NA_Lob Lobbying

University of Finance and Administration
Summer 2024
Extent and Intensity
2/0/0. 3 credit(s). Type of Completion: z (credit).
Teacher(s)
Ing. Ivan Jukl, MBA (seminar tutor)
Guaranteed by
Ing. Ivan Jukl, MBA
Department of Economics and Management – Departments – University of Finance and Administration
Contact Person: Bc. Kateřina Konupková
Timetable of Seminar Groups
NA_Lob/pECPH: each odd Monday 8:45–9:29 S22, each odd Monday 9:30–10:15 S22, each odd Monday 10:30–11:14 S22, each odd Monday 11:15–12:00 S22, I. Jukl
Prerequisites
There are no formal prerequisites for this course. Students are assumed to have passed basic management, marketing and economics courses.
Course Enrolment Limitations
The course is offered to students of any study field.
Course objectives
The objective of the course is to explain the phenomenon of lobbying, its key principles, techniques, and economic context.
Learning outcomes
Upon successful completion of this course, students will be able to understand the essence and techniques of lobbying, understand the economics of rent-seeking, distinguish between legal lobbying and corruption, apply the game theory, the logic of collective action, and the decision-making under risk in connection with lobbying.
Syllabus
  • 1. What is lobbying (etymology, history, and the causes of lobbying)) 2. Public affairs management (lobbying project management, lobbying marketing, lobbyist’s profile) 3. Political and constitutional system (constitutional theory, legislative process in the Czech Republic, legislative process in the EU, elections and political parties) 4. Corruption (the corruption contract, corruption in criminal law, what is and what is not corruption) 5. Lobbying and ethics (perception of lobbying, the evolution of ethics, Pareto efficiency, negative, zero, and positive-sum games, law as an instrument of business competition) 6. Lobbying and the decision-making under risk (the expected revenue of a lobbying project, the risk management of a lobbying project, utility under risk) 7. Lobbying and the theory of collective action (the logic of collective action, rational ignorance) 8. Public choice theory (utility maximisation in politics, the equilibrium of a lobbyist, the minimum differentiation principle) 9. Rent-seeking I. (the economics of theft, rent in the theory of the firm) 10. Rent-seeking II. (efficient rent-seeking, the welfare cost of rent-seeking, the Tullock paradox) 11. Lobbying and game theory (unenforceable contracts, stag hunt, prisoner’s dilemma) 12. Regulation of lobbying (lobbying under no regulation, laws on lobbying, corporatism) 13. Fundraising (basic principles of fundraising, donation in consumer choice, motivation to give)
Literature
    recommended literature
  • GUYER, Lawrence Robet. Insiders Talk: How to Successfully Lobby State Legislatures: Guide to State Legislative Lobbying, 4th Edition - Revised, updated, Expanded. Engineering the Law, Inc. 2020. 296 p. ISBN 978-0967724256
  • EDELBACHER, Maximilian, Peter C. KRATCOSKI a Bojan DOBOŠEK, ed. Corruption, fraud, organized crime, and the shadow economy. Boca Raton: CRC Press, 2016. eBook. ISBN 978-1-4822-5531-7.
  • BITONTI, Alberto and Phil HARRIS. Lobbying in Europe: Public Affairs and the Lobbying Industry in 28EU Countries. London: Palgave Macmillan. 2017. eBook. ISBN 9781137552563
  • ZETTER, Lionel. Lobbying: The art of political persuasion. 2014. ISBN 9780857194541
  • OECD. Lobbyists, Governments and Public Trust. Volume 3. Implementing the OECD Principles for Transparency and Integrity in Lobbying. OECD Publishing. doi: 10.1787/9789264214224-en. 2014. 228 s. ISBN 978-92-64-21421-7
  • NOWNES, Anthony J. Interest Groups in American Politics? Pressure and Power. 2nd ed. Hoboken : Routledge. 2013. eBook. ISBN 9781136658068.
  • LIBBY, Pat. The lobbying strategy handbook. Second editions. Oxford University Press. 2020. 324 p. ISBN 978-0197530191
  • MACH, Petr. Lobbing. 1st ed. Praha: VŠFS, 2021, 132 pp. ISBN 978-80-7408-216-0. URL info
Teaching methods
The 12-lecture cycle will take place in the full-time form of the lectures and will be supplemented by practical examples of lobbying and fundraising practice as well as discussions on specific topics. Interactive teaching methods will focus on gaining the ability of students to present and defend their opinion, insight, ability to argue. Combined form of study - 4 blocks of study requires continuous preparation of students for mass consultations, which will focus on practical applications in order to optimally use the knowledge of the given subject as well as personal life, leisure activities and business practice. The student acquires professional skills mainly through his / her own processing, case studies and preparation of partial presentations. Learning outcomes of the course unit The course is based on critical thinking focused on presentation, communication and argumentative ability, active approach to the world, open access to ethical discussions. Emphasis is placed not on accurate thinking based on verified qualitative and quantitative data, on the ability to work with information, with trend information and presentation systems. Lobbying and fundraising is a science-based framework of interconnected projects and processes in the public legal environment.
Assessment methods
The sudents receive credit upon successfully submitting their homework, active participation on lectures/seminars, and passing the final test.
Attendance: Attendance is required at least 75% of the lectures (to count for attendance students must actively participate, discuss, and interact)
Language of instruction
English
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
Information on the extent and intensity of the course: 12 hodin KS/semestr.
Teacher's information
Petr Mach, Ph.D. teaches microeconomics, macroeconomics, monetary theory and policy and lobbying at VSFS.
The course is also listed under the following terms Summer 2011, summer 2012, Summer 2013, Summer 2014, Summer 2015, Summer 2016, Summer 2017, Summer 2018, Summer 2019, Summer 2020, Summer 2021, Summer 2022, Summer 2023, Summer 2025.
  • Enrolment Statistics (Summer 2024, recent)
  • Permalink: https://is.vsfs.cz/course/vsfs/summer2024/NA_Lob