N_AJ_3 English Language 3

University of Finance and Administration
Winter 2013
Extent and Intensity
0/2. 3 credit(s). Type of Completion: z (credit).
Teacher(s)
Mgr. Pavla Duplinská (seminar tutor)
Mgr. Marcel Ďurica (seminar tutor)
Mgr. Jindra Horynová (seminar tutor)
Mgr. Štěpánka Hronová, MBA (seminar tutor)
Mgr. Klára Jones-Newton (seminar tutor)
PhDr. Ladislava Knihová, Ph.D., MBA (seminar tutor)
Ing. Pavla Krulišová (seminar tutor)
Mgr. Hana Zemanová (seminar tutor)
Bc. Veronika Žbelová, BA (seminar tutor)
Guaranteed by
PhDr. Ladislava Knihová, Ph.D., MBA
Subdepartment of Languages – Department of Social Sciences – Departments – University of Finance and Administration
Contact Person: Ivana Plačková
Timetable of Seminar Groups
N_AJ_3/uM11PH: Tue 8. 10. 14:00–15:30 S23, 15:45–17:15 S23, Tue 5. 11. 14:00–15:30 S32, 15:45–17:15 S32, Tue 26. 11. 14:00–15:30 S21, 15:45–17:15 S21, V. Žbelová
N_AJ_3/uM12PH: Tue 8. 10. 14:00–15:30 S26, 15:45–17:15 S26, Tue 5. 11. 14:00–15:30 S35, 15:45–17:15 S35, Tue 26. 11. 14:00–15:30 S14, 15:45–17:15 S14, P. Duplinská
N_AJ_3/uM13PH: Tue 8. 10. 14:00–15:30 S33, 15:45–17:15 S33, Tue 22. 10. 14:00–15:30 S33, 15:45–17:15 S33, Tue 26. 11. 14:00–15:30 S33, 15:45–17:15 S33, J. Horynová
N_AJ_3/uM14PH: Tue 8. 10. 14:00–15:30 S13, 15:45–17:15 S13, Tue 22. 10. 14:00–15:30 S13, 15:45–17:15 S13, Tue 26. 11. 14:00–15:30 S13, 15:45–17:15 S13, H. Zemanová
N_AJ_3/vM11KL: Fri 11. 10. 15:30–17:00 K312, Fri 18. 10. 15:30–17:00 K312, Fri 8. 11. 17:15–18:45 K312, 19:00–20:30 K312, Fri 15. 11. 17:15–18:45 K312, 19:00–20:30 K312, P. Krulišová
N_AJ_3/vM21PH: Fri 4. 10. 12:00–13:30 S33, 13:45–15:15 S33, Fri 1. 11. 12:00–13:30 S33, 13:45–15:15 S33, Fri 29. 11. 12:00–13:30 S33, 13:45–15:15 S33, L. Knihová
N_AJ_3/vM22PH: Fri 4. 10. 12:00–13:30 S13, 13:45–15:15 S13, Fri 1. 11. 12:00–13:30 S32, 13:45–15:15 S32, Fri 29. 11. 12:00–13:30 S14, 13:45–15:15 S14, K. Jones-Newton
N_AJ_3/vM23PH: Fri 4. 10. 12:00–13:30 S14, 13:45–15:15 S14, Fri 1. 11. 12:00–13:30 S21, 13:45–15:15 S21, Fri 29. 11. 12:00–13:30 S21, 13:45–15:15 S21, P. Duplinská
N_AJ_3/v1AMMO: Fri 25. 10. 12:00–13:30 M16, Sat 9. 11. 8:00–9:30 M16, 9:45–11:15 M16, Fri 22. 11. 13:45–15:15 M16, Fri 6. 12. 12:00–13:30 M16, 13:45–15:15 M16, Š. Hronová
N_AJ_3/1AMMO: Wed 14:00–14:44 M16, Wed 14:45–15:30 M16, Š. Hronová
N_AJ_3/1APH: Tue 10:30–11:14 S34, Tue 11:15–12:00 S34, L. Knihová
N_AJ_3/2APH: Tue 10:30–11:14 S33, Tue 11:15–12:00 S33, J. Horynová
N_AJ_3/3APH: each odd Monday 10:30–11:14 S33, each odd Monday 11:15–12:00 S33 and each even Monday 15:45–16:29 S33, each even Monday 16:30–17:15 S33, J. Horynová
N_AJ_3/4APH: Tue 8:45–9:29 S33, Tue 9:30–10:15 S33, J. Horynová
N_AJ_3/5APH: Mon 12:15–12:59 S34, Mon 13:00–13:45 S34, M. Ďurica
N_AJ_3/6APH: Mon 12:15–12:59 S33, Mon 13:00–13:45 S33, J. Horynová
Prerequisites
Successful completion of N_AJ_2.
Course Enrolment Limitations
The course is offered to students of any study field.
Course objectives
Course objectives: 1.Mastering professional and technical English language. 2.Systematic improvement of knowledge, skills and language habits from the viewpoint of language tools (phonetics, orthography, vocabulary and grammar) as well as language functions (both receptive and productive skills). 3.Semantic and functional focus: monitoring general English language topis (authentic language presentation) + key professional English language topics (mastering presentation of economic and marketing English topics fluently and spontaneously, including the ability to explain details and express conclusions, ideas and views. The key topis are branded content, the internet, buzz marketing, sales promotions and POS displays, street marketing and sampling. The course objectives are valid for part-time students as well.
Syllabus
  • This sylabus is designed for the full-time study programme. The part-time study programme is reflected in the respective methodological sheets (Czech abbr. ML). Seminars' content: 1-2 (IE 9) Responsibility, Ohio judge, GR Defining and non-defining clauses 3-4 (PEiUM 38) Branded content, (IE 9) GR Linking words, relative clauses and quantifiers, Wish/If only sentences, CD ROM IE-UI 9 Language focus 5-6 (PEiUM 39) Internet, video IE-UI 1 Google, Internet 7-8 (IE-UI9) New Puritanicals, GR Verbs + infinitive/-ing, CD ROM IE-UI 9 Focus on functions, IB VRB Part 3 – Find solutions, Second view 9-10 (PEiUM 40) Buzz marketing, (IE-UI 9) Structuring, presenting key information, Expressing appreciation and disapproval, video IE-UI 9 Regrets, wishes and ambitions 11-12 (PEiUM 41) Sales promotions and displays, (IE-UI 10) Security, human errors, online attacks, industrial espionage, password sabotage 13-14 (PEiUM 42) Direct mail and email, (IE-UI 10) GR passive, phrasal verbs, confused words, Tube shutdown, IB VRB Part 3 – Find solutions 15-16 (PEiUM 43) Street marketing and sampling, (IE-UI 10) Privacy, private information, Reviewing a project, CD ROM IE-UI, U10, Language focus, Focus on functions 17-18 Video IE UI U 10 – George Orwell, prezentace studentů 19-20 PEiUM vocabulary review U 38 – 43, prezentace studentů 21-22 GR review IE UI U 9-10, prezentace studentů 23-24 Final test knowledge assessment
Literature
    required literature
  • Farrall C., Lindsley M.: Professional English in Use – Marketing. Cambridge University Press, 2008. ISBN 978-0-521-70269-0
  • International Express – Upper-Intermediate, Interactive edition, Keith Harding & Adrian Wallwork, Student’s + Pocket Book and MultiROM, OUP, 2007, ISBN 978 0 19 457652 9
    recommended literature
  • Hewings M.: Advanced Grammar in Use. Cambridge University Press, 2005. ISBN 0-521-61403-1.
  • Intelligent Business – Video Resource Book - Intermediate, Helena Gomm, Pearson - Longman, 3rd impression 2007, ISBN 0-582-84799-0,
Teaching methods
Interactive seminars in both types of study (full-time students and part-time students). On the course of interactive seminars multimedia technology is purposefully and effectively used following the didactic principles in order to reach the required instructional goals.
Assessment methods
Assessment: The subject is assessed based on the student's results in the credit test. It testifies to the fulfilment of study obligations. Specification of requirements to obtain the credit FULL-TIME STUDY 1 OBLIGATORY PARTICIPATION IN LESSONS The extent of obligatory participation in lessons has been stipulated as follows: 75% applies to full-time students. The subject is assessed based on the student's results in the Credit Test. It testifies to the fulfilment of study obligations. 2 CREDIT TEST Reaching the result of minimum 60 points out of 100 points (maximum) is the precondition to gain the credit. The student is entitled to one regular attempt and he/she can do two resits to pass the Credit Test with the lecturer assigned to him. Note: The students who will be convicted of fundamental violation of the Study and Examination Code while writing the Credit Test (namely the forbidden use of mobile phones, spy pen cameras etc.) will automatically get the assessment “---“ (i.e. failed). 3 PRESENTATIONS Every student will present one topic assigned to him by his lecturer. His/her presentation will be awarded maximum 10 points which will form a constituent part of the test evaluation. 4 INSUFFICIENT ATTENDANCE In case of insufficient attendance between 50-40%, the assessment “-“ will be entered into the IS and the person concerned automatically loses one attempt to sit the test. The seminar attendance less than 40 % means that the student didn't meet the minimum required study obligations and he/she will be assessed as failed “---". In such a case the student will have to transfer the subject into the following term/academic year, and following the purchase of the necessary credits he/she will have again three attempts to pass the subject (to write the test). 5 STUDENTS WITH INDIVIDUAL STUDY PLAN The students with the approved Individual Study Plan (ISP) are obliged to get in touch with their lecturer in three weeks’ time at the very latest since the beginning of the term in order to agree alternative ways to fulfil their study obligations due to optional attendance. In case the student verifiably neglects this obligation, he/she will be assessed as failed and the code of “---“ will be entered into the IS. The students who were given the status of ISP on the course of the running term are obliged to contact their assigned lecturer in 14 days at the very latest. BLENDED LEARNING PROGRAMME 1 OBLIGATORY PARTICIPATION IN LESSONS The extent of obligatory participation in tutorials has been stipulated as follows: 50 % obligatory attendance applies to part-time students in the blended learning programme. The subject is assessed based on the student's results in the Credit Test. It testifies to the fulfilment of study obligations. 2 CREDIT TEST Reaching the result of minimum 60 points out of 100 points (maximum) is the precondition to gain the credit. The student is entitled to one regular attempt and he/she can do two resits to pass the Credit Test with the lecturer assigned to him. Note: The students who will be convicted of fundamental violation of the Study and Examination Code while writing the Credit Test (namely the forbidden use of mobile phones, spy pen cameras etc.) will automatically get the assessment “---“ (i.e. failed). 3 PRESENTATIONS Every student will present one topic assigned to him by his lecturer. His/her presentation will be awarded maximum 10 points which will form a constituent part of the test evaluation. In the blended learning study programme the students' presentations will be presented in a separate term (not during the tutorials). 4 INSUFFICIENT ATTENDANCE In case of insufficient attendance (between 50-40%, resp. 6-4 lessons in the blended learning programme), the assessment “-“ will be entered into the IS and the person concerned automatically loses one attempt to sit the test. The seminar attendance less than 40 % , resp. less than 4 lessons, means that the student didn't meet the minimum required study obligations and he/she will be assessed as failed “---". In such a case the student will have to transfer the subject into the following term/academic year, and following the purchase of the necessary credits he/she will have again three attempts to pass the subject (to write the test). 5 STUDENTS WITH INDIVIDUAL STUDY PLAN The students with the approved Individual Study Plan (ISP) are obliged to get in touch with their lecturer in three weeks’ time at the very latest since the beginning of the term in order to agree alternative ways to fulfil their study obligations due to optional attendance. In case the student verifiably neglects this obligation, he/she will be assessed as failed and the code of “---“ will be entered into the IS. The students who were given the status of ISP on the course of the running term are obliged to contact their assigned lecturer in 14 days at the very latest.
Language of instruction
Czech
Follow-Up Courses
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
General note: 0.
Information on the extent and intensity of the course: 12 hodin KS/semestr.
The course is also listed under the following terms Winter 2007, Winter 2008, Summer 2009, Winter 2009, Summer 2010, Winter 2010, Summer 2011, Winter 2011, Winter 2012, Winter 2014, Winter 2015, Winter 2016, Winter 2017, Winter 2018, Winter 2019, Winter 2020, Winter 2021, Winter 2022, Winter 2023, Winter 2024.
  • Enrolment Statistics (Winter 2013, recent)
  • Permalink: https://is.vsfs.cz/course/vsfs/winter2013/N_AJ_3