Theses on a related topic (having the same keywords):

zakaznik, marketingova strategie, marketingovy mix, maloobchod, marketingovy vyzkum, komunikace, strategicke planovani, distribuce, marketing, marketingove aktivity, konkurence

Keywords ordered alphabetically | Keywords ordered by occurrence rate

601.
Jedlanová, Iveta
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komplexní marketingové kampaně vybraného produktu | Theses on a related topic Display description

602.
Jelínková, Alice
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Experiment v marketingovém výzkumu | Theses on a related topic

603.
Jelínková, Jiřina maiden name: Kozelková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Interní komunikace společnosti Letiště Praha, a.s. | Theses on a related topic

604.
Jeřábková, Lucie maiden name: Dvořáková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza aktuálních způsobů komunikace a návrh modelu komunikace v budoucnosti | Theses on a related topic

605.
Jeřábková, Stanislava
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingové aktivity podniku při uvádění nového produktu na trh | Theses on a related topic

606.
Ježková, Michaela
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace významných turistických měst ČR: Český Krumlov a Kutná Hora | Theses on a related topic

607.
Jína, Peter
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance & Master of Business Administration
Master's thesis defence: Vyhodnocení ekonomické efektivnosti variant podnikatelského plánu | Theses on a related topic

608.
Jindřichová, Hana
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Význam citlivostní analýzy pro marketingové aktivity developerských projektů | Theses on a related topic

609.
Jonecová, Ivana
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologická charakteristika procesu působení marketingové komunikace na příjemce, cílovou skupinu | Theses on a related topic

610.
Jůn, Michal
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Projekt marketingu nové regionální rozhlasové stanice | Theses on a related topic

611.
Kabeš, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Podpora prodeje jako součást integrované marketingové komunikace při uvedení novinky výroby na trh | Theses on a related topic

612.
Kaderová, Hana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Marketingová kampaň moderních inkoustových tiskáren | Theses on a related topic

613.
Kadeřávek, Michal
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová efektivnost produktového portfolia podniku | Theses on a related topic

614.
Kadlecová, Eva
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Zavedení nové produktové řady na trh (zaměření na značku Milkin) | Theses on a related topic

615.
Kalvodová, Eva
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Regulace reklamy ve farmacii | Theses on a related topic

616.
Kaňková, Jitka maiden name: Vlková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza image firmy Tetra Pak | Theses on a related topic

617.
Kapalová, Pavlína maiden name: Žůrková
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv interní marketingové komunikace na zaměstnance | Theses on a related topic

618.
Kari, Galiya
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Management)
Master's thesis defence: Efektivnost firmy z pohledu marketingu | Theses on a related topic

619.
Kasík, Martin
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh komplexní marketingové kampaně vybraného produktu | Theses on a related topic

620.
Katsubina, Alexandra
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Marketingový plán - uvedení inovativního projektu v platbách na trh | Theses on a related topic
Bachelor's thesis defence: Marketingový plán - uvedení inovativního projektu v platbách na trh | Theses on a related topic

621.
Kazarjan, Arsen
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Etika v marketingové komunikaci | Theses on a related topic

622.
Kazda, Jiří
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Projekt marketingové komunikace pro zavedení nového výrobku společnosti Kverneland Group Czech s.r.o. na trh | Theses on a related topic

623.
Kdýrová, Martina
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Corporate Finance)
Master's thesis defence: Obchod a efektivní řízení obchodních činností ve firmě KB-BLOK systém s.r.o. | Theses on a related topic

624.
Kejř, Martin
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vliv marketingové komunikace na strukturu životních stylů v současné české společnosti | Theses on a related topic

625.
Kepková, Andrea
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Psychologické aspekty prodeje kosmetiky | Theses on a related topic

626.
Kepková, Kristýna
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Značka jako nositel tradice a kvality, značková politika společnosti ŠKODA AUTO a.s. a ŠkoFIN s.r.o. | Theses on a related topic

627.
Khersonskiy, Dmitry
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic

628.
Khúc, Huyen Tran
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Event a jeho využití pro integrovanou marketingovou komunikaci | Theses on a related topic
Bachelor's thesis defence: Event a jeho využití pro integrovanou marketingovou komunikaci | Theses on a related topic

629.
Kireeva, Anna
Faculty: University of Finance and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Globální marketing a lokální kultura | Theses on a related topic

630.
Kissová, Nikol
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketing neziskových organizací | Theses on a related topic

631.
Klimáček, Jan
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Vyhodnocení nástrojů marketingové komunikace vybraného produktu | Theses on a related topic

632.
Klimáčková, Zuzana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Internetová komunikace prostřednictvím nástrojů marketingového komunikačního mixu | Theses on a related topic

633.
Klofáč, Adam
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Postavení image a produktových kampaní v komunikaci vybrané značky | Theses on a related topic

634.
Kludský, Miroslav
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Práce s marketingovým mixem jako předpoklad úspěchu podnikatelského subjektu na trhu | Theses on a related topic

635.
Klusáková, Michaela maiden name: Klusáková
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití marketingového výzkumu pro efektivní nastavení nástrojů marketingové komunikace | Theses on a related topic

636.
Kment, Štěpán
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Strategie vytváření vztahů se zákazníkem a jejich upevňování | Theses on a related topic

637.
Kmentová, Lucie
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace vybraných modelů společnosti Škoda Auto a.s. | Theses on a related topic

638.
Knižková, Tereza
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Osobnost tiskového mluvčího jako předpoklad úspěšné komunikace firmy | Theses on a related topic

639.
Knoblochová, Vilma
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Trendové nástroje řízení značky a komunikační strategie v praxi rodinného podnikání | Theses on a related topic

640.
Knýbel, Pavel
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza a návrh marketingové komunikační strategie firmy PAPE | Theses on a related topic

641.
Kobrová, Iva
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Komunikace při utváření podnikové identity | Theses on a related topic

642.
Kocianová, Renata
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Finance and Financial Services
Master's thesis defence: Vývoj klientských potřeb v oblasti životního pojištění | Theses on a related topic

643.
Kočová, Adéla
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Analýza podpory prodeje společnosti Staropramen | Theses on a related topic

644.
Koderová, Nikola
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Komunikační mix podnikatelského subjektu | Theses on a related topic

645.
Kofroňová, Monika
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Efektivní integrovaná marketingová komunikace společnosti Albert | Theses on a related topic

646.
Kohoutová, Michaela
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Propagace vybraného produktu v rámci eventové akce | Theses on a related topic

647.
Koláčková, Markéta
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Etika jako překážka firem v aplikaci neuromarketingu | Theses on a related topic

648.
Kolinger, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance
Bachelor's thesis defence: Průzkum spokojenosti a požadavků zákazníka | Theses on a related topic

649.
Komárková, Karolína
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Trendy marketingové komunikace a jejich aplikace v Bowling baru Step | Theses on a related topic

650.
Konárková, Kamila
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza nástrojů marketingové komunikace ve vybraném regionu | Theses on a related topic