
Boháčková, Veronika
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Analýza a řešení pohledávek společnosti Boveco | Theses on a related topic

590.
Bohuňková, Irena
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Zavádění prémiové vlasové značky na český trh | Theses on a related topic

591.
Bohušík, Petr
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh integrované marketingové komunikace pro konkrétní produkt | Theses on a related topic

592.
Bojanovský, Antonín
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Metoda STP a práce s marketingovým mixem | Theses on a related topic
Master's thesis defence: Metoda STP a práce s marketingovým mixem | Theses on a related topic

593.
Bojanovský, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Vliv podpory prodeje a věrnostních programů na změnu nákupního chování zákazníka | Theses on a related topic

594.
Bojko, Jan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komparace propagačních aktivit 3 malých regionálních pivovarů | Theses on a related topic

595.
Bojová, Eva
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Trade and Marketing)
Master's thesis defence: Efektivnost firmy z pohledu prodeje a marketingu | Theses on a related topic

596.
Bondareva, Julia
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Hypoteční úvěr pro cizince | Theses on a related topic

597.
Borodenko, Pavel
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Úloha marketingu v životě firmy | Theses on a related topic

598.
Borová, Adéla
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Moderní aplikace marketingu v hotelnictví | Theses on a related topic

599.
Borovičková, Alice Ree maiden name: Hromadová
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Komunikační strategie vybraného podniku | Theses on a related topic

600.
Borovičková, Kateřina
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing malých a středních podniků | Theses on a related topic