VSFS:N_IB International Business - Course Information

N_IB International Business

Extent and Intensity

2/0. 5 credit(s). Type of Completion: zk (examination).

Teacher(s)

Mgr. Jiří Amler (seminar tutor)
PhDr. Karel Eliáš, CSc. (seminar tutor)
Mgr. Štěpánka Hronová, MBA (seminar tutor)
JUDr. Josef Novák (seminar tutor)
Ing. Jiří Šnajdar (seminar tutor)
Ing. Miloš Krejčí (assistant)

Guaranteed by

Ing. Pavla Břečková, Ph.D.
Department of Economics and Management – Departments – University of Finance and Administration
Contact Person: Ing. Mgr. Dina Riegerová

Timetable of Seminar Groups

N_IB/pRMO: Tue 15:45–16:29 M16, Tue 16:30–17:15 M16, Š. Hronová
N_IB/pR1PH: Wed 8:45–9:29 S13, Wed 9:30–10:15 S13, J. Amler
N_IB/pR2PH: Wed 8:45–9:29 S11, Wed 9:30–10:15 S11, J. Novák
N_IB/pR3PH: each odd Wednesday 14:00–14:44 S21, each odd Wednesday 14:45–15:30 S21, each odd Wednesday 15:45–16:29 S21, each odd Wednesday 16:30–17:15 S21, K. Eliáš
N_IB/uR1aPH: Tue 5. 2. 15:45–17:15 S23, 17:30–19:00 S23, Tue 26. 2. 15:45–17:15 S23, Tue 12. 3. 17:30–19:00 S23, J. Amler
N_IB/uR1bPH: Tue 19. 2. 17:30–19:00 S24, Tue 26. 2. 17:30–19:00 S24, Tue 2. 4. 17:30–19:00 S24, 19:15–20:45 S24, J. Amler
N_IB/vRKL: Fri 15. 3. 13:45–15:15 K311, 15:30–17:00 K311, Fri 22. 3. 15:30–17:00 K311, Fri 5. 4. 13:45–15:15 K311, J. Novák
N_IB/vRMO: Fri 12. 4. 13:45–15:15 M16, 15:30–17:00 M16, Fri 26. 4. 15:30–17:00 M16, 17:15–18:45 M16, Š. Hronová
N_IB/vR2PH: Sat 2. 3. 9:45–11:15 S23, 11:30–13:00 S23, Fri 15. 3. 15:30–17:00 S23, Fri 5. 4. 15:30–17:00 S23, J. Šnajdar
N_IB/vR3PH: Fri 5. 4. 13:45–15:15 S26, Fri 19. 4. 13:45–15:15 S26, 15:30–17:00 S26, Fri 3. 5. 12:00–13:30 S26, J. Šnajdar

Prerequisites

Mastering the basics of business management, marketing management and the business relations, good general knowledge.

Course Enrolment Limitations

The course is offered to students of any study field.

Course objectives

The aim is to contribute to the orientation of students in the international market issues including the causes and manifestations of globalization and the impact of events of global importance in decision-making in the area of international trade, as well as a good understanding of the linkages and relationships relating to the successful functioning of the international markets. In addition to foreign language terminology acquiring the aim is also to help with techniques of understanding to lectures in a foreign language and students’ own interpretation of the read or otherwise prepared professional topic. Students who successfully complete this course will: 1. be able to explain and articulate the context of international markets, including the causes and manifestations of globalization 2. be ready to interactively discuss the impact of international trading blocks on the internal and external business relationships 3. Master the techniques of understanding the topic in a foreign language and will be able of own interpretation of the written specialised text 4. be able to describe the emerging markets and their impact on the economies and the companies themselves in the EU and the Czech Republic 5. know the basic business barriers, the principle of their functioning, their causes and consequences 6. be able to actively present and work on problems of international human resource management, international teams and expatriation 7. be able to apply specialised terminology in the area of international business, and use it in the expert discussion or business correspondence

Syllabus

• This curriculum is designed for full-time study and also for combined / part-time study (the students of this type of study are supposed to study individually in a large scale as the topics will be discussed at the guided consultations only in brief).
• 1. What is international business (IB). IB characteristics and basic indicators (IB consists in trade, investment, other IB operations). International business importance and influences, differences from domestic trading. Territorial / commodity structure of IB (what is + examples). International Trade (Cross-border trade). Home x Host country. Free trade. Team work on the semestral project.
• 2. Global Business Environment. Two levels of understanding: Broad & Specific. Factors with significant influences on international business (Political, Economic, Technological). Team work on the semestral project.
• 3. Trade barriers (instruments of trade policy): Tariffs, Subsidies, Quotas, Local requirements, Administrative policies, Antidumping policies etc. Absolute advantage. Comparative advantage. Economies of scale. Balance of trade. Balance of payment. Team work on the semestral project.
• 4. Globalization (of markets and production). Outsourcing and Logistics. FDI and Portfolio investment. Globalization pros & cons (debate). Team work on the semestral project.
• 5. Internationalization. Drivers of Internationalization (proactive / reactive). Categories of goods traded internationally (primary, low/high value, capital intensive). Team work on the semestral project & team projects prezentations.
• 6. World business territories. Euro / Dollar zones. World business challenges. International integration / trading blocks. Pyramide of integration – characteristic features. TRIAD, NAFTA, EU, ASEAN, BRICS Team work on the semestral project & team projects prezentations.
• 7. Emerging markets, newly industrialized countries – characteristics, typical features, pros & cons for our business (CZ or European point of view). Chosen emerging markets in detail (e.g. Vietnam, Taiwan, Mexico etc.) Team work on the semestral project & team projects prezentations.
• 8. BRICS as one of the leading trading blocks today in detail. Characteristics of these countries (Brazil, Russia, India, China, South Africa). Influence on the CZ / European business. Team work on the semestral project & team projects prezentations.
• 9. Company in the international business. Involvement in IB. Drivers for internationalization. Entering Foreign Markets. Basic decisions before entering market (where, timing, scale of commitment). Foreign market analysis (STEEP etc.) and linkage to Competition analysis (Porter) and SWOT. Data collection and their selection in the international environment. Team work on the semestral project & team projects prezentations.
• 10. Entry modes: characteristics including advantages and disadvantages. Exporting, Contractual, Investing. Countertrade. Team work on the semestral project & team projects prezentations.
• 11. Culture and its role in international business. Cultural elements and multi-culture communication (verbal, non-verbal, role of eyes, silence etc.). Hofstede’s five dimensions of culture differences. Team work on the semestral project & team projects prezentations.
• 12. Global Human Resource Management. Working in the multinational arena. Expatriate managers. Final summary of International Business course. Team work on the semestral project & team projects prezentations.

Literature

required literature
• HILL, Charles W a Robyn M DAWES. Global business today: the psychology of judgment and decision making. 7th ed. New York: McGraw-Hill/Irwin, c2011, xxvi, 620 p. ISBN 00-781-3721-7

recommended literature
• SITKIN, Alan a Nick BOWEN. International business: challenges and choices. 7th ed. New York: Oxford University Press, 2010, xxi, 426 p. ISBN 01-995-3391-1
• WALL, Stuart, Sonal MINOCHA a Bronwen REES. International business: challenges and choices. 3rd ed. New York: Pearson/ Financial Times Prentice Hall, 2010, xxii, 448 p. ISBN 02-737-2372-3
• WILD, John J, Kenneth L WILD a Jerry C HAN. International business: the challenges of globalization. 4th ed. Upper Saddle River, N.J.: Pearson Prentice Hall, c2008, xxii, 506 p. ISBN 01-317-4743-6
• WOODS, Margaret, Sonal MINOCHA a Bronwen REES. International business: challenges and choices. 3rd ed. New York: Palgrave, 2001, 304 p. ISBN 03-337-5978-8
• GRIFFIN, R.W. and M.W. PUSTAY. International business: a managerial perspective. 5th int. ed. Upper Saddle River, Prentice Hall, 2007. ISBN 0-13-233532-8. info

Teaching methods

Classes will be held on the basis of interactive lectures, in which the theory will be supplemented by practical examples, analyzing and interpreting scientific articles from foreign periodicals, as well as an emphasis on the presentation of results of business cases. Students will not only learn a foreign language and technical terminology, but also demonstrate the ability of its use. The lessons will have a lecturing part (theory, new knowledge including practical examples) and a practical part (reading economical/business articles and their brief interpretation to ensure understanding the expert text, it’s interpretation and possibly to defend the standpoint). Part of the lessons may be also designed as a preparation of the team presentation project. Teaching in part-time study form will be held as guided consultations, where the previous reading is expected. A truncated presentation of the topic will be followed by the interactive discussion and consultation of the studied topics. In both full and part-time study forms each topic will be mostly presented (in detailed or condensed form – according to the type of study) in PPT presentations, followed by an interactive discussion.

Assessment methods

The course N_IB is finished by EXAM. Full-time study – criteria for the course completion: 1. active participation in lectures (75%) and active individual involvement at the lessons 2. successful presentation of the semester specialized project Based on these criteria an individual grade will be offered to the student at the end of the course. If student does not agree with the grade offered or in case of failure to meet these criteria the written test will be the subject of knowledge verification. The written test consists of approximately 15-20 questions (a combination of closed and open questions). To pass the examination student must achieve at least 50% correct answers. Part-time study – criteria for the course completion: 1. active participation in guided consultation (75%) 2. active individual involvement at the sessions, quality of previous reading and preparation and discussion Based on these criteria an individual grade will be offered to the student at the end of the course. If student does not agree with the grade offered or in case of failure to meet these conditions the test will be the subject of knowledge verification. The written test consists of approximately 15-20 questions (a combination of closed and open questions). To pass the examination student must achieve at least 50% correct answers.

Language of instruction

Czech

Further comments (probably available only in Czech)

The course can also be completed outside the examination period.
General note: Aa0.
Information on the extent and intensity of the course: 8 hodin KS/semestr.

• Enrolment Statistics (Summer 2013, recent)
  
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