BA_BM_1 Business Management 1

Vysoká škola finanční a správní
zima 2020
Rozsah
2/1/0. 16 hodin KS/semestr. 6 kr. Ukončení: zk.
Vyučující
Ing. Přemysl Písař, Ph.D., MBA (cvičící)
Garance
Ing. Přemysl Písař, Ph.D., MBA
Katedra ekonomie a managementu (FES, KEM) – Katedry – Vysoká škola finanční a správní
Kontaktní osoba: Bc. Kamila Procházková
Rozvrh seminárních/paralelních skupin
BA_BM_1/cCUPH: každé liché pondělí 10:30–11:14 E125, každé liché pondělí 11:15–12:00 E125, P. Písař
BA_BM_1/cECPH: každé sudé pondělí 10:30–11:14 E125, každé sudé pondělí 11:15–12:00 E125, P. Písař
BA_BM_1/pECCUPH: Po 8:45–9:29 E225, Po 9:30–10:15 E225, P. Písař
Předpoklady
There are no prerequisites for this course.
Omezení zápisu do předmětu
Předmět je otevřen studentům libovolného oboru.
Cíle předmětu
Course objective: The course objective is to make students aware of the basic business management processes. Students will learn about the role of business owners and managers, the creation of medium-term strategies and the essence of operational management processes in marketing and trade. In the next semester, the course will continue (as Business Management 2) with the management of finance, quality, innovations, IS/IT and personnel. Special attention will be focused on the role of managers, their powers and responsibilities in managing key corporate activities. This is not only a theoretical course. The knowledge from the course will be presented in a real situation and students will be tested, if understood and if they are able to use this knowledge. It is highly recommended to have high attendance in seminars.
Výstupy z učení
After finishing this course, students will understand how is the company managed and which processes are important there. The course is focused on who is a manager and what is important for successfully enterprise managing. Students will understand the evolution of management and reasons, which caused this evolution. Very important is ethics and social responsibility politic inside the company and it should be used as a competitiveness advance in national or global markets. Students will understand, how to manage a company in consistence with that and how to use this policy for enterprise managing and growth. The very important course objective is how to create a successful company strategy. Students will understand how is the enterprise manager able to make an effective decision-making process, how to learn ourselves and others and support creativity in an enterprise. This course is the first step, how to start managing a modern company and how to develop it.
Osnova
  • 1. The role of management in a hyper-competitive environment 2. Process management model 3. Strategic management and planning 4. Operational planning 5. Prerequisites for the performance of the manager's profession and work in the management team 6. Marketing strategies and planning 7. Marketing research and analysis 8. Business planning 9. Management of business forecasts 10. Management of distribution processes of a company 11. Business obligations of a company 12. Receivables and their management
Literatura
    povinná literatura
  • HAVLÍČEK, Karel. Small Business Management & Controlling. Kyjev: Open International University of Human Development Ukraine, 2014. 178 p. ISBN 978-966-388-494-3.
    doporučená literatura
  • MASON, Damian. Do business better : Traits, habits, and actions to help you succeed. 2019. 256 p. ISBN 1119566282
  • ELDER, Jennifer H., and Samuel F. ELDER. Faster Disaster Recovery : The Business Owner's Guide to Developing a Business Continuity Plan, John Wiley & Sons, Incorporated, 2019. 208 p. ISBN: 978-1-119-57096-7
Výukové metody
All daily form student’s attendance minimum is 75%, part-time and ISP student’s attendance minimum is 50% of seminars. In case of lack attendance (include online classes - depends on COVID-19) a student will select some course topic with teacher agreement for extra assignment. The closer conditions will be uploaded by the teacher to IS during the course. All students will check their email boxes and course materials minimum once time a week. By this way will be delivered information about study tasks, exams, seminar papers etc.
Metody hodnocení
3x continuous test during the course for 15 points each. Task specifications will be published in the presentations of the course, including a deadline for processing. The tests will not be repeated - only once time and if the student will not take the test, then evaluation = 0 points. Total 45 points. No test will be evaluated after the deadline, no one test will be repeated. Teacher define student´s project – research in the real company (needed teacher´s agreement for the selected company). This project - research will be oriented to course knowledge and evaluated max. by 70 points. Minimum quality for research acceptance is 50 points if not, the student will proceed new research. The deadline for a research paper is on December 18. 2020. After the deadline, the project evaluation will be penalized by 50% of decreasing reached points. The research total 70 points if not missed the deadline, if yes – 35 points. For extra activity in class = extra points. 45 points from the test, 70 from seminar paper = 115 points + extra points is a maximum. The minimum for reaching the grade is 60 points. Scope of ratings and grades: A =100-93 points (115-93 points), B = 92-85 points, C = 84-77 points, D = 76-69 points, E = 68-60 points, F = less than 60 points.
Vyučovací jazyk
Angličtina
Navazující předměty
Informace učitele
During the course, learning materials and task assignments will be gradually uploaded to IS. Also, check IS and your email regularly - minimum once a week!. If you have any questions, please use the consulting hours or write to premyslpisar@mail.vsfs.cz I am looking forward to our meeting and your questions. P. Pisar
Další komentáře
Předmět je dovoleno ukončit i mimo zkouškové období.
Předmět je zařazen také v obdobích zima 2021, zima 2022, zima 2023, zima 2024.