Theses on a related topic (having the same keywords):

marketing communications, new media, qualitative research, marketing mix, marketing, old media

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1001.
Jeřábková, Stanislava
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Využití nástrojů media relations v organizaci | Theses on a related topic Display description

1002.
Ježková, Michaela
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace významných turistických měst ČR: Český Krumlov a Kutná Hora | Theses on a related topic

1003.
Jíchová, Lenka
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv jednotlivých druhů komunikace/reklamy a komunikačního mixu na specifické cílové skupiny | Theses on a related topic

1004.
Jílková, Kristýna
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Finance and Risk)
Master's thesis defence: Lobbing jako podpora výkonnostního sportu | Theses on a related topic

1005.
Jína, Peter
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance & Master of Business Administration
Master's thesis defence: Vyhodnocení ekonomické efektivnosti variant podnikatelského plánu | Theses on a related topic

1006.
Jirák, Václav
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Internetová komunikace | Theses on a related topic

1007.
Jirásek, Jakub
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Sponzoring jako účinný nástroj marketingové komunikace | Theses on a related topic

1008.
Jirkovská, Adriana
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Marketingový mix vybrané destinace | Theses on a related topic

1009.
Jiroušek, Jan
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Analýza vzniku a vývoje marketingového fenoménu SVATOMARTINSKÉ VÍNO | Theses on a related topic

1010.
Jodasová, Eliška
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Historický vývoj reklamy a proměny způsobů persuasivní komunikace | Theses on a related topic

1011.
Jochmanová, Jana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vytvoření mediální strategie pro firmu Snowboard JÁCHYM | Theses on a related topic
Bachelor's thesis defence: Vytvoření mediální strategie pro firmu Snowboard JÁCHYM | Theses on a related topic

1012.
Jokšová, Soňa
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský plán - základní dokument počátečních fází životního cyklu MSP | Theses on a related topic

1013.
Jonecová, Ivana
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Typy spotřebitelů. Psychologické přístupy k typologii. | Theses on a related topic

1014.
Josífková, Michaela
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Projektové řízení v marketingu. Model elektronického tržiště | Theses on a related topic

1015.
Jouklová, Markéta
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Efektivnost sociálních sítí pro komunikaci s fanoušky hokejových klubů | Theses on a related topic

1016.
Jungová, Lenka maiden name: Zahradníková
Faculty: University of Finance and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využití internetového marketingu v cestovním ruchu | Theses on a related topic

1017.
Jůnová, Kristýna
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingové prostředí společnosti Milos | Theses on a related topic

1018.
Jura, Miroslav
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Plánování reklamní kampaně | Theses on a related topic

1019.
Jurečko, Michal
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Marketing Communication / Marketing Communication
Master's thesis defence: Video ako marketingový nástroj na podporu predaja v prostredí e-komercie | Theses on a related topic

1020.
Jurek, Michal
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Návrh marketingových aktivit pro podporu a zvýšení prodeje | Theses on a related topic

1021.
Jurkulák, Petr
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Email marketing jako efektivní nástroj marketingové komunikace | Theses on a related topic

1022.
Jursíková, Kristýna
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Marketingová komunikace pro seniory | Theses on a related topic

1023.
Juřicová, Lucie
Faculty: University of Finance and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Projekt vybrané marketingové komunikační aktivity | Theses on a related topic

1024.
Kabanova, Ekaterina
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Ladislav Sutnar a jeho reklamní tvorba | Theses on a related topic

1025.
Kabanova, Mariia
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Marketing Communication / Marketing Communication
Bachelor's thesis defence: Gender Aspects in Marketing Strategies | Theses on a related topic

1026.
Kabeš, Tomáš
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Podpora prodeje jako součást integrované marketingové komunikace při uvedení novinky výroby na trh | Theses on a related topic

1027.
Kabeš, Vojtěch
Faculty: University of Finance and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová strategie a proces zavedení nového produktu na trh ve firmě JH GROUP | Theses on a related topic

1028.
Kabešová, Klára maiden name: Dvořáková
Faculty: University of Finance and Administration
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Analýza chování vybraných segmentů zákazníků | Theses on a related topic

1029.
Kabešová, Klára maiden name: Dvořáková
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: CRM - Řízení vztahů se zákazníky ve firmě XY | Theses on a related topic

1030.
Kabyl, Adam
Faculty: University of Finance and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využívání public relations v marketingové komunikaci firmy | Theses on a related topic
Bachelor's thesis defence: Využívání public relations v marketingové komunikaci firmy | Theses on a related topic

1031.
Kadeřávek, Michal
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance
Master's thesis defence: Marketingová efektivnost produktového portfolia podniku | Theses on a related topic

1032.
Kadlec, Štěpán
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Využívání emocí v marketingové komunikaci | Theses on a related topic

1033.
Kadlecová, Eva
Faculty: University of Finance and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Postavení reklamy a PR při budování nové značky BALLA na českém trhu | Theses on a related topic

1034.
Kadlecová, Kristýna
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Psychologická funce obalu a rozhodování spotřebitele | Theses on a related topic

1035.
Kadlecová, Veronika
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing, Marketing, Marketing)
Master's thesis defence: Vliv barev a jeho využití v marketingu | Theses on a related topic

1036.
Kachurenko, Tatiana
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Company Finance)
Bachelor's thesis defence: Inovace jako nástroj marketingu | Theses on a related topic
Bachelor's thesis defence: Inovace jako nástroj marketingu | Theses on a related topic

1037.
Kakáčová, Nikola
Faculty: University of Finance and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Návrh projektu marketingové komunikace nově vzniklé svatební agentury | Theses on a related topic

1038.
Kakáčová, Nikola
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Specifiky integrované marketingové komunikace v oboru svatebního fashion marketingu | Theses on a related topic

1039.
Kalašová, Dominika
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Mediarelations)
Master's thesis defence: Využití sociálních sítí v rámci komunikace v organizaci | Theses on a related topic

1040.
Kalenská, Vendula
Faculty: University of Finance and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Digitální marketingová komunikace a její efektivita v komunikaci vybraného podniku | Theses on a related topic

1041.
Kalla, Jiří
Faculty: University of Finance and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Proměny životního stylu – nástup požitkářské generace? | Theses on a related topic

1042.
Kalousková, Alena
Faculty: University of Finance and Administration
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Business Management)
Master's thesis defence: Strategická analýza organizace | Theses on a related topic

1043.
Kaltykova, Elena
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv marketingu a propagace na životní styl určitých sociálních a věkových skupin | Theses on a related topic

1044.
Kalugina, Yelyzaveta
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vedení marketingového týmu | Theses on a related topic

1045.
Kalvodová, Eva
Faculty: University of Finance and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (combination/specialization: Marketing)
Master's thesis defence: Regulace reklamy ve farmacii | Theses on a related topic

1046.
Kamenický, Jan
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Podnikatelský plán - základní dokument počátečních fází životního cyklu MSP | Theses on a related topic

1047.
Kamiš, Dominik
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Management and Corporate Finance (combination/specialization: Management & Marketing)
Bachelor's thesis defence: Založení podniku | Theses on a related topic

1048.
Kantorová, Katarzyna
Faculty: University of Finance and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Tvorba marketingové komunikační kampaně (komunikačního mixu) podniku Walmark, a.s. | Theses on a related topic

1049.
Kapalová, Pavlína maiden name: Žůrková
Faculty: University of Finance and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication
Bachelor's thesis defence: Vliv interní marketingové komunikace na zaměstnance | Theses on a related topic

1050.
Kargina, Alevtina
Faculty: University of Finance and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication
Master's thesis defence: Marketing in public space | Theses on a related topic