VSFS:NA_HM Heritage Marketing - Informace o předmětu
NA_HM Heritage Marketing
Vysoká škola finanční a správnízima 2026
- Rozsah
- 1/2/0. 6 kr. Ukončení: zk.
- Vyučující
- doc. MgA. Martin Blažíček, Ph.D. (cvičící)
Mgr. Jitka Cirklová, M.A., Ph.D. (cvičící) - Garance
- Mgr. Jitka Cirklová, M.A., Ph.D.
Katedra společenských věd (FES, KSV) – Katedry – Vysoká škola finanční a správní
Kontaktní osoba: Mgr. Petra Dovhunová - Rozvrh seminárních/paralelních skupin
- NA_HM/cNCPH: každou lichou středu 10:30–11:14 S11, každou lichou středu 11:15–12:00 S11, každou lichou středu 12:15–12:59 S11, každou lichou středu 13:00–13:45 S11, M. Blažíček
NA_HM/pNCPH: každé liché úterý 12:15–12:59 S33, každé liché úterý 13:00–13:45 S33, J. Cirklová - Předpoklady
- none
- Omezení zápisu do předmětu
- Předmět je otevřen studentům libovolného oboru.
- Cíle předmětu
The aim of the course is to provide insight into the ways in which fundamental social and cultural issues are reflected through creative forms of expression, the communication codes they utilize, and how culture and art have become tools of communication in the 20th and 21st centuries. As part of the course, students will be introduced to selected concepts in media theory, followed by examples of various media practices.- Výstupy z učení
Students will be able to identify key contemporary social and cultural topics and describe the ways in which were communicated through culture, media, and the arts. In addition, they will be able to analyze and interpret various communication strategies and will have an overview of the key contemporary art directions.- Osnova
Media Archaeology / Media Specificity and Post-Media / Posthumanism, Bioart / Artificial Intelligence / The Politics of Sound / The Archival Turn / Digital Platforms / Speculative Realism / Decolonization / The Politics of Emancipation / The Aesthetics of Collapse / The Neo-Romantic Turn / Art and Climate Change- Literatura
- povinná literatura
- Huhtamo, Erkki, and Jussi Parikka. Media Archaeology: Approaches, Applications, and Implications. University of California Press, 2011.
- doporučená literatura
- Callahan, Sara. Art + Archive: Understanding the Archival Turn in Contemporary Art. Rethinking Art’s Histories. Manchester University Press, 2022.
- Fowkes, Maja, and Reuben Fowkes. Art and Climate Change. World of Art Series. Thames & Hudson, Limited, 2022.
- Greenberg, Clement. “Modernist Painting.” In Modernism with a Vengeance: 1957-1969 Vol. 4, Paperback ed, edited by John O’Brian. University of Chicago Press, 1995.
- Bryant, Levi R., Nick Srnicek, and Graham Harman. The Speculative Turn: Continental Materialism and Realism. Re.press, 2011.
- Srnicek, Nick, and Laurent De Sutter. Platform Capitalism. Theory Redux. Polity, 2017.
- Kompatsiaris, Panos. Curation in the Age of Platform Capitalism: The Value of Selection, Narration and Expertise in New Media Cultures. Routledge Studies in Media and Cultural Industries. Routledge, 2024.
- Goodman, Steve. Sonic Warfare: Sound, Affect, and the Ecology of Fear. Technologies of Lived Abstraction. MIT Press, 2010.
- Hollein, Max, Martina Weinhart, David Altmejd, and Schirn Kunsthalle Frankfurt, eds. Ideal Worlds: New Romanticism in Contemporary Art. Ausstellung Wunschwelten. Neue Romantik in der Kunst der Gegenwart. Hatje Cantz, 2005.
- Hu, Tung-Hui. Digital Lethargy: Dispatches from an Age of Disconnection. The MIT Press, 2022.
- Lovink, Geert. Stuck on the Platform: Reclaiming the Internet. Valiz/Making Public Series, 2022
- Nova, Nicolas, ed. A Bestiary of the Anthropocene: Hybrid Plants, Animals, Minerals, Fungi, and Other Specimens. Set Margins, 2023.
- Hannah, Dehlia, Brenda Cooper, Joey Eschrich, and Cynthia Selin, eds. A Year without a Winter. Columbia Books on Architecture and the City, 2018.
- Výukové metody
- Lectures, class discussion, individidual project, reading
- Metody hodnocení
- Students will be evaluated based on a short essay on a given topic and a subsequent discussion.
- Vyučovací jazyk
- Angličtina
- Další komentáře
- Předmět je dovoleno ukončit i mimo zkouškové období.
- Statistika zápisu (nejnovější)
- Permalink: https://is.vsfs.cz/predmet/vsfs/zima2026/NA_HM