B_AJA_3 English Language A 3

University of Finance and Administration
Winter 2016
Extent and Intensity
0/4. 3 credit(s). Type of Completion: z (credit).
Teacher(s)
Mgr. Eva Arientová (seminar tutor)
Mgr. Eva Dudrová (seminar tutor)
Mgr. Štěpánka Hronová, MBA (seminar tutor)
Mgr. Ivona Kuželíková (seminar tutor)
Mgr. Dana Langášková (seminar tutor)
Mgr. Martina Pagáčová (seminar tutor)
Mgr. Martina Pospíšilová (seminar tutor)
Guaranteed by
PhDr. Ladislava Knihová, Ph.D., MBA
Subdepartment of Languages – Department of Social Sciences – Departments – University of Finance and Administration
Contact Person: Ivana Plačková
Timetable of Seminar Groups
B_AJA_3/vMMO: Fri 30. 9. 15:45–17:15 M16, Fri 14. 10. 15:45–17:15 M25, Fri 11. 11. 15:45–17:15 M16, Fri 25. 11. 15:45–17:15 M16, Fri 9. 12. 15:45–17:15 M16, Fri 16. 12. 15:45–17:15 M16, Š. Hronová
B_AJA_3/vM1PH: Fri 7. 10. 14:00–15:30 E024, 15:45–17:15 E024, Fri 4. 11. 14:00–15:30 E024, 15:45–17:15 E024, Fri 2. 12. 14:00–15:30 E024, 15:45–17:15 E024, M. Pagáčová
B_AJA_3/vM2PH: Fri 7. 10. 14:00–15:30 E224, 15:45–17:15 E224, Fri 4. 11. 14:00–15:30 E223, 15:45–17:15 E223, Fri 2. 12. 14:00–15:30 E127, 15:45–17:15 E127, E. Dudrová
B_AJA_3/vM3PH: Fri 7. 10. 14:00–15:30 E223, 15:45–17:15 E223, Fri 4. 11. 14:00–15:30 E129, 15:45–17:15 E129, Fri 2. 12. 14:00–15:30 E124, 15:45–17:15 E124, E. Arientová
B_AJA_3/1MMO: Mon 14:00–14:44 M16, Mon 14:45–15:30 M16, Tue 12:15–12:59 M16, Tue 13:00–13:45 M16, Š. Hronová
B_AJA_3/1MPH: Thu 12:15–12:59 E123, Thu 13:00–13:45 E123, Thu 14:00–14:44 E123, Thu 14:45–15:30 E123, D. Langášková
B_AJA_3/2MPH: Thu 10:30–11:14 E224, Thu 11:15–12:00 E224, Thu 12:15–12:59 E224, Thu 13:00–13:45 E224, M. Pospíšilová
B_AJA_3/3MPH: Thu 10:30–11:14 E124, Thu 11:15–12:00 E124, Thu 12:15–12:59 E124, Thu 13:00–13:45 E124, I. Kuželíková
B_AJA_3/4MPH: Thu 14:00–14:44 E228, Thu 14:45–15:30 E228 and each even Tuesday 10:30–11:14 E129, each even Tuesday 11:15–12:00 E129, each even Tuesday 14:00–14:44 E224, each even Tuesday 14:45–15:30 E224, M. Pospíšilová
Prerequisites
Successful completion of B_AJA_2
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
Mastering professional language and its practical use is the main objective of the course with a special focus on lexical and fraseological units in professional and technical English, deeper fixing of grammar structures, comprehension of spoken language, both direct and recorded, communication in business environment and improvement in written English.
The key topics are Fairtrade, changing trends, competition, marketing and marketing mix, cultural differences, agreeing and disagreeing, expressing opinions, offers and requests.

The course objectives are valid for the part-time study programme as well.
Syllabus
  • This sylabus is designed for the full-time study programme. The requirements for part-time study programme are in "study materials" in the IS.

    Course books:
    International Express Pre-Intermediate: Units 8-10;
    Professional English in Use - Marketing: Units 9-12


    Seminars' contents:

    1-2 IE-Pre-Int Unit 8 Doing the right thing; Grammar: Modals and related verbs, Multimedia: LookSeeCity
    3-4 PEiU-M 9 vocabulary, Research 2
    5-6 IE-Pre-Int Unit 8: Vocabulary: Career paths; Work skills: Meetings 2, Turn-taking and turn-giving
    7-8 PEiU-M 9 Research 2: Describing survey results, exercises
    9-10 IE-Pre-Int Unit 8: Functions: Invitations and offers; UNIT 8 REVIEW
    11-12 PEiU-M 10 vocabulary, New product development 1
    13-14 IE-Pre-Int Unit 9 Start-ups; Grammar: Past Continuous, Past Simple; Multimedia: Zipcar
    15-16 PEiU-M 10 New product development 1, exercises
    17-18 IE-Pre-Int Unit 9: Vocabulary: Staying in and going out; Work skills: Emails 2, Problems and solutions
    19-20 Marketing workshop I: Over to you PEiU-M 9 and 10, students’ presentations, group activities
    21-22 IE-Pre-Int Unit 9: Functions: Making suggestions; UNIT 9 REVIEW
    23-24 PEiU-M 11 vocabulary, New product development 2
    25-26 IE-Pre-Int Unit 10 What next?; Grammar: will, Zero and 1st conditional; Multimedia: Selexyz bookstore
    27-28 PEiU-M 11 New product development 2, exercises
    29-30 IE-Pre-Int Unit 10: Gerunds and infinitives, future phrases; Work skills: Telephoning 3, Checking details
    31-32 PEiU-M 12 vocabulary, Brainstorming
    33-34 IE-Pre-Int Unit 10: Functions: Asking for information with indirect questions, farewells; UNIT 10 REVIEW
    35-36 PEiU-M 12 Brainstorming, exercises
    37-38 Writing skills III (Teacher’s Materials),
    39-40 Marketing workshop II: Over to you PEiU-M 11 and 12, students’ presentations, group activities
    41-42 UNITS 8-10 Grammar and vocabulary revision I; PEiU-M 9 and 10 vocabulary revision
    43-44 Writing skills IV (Teacher’s Materials);
    45-46 UNITS 8-10 Grammar and vocabulary revision II; PEiU-M 11 and 12 vocabulary revision
    47-48 Final test

Literature
    required literature
  • HARDING, Keith a Rachel APPLEBY. International Express Pre-Intermediate Third Edition: Student's Book with Pocket Book and DVD-Rom. Oxford: Oxford University Press, 2014. ISBN I9780194597852
  • Professional English in Use - Marketing, Cate Farrall & Marianne Lindsley, CUP, 2008, ISBN 978-0-521-70269-0
    recommended literature
  • MURPHY, Raymond. Essential grammar in use: a self-study reference and practice book for elementary students of English. 3rd ed. Cambridge: Cambridge University Press, 2007, 319 s. ISBN 978-0-521-67580-2
  • English Grammar in Use, Third edition (with answers and CD-ROM), Raymond Murphy, CUP, ISBN 978 0 521 53762 9
Teaching methods
Seminars in full-time study; compulsory seminar participation is 75%.
Assessment methods
The subject is assessed based on the student's results in the Credit Test. The test testifies to the fulfilment of study obligations.

1 OBLIGATORY PARTICIPATION IN LESSONS
The extent of obligatory participation in lessons has been stipulated as follows: 75% applies to full-time students.
2 CREDIT TEST
Reaching the result of minimum 60 points out of 100 points (maximum) is the precondition to gain the credit. The student is entitled to one regular attempt and he/she can do two resits to pass the Credit Test with the lecturer assigned to him.
Note: The students who will be convicted of fundamental violation of the Study and Examination Code while writing the Credit Test (namely the forbidden use of mobile phones, spy pen cameras etc.) will automatically get the assessment “---“ (i.e. failed).
3 INSUFFICIENT ATTENDANCE
In case of insufficient attendance between 75-40%, the assessment “-“ will be entered into the IS and the person concerned automatically loses one attempt to sit the test. The seminar attendance less than 40 % means that the student didn't meet the minimum required study obligations and he/she will be assessed as failed “---". In this case the student will have to transfer the subject into the following term/academic year and pay the stipulated fees for the increased number of attempts in order to gain the credits within the particular academic year. Consequently, he/she will have three new attemps to pass the subject (i.e. write a test).
4 STUDENTS WITH INDIVIDUAL STUDY PLAN
The students with the approved Individual Study Plan (ISP) are obliged to get in touch with their lecturer in three weeks’ time at the very latest since the beginning of the term in order to agree alternative ways to fulfil their study obligations due to optional attendance. In case the student verifiably neglects this obligation, he/she will be assessed as failed and the code of “---“ will be entered into the IS. The students who were given the status of ISP on the course of the running term are obliged to contact their assigned lecturer in 14 days at the very latest.
Language of instruction
Czech
Follow-Up Courses
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
Information on the extent and intensity of the course: 12 hodin/semestr.
The course is also listed under the following terms Winter 2007, Summer 2008, Winter 2008, Summer 2009, Winter 2009, Summer 2010, Winter 2010, Summer 2011, Winter 2011, summer 2012, Winter 2012, Winter 2014, Winter 2015, Winter 2017, Winter 2018, Winter 2019, Winter 2020, Winter 2021, Winter 2022, Winter 2023, Winter 2024.
  • Enrolment Statistics (Winter 2016, recent)
  • Permalink: https://is.vsfs.cz/course/vsfs/winter2016/B_AJA_3