VSFS:BA_IBR International Busin. Relations - Course Information

BA_IBR International Business Relations

Extent and Intensity

2/0. 5 credit(s). Type of Completion: zk (examination).

Teacher(s)

Ing. Pavla Břečková, Ph.D. (seminar tutor)

Guaranteed by

Ing. Pavla Břečková, Ph.D.
Department of Economics and Management – Departments – University of Finance and Administration
Contact Person: Ing. Edita Jerie, DiS.

Timetable of Seminar Groups

BA_IBR/pBMPH: each odd Monday 8:45–9:29 E123, each odd Monday 9:30–10:15 E123, each odd Monday 10:30–11:14 E123, each odd Monday 11:15–12:00 E123, P. Břečková

Prerequisites

Mastering the basic of business relations, business management, marketing management and good general commercial and political overview.

Course Enrolment Limitations

The course is offered to students of any study field.

Course objectives

After completing the course the student is well versed in the practice of international trade and the trade relations, including current trends in global markets, which can not be in today's globalized world avoided. Students will clarify key concepts and clarify the current structure and organization of Czech foreign trade, will pay attention to the information on the practical implementation of international business. The student can define risks specific to the implementation of foreign operations at the enterprise level. Students will understand the current issues of European integration, and the overall problems of the world economy in   connection with the ongoing globalization. Students will study, in   currently the strongest integration groupings (such as ASEAN, NAFTA, EU, etc.) and their impact on international trade, and the position of the Czech Republic in the world economy. Students will be able to see potential competitive advantages of the Czech Republic (and Europe) and its companies in the future, in the context of developments in emerging territories   (emerging) markets such as Asia, the BRIC countries, etc.The course is taught by leading experts from practice with excellent experience in foreign trade and international relations

Syllabus

• 1.Clarification of basic concepts and specifications of the current structure and organization of Czech foreign trade. IB basic indicators - balance of trade / payment.
• 2.International business in practice.International business importance and influences, differences from domestic trading. Territorial / commodity structure of IB.
• 3.Implementation risks of foreign operations at the enterprise level. Factors influencing the IB environment (Political, Economic, Technological). The impact of globalization on international business and the position of the Czech Republic in the world economy.
• 4. Internationalization and Globalization. Drivers of Internationalization. Categories of goods traded internationally. Motives for foreign expansion (microeconomic view). Entry modes and business activities in IB (export, import, contractual, investment activities, FDI). Team work on the semestral project.
• 5.Culture and its role in international business. Cultural elements and multi-culture communication. Negotiation and successful presentation of business results in the international environment.
• 6. Hofstede’s five dimensions of culture differences. Team work on the semestral project.
• 7.Business territories, international business zones. Emerging markets, newly industrialized countries.Data collection and their selection in the international environment.
• 8. Methods of international market research, and linkage to competition analysis and the analysis of the inner environment of a company. Team work on the semestral project and prezentations.
• 9. Asessing international trade barriers. Economic integration and stages. The strongest integration groupings (such as ASEAN, NAFTA, EU, etc.). BRICS.
• 10. Impact of economic integration on micro environment (companies). Team work on the semestral project and prezentations.
• 11. Orientation in international business relations.Personal preconditions for working in international business.
• 12.International business relations knowledge summary and evaluation. Presentation of team business work results. Některá témata mohou být doplněna tzv. hostovskými přednáškami (přednášejícími jsou významní experti z praxe). / Some of the topics may supplemented by guest lectures (the lecturers are normally experts from the companies or lecturers from foreign universities).

Literature

required literature
• SUDER, Gabriele. Doing Business in Europe. ISBN 9781412918473
• MACHKOVÁ, Hana, ČERNOHLÁVKOVÁ, Eva, SATO, Alexej, aj. Mezinárodní obchodní operace. 5. aktual. vyd. Praha : Grada Publishing, 2010. 242 s. ISBN 978-80-247-3237-4.
• CIHELKOVÁ, E. a kol. Světová ekonomika: obecné trendy rozvoje. Praha: C. H. Beck, 2009. 273 s. ISBN 978-80-7400-155-0.

recommended literature
• KALÍNSKÁ, Emilie a kol.: Mezinárodní obchod v 21. století. Grada Publishing 2010. 225 s. ISBN 978-80-247-3396-8

Teaching methods

Classes in the full-time study form will be held on the basis of interactive lectures, in which the theory will be supplemented by practical examples, analyzing and interpreting scientific articles from foreign periodicals, as well as an emphasis on the presentation of results of business cases. Students will not only learn a foreign language and technical terminology, but also demonstrate the ability of its use. The lessons will have a lecturing part (theory, new knowledge including practical examples) and a practical part (reading economical/business articles and their brief interpretation to ensure understanding the expert text, it’s interpretation and possibly to defend the standpoint). Part of the lessons may be also designed as a preparation of the team presentation project. Teaching in part-time study form will be held as guided consultations, where the previous reading is expected. A truncated presentation of the topic will be followed by the interactive discussion and consultation of the studied topics. In both full and part-time study forms each topic will be mostly presented (in detailed or condensed form – according to the type of study) in PPT presentations, followed by an interactive discussion.

Assessment methods

The course BA_IBR is finished by EXAM. Full-time study – criteria for the course completion: 1. active participation in lectures (75%) and active individual involvement at the lessons 2. successful presentation of the semester specialized project Based on these criteria an individual grade will be offered to the student at the end of the course. If student does not agree with the grade offered or in case of failure to meet these criteria the written test will be the subject of knowledge verification. The written test consists of approximately 15-20 questions (a combination of closed and open questions). To pass the examination student must achieve at least 50% correct answers. Part-time study – criteria for the course completion: 1. active participation in guided consultation (75%) 2. active individual involvement at the sessions, quality of previous reading and preparation and discussion Based on these criteria an individual grade will be offered to the student at the end of the course. If student does not agree with the grade offered or in case of failure to meet these conditions the test will be the subject of knowledge verification. The written test consists of approximately 15-20 questions (a combination of closed and open questions). To pass the examination student must achieve at least 50% correct answers.

Language of instruction

English

Further comments (probably available only in Czech)

The course can also be completed outside the examination period.
Information on the extent and intensity of the course: 8 hodin KS/semestr.

• Enrolment Statistics (Winter 2014, recent)
  
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