VSFS:NA_MC Media and Culture - Informace o předmětu
NA_MC Media and Culture
Vysoká škola finanční a správnízima 2024
- Rozsah
- 2/1/0. 16 hodin KS/semestr. 6 kr. Ukončení: zk.
- Vyučující
- doc. Giuseppe Maiello, Ph.D. (cvičící)
PhDr. et PhDr. Kateřina Rathouská Štroblová, Ph.D. (cvičící) - Garance
- doc. Giuseppe Maiello, Ph.D.
Sekce společenských věd (FES, KSV) – Katedra společenských věd (FES, KSV) – Katedry – Vysoká škola finanční a správní
Kontaktní osoba: Dita Egertová - Rozvrh seminárních/paralelních skupin
- NA_MC/cMCPH: každou sudou středu 8:45–9:29 S22, každou sudou středu 9:30–10:15 S22, K. Rathouská Štroblová
NA_MC/pMCPH: každé sudé pondělí 12:15–12:59 S22, každé sudé pondělí 13:00–13:45 S22, každé sudé pondělí 14:00–14:44 S22, každé sudé pondělí 14:45–15:30 S22, G. Maiello - Předpoklady
- Basic knoledge of Media development
- Omezení zápisu do předmětu
- Předmět je otevřen studentům libovolného oboru.
- Cíle předmětu
- To understand in the deep the role of Media and Mass media in Western civilization and the possibility offered by the Media in the construction of golobal standards of perception of reality.
- Výstupy z učení
- - Student will be able to analyze in the deep the single Media nad choose which one has the best possibilities to connect to the off-line world of advertisements; - Student will be able to participate to debates and brainstormings with a higher level of cultural capital; -Student will be able to better understand specialized literature in Media, Philospophy of the language, and Global history.
- Osnova
- The first part of the course acquaints students with a historical overview of the more general development of communication media, their roles, and the cultural significance of the civilization process. It monitors the genesis of forms of communication in the environment of oral tribal cultures, as well as the cultural and social context of the origin and spread of writing and new forms of media in the form of plates, tables, silk, or papyrus. It is followed by a reminder of the era of the press with the hitherto unsurpassed development of culture and education. This is followed by the description of the advent of electronic media, when radio and television broadcasting shaped new directions of communication with anonymous recipients, including the birth of effective methods of manipulation. Particular attention will be on the revival of the oral culture. The conclusion of the course belongs to the reflections on the relationship between digital technologies and the society of late modernity.
- Literatura
- povinná literatura
- Ludwig Jäger, Erika Linz, Irmela Schneider, Media, Culture, and Mediality, Bielefield, Transcript Verlag, 2014. ISBN 9783839413760
- MCLUHAN, Marshall, The global village. Transformation on world life and media in the 21. century, New York, Oxford University Press, 1992. ISBN 0-19-507910-8
- doporučená literatura
- BURKE, Peter. Cultural hybridity. Cambridge, Polity Press, 2009. ISBN 978-0-7456-4697-8 ISBN
- ONG, Walter J., Orality and literacy, New York, Routledge, 2012. ISBN 978-0-415-53838-1
- CAROLEO, Laura a Giuseppe MAIELLO. Understanding Polarization Effects on Voice- Based Social Media: A Clubhouse Analysis. Italian Sociological Review. Verona: QuiEdit, 2022, roč. 12, 7S, s. 749-770. ISSN 2239-8589. Dostupné z: https://dx.doi.org/10.13136/isr.v12i7S.580. URL info
- Výukové metody
- Frontal lessons
- Metody hodnocení
- Grade: Elaboration of a professional study, which will be devoted to a more detailed analysis of a historical phenomenon from the lectured material in the range of 6 - 10 standard pages in electronic form as a Word document. Exam: Oral exam
- Vyučovací jazyk
- Angličtina
- Informace učitele
- All questions must be asked verbally and not in writing form. Consequently, no replies will be given either via e-mail or via text messages. The teacher's phone number is listed in his personal information in the IS.
- Další komentáře
- Předmět je dovoleno ukončit i mimo zkouškové období.
- Statistika zápisu (nejnovější)
- Permalink: https://is.vsfs.cz/predmet/vsfs/zima2024/NA_MC