D 2014

Směry a determinanty trendů v marketingové komunikaci

PETRŮ, Naděžda and Milan KAŠÍK

Basic information

Original name

Směry a determinanty trendů v marketingové komunikaci

Authors

PETRŮ, Naděžda and Milan KAŠÍK

Edition

Znojmo, Nové trendy 2014, p. 86-92, 7 pp. 2014

Publisher

Soukromá vysoká škola ekonomická Znojmo

Other information

Language

Czech

Type of outcome

Proceedings paper

Field of Study

50200 5.2 Economics and Business

Country of publisher

Czech Republic

Confidentiality degree

is not subject to a state or trade secret

Organization unit

University of Finance and Administration

ISBN

978-80-87314-67-8

Tags

Changed: 17/2/2017 09:56, Ing. Dominika Moravcová