Number of results: 755

Results of the selected field of study PMK Marketing Communication (master's degree programme, full-time study mode, single-subject)
Faculty
University of Finance and Administration
Field of Study/plan
VSFS - Economics and Management: Marketing Communication
include only defended theses

Grauová, Dagmar

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Consumer’s emotionality and efficiency of loyalty programs

Gritsenko, Vitaliy

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2019

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Marketing research and its use

Grygoryuk, Anna

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Marketing and Marketing Communications of the Olympic Games

Hadžalová, Kateřina

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2016

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Segmentation of Trade and Influence of Positioning on Customer’s Behaviour

Hájková, Ivana

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2012

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Mystery shopping - project for the concrete company

Hájková, Šárka

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2011

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Event Marketing

Hálková, Kristina

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2018

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Importance of the product for customers in the modern marketing

Hamáková, Kateřina

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2017

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Aesthetic aspects of advertising

Hamouz, Lukáš

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: The Development of Marketing Strategies in the Gaming Industry

Hamouz, Ondřej

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2018

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Socio-psychological Problems of Introducing a New Product on the Market

Hampejsová, Gabriela

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Support non-profit organizations in the marketing projects of companies

Hanousek, Miloš

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2013

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: The role of human resources in the marketing management of the business entity

Hanusek, Rudolf

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2017

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Typology of consumers and use their psychological characteristics in marketing practice

Hanuš, Ondřej

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2019

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Online Marketing and Advertising in Gaming Industry

Harantová, Eliška

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2016

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Perception of Dishonest Dealers by Senior Citizens

Hásková, Kateřina

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2018

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Global Marketing and Local Culture

Hassman, Pavel

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2020

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Social Responsibility of Sports Organizations

Hašek, Jakub

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2011

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Launching a new product on the market in Czech Republic by Dubea s.r.o.

Hašková, Karolína

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2018

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Building a global brand using the of product IMC in the selected company

Hauznerová, Monika

(the defence was successful)

Master's degree programme (following the bachelor's one), University of Finance and Administration, 2014

Programme: Economics and Management
Field of Study: Marketing Communication
Master's thesis: Proposal of comprehensive marketing campaign for selected product