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Number of results: 2219
Results of 3 selected fields/plans of studyBerka, Fabián
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Research on marketing communication of political parties in term of social media
Berková, Monika
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Consuming hedonism and the pursuit of happiness in the welfare society
Bernas, Jan
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2016
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Comparison of the redistributory impact of the personal income taxation and payroll taxes and of the related public benefits in Czechia and Germany
Bernatová, Kristýna
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2011
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Sustainable Development and CSR in Henkel Company
Besogonova, Vitalina
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Building a corporate identity of the chosen company using the tools IMC
Bešíková, Irena
(awarded the degree Ing.)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2011
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: The using of marketing in the development of the small firm
Bezačínská, Jana
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2014
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Marketing communications as a tool of social manipulation (problem affecting marginalized social groups)
Bezděková, Kristýna
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Self-presentation in the field of social networks as an effort for the perfect self
Bicanová, Eliška
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2016
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Perception of Dishonest Dealers by Senior Citizen
Bílek, Martin
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2017
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: The use of direct marketing and its implementation in the marketing mix
Bílková, Lucie
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2012
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Communication Strategy of Airport Prague, a.s., within the CSR Concept
Bišická, Radka
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2015
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Evaluation of corporate image of the chosen company
Bittner, Tomáš
(awarded the degree Ing.)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2011
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Viral marketing and social networks
Blábolil, Daniel
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: The Importance of printed newspapers in the past and at present
Bláha, Martin
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2011
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Marketing mix electronic services, Czech Post, using the availability of services such as marketing advantages
Blahová, Natálie
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2013
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Fashion Marketing of the Internet – Set of Case Studies and their Content and Form Processing
Bláhová, Alžběta
(awarded the degree Ing.)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2011
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: The Process of Getting the Product placement on to the Television Screen
Blajerová, Alexandra
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2011
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Psychological Effect of Advertising on Customer’s Purchasing Decision
Blažejovská, Barbora
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2011
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Marketing aimed at children
Blažek, Michal
(the defence was successful)Master's degree programme (following the bachelor's one), University of Finance and Administration, 2012
Programme: Economics and ManagementField of Study: Marketing Communication
Master's thesis: Social marketing - content and specifity