NA_CCM Cross-cultural Management

Vysoká škola finanční a správní
léto 2021
Rozsah
2/1/0. 12 hodin KS/semestr. 6 kr. Ukončení: zk.
Vyučující
Ing. Monika Bokšová, Ph.D. (cvičící)
Ing. Miroslav Halouzka, CSc. (cvičící)
Garance
Ing. Monika Bokšová, Ph.D.
Katedra ekonomie a managementu (FES, KEM) – Katedry – Vysoká škola finanční a správní
Kontaktní osoba: Bc. Kamila Procházková
Rozvrh seminárních/paralelních skupin
NA_CCM/cECPH: každou sudou středu 19:15–19:59 E126, každou sudou středu 20:00–20:45 E126, M. Bokšová
NA_CCM/pECPH: St 17:30–18:14 E126, St 18:15–19:00 E126, M. Bokšová
Předpoklady
This subject requires a basic awareness of the importance of international relations, international trade and awareness of cultural aspects and the need to diversify the content of marketing communications for different markets of different cultures.
Omezení zápisu do předmětu
Předmět je otevřen studentům libovolného oboru.
Cíle předmětu
The aim of this course is to promote multicultural competence and to provide an in-depth understanding of how management practices and processes can differ around the world. It aims to explore different ways of how people behave and communicate across cultures.
Výstupy z učení
Upon completion of this course the student will have the following professional knowledge and skills. He will be able to: − To understand the changing global landscape, what is multicultural competence and why it is important for managers in international environment − To formulate and interpret the strategic visions of international trade for the medium-term horizon that will belong to the specific business sector. − To understand challenges of managing and utilizing diversity in global assignments − To analyze and characterize the diversity of world cultures, different patterns of behavior and different perceptions of reality according to the typical culture of the region, − To specify the cultural aspects of organizational environments, personal and marketing communication, negotiations and managing conflicts within the cultural differences of individual countries and religions. − To understand and apply contemporary approaches to cross-cultural leadership, − To explain role of culture in managing work, global assignments and motivation.
Osnova
  • 1. Introduction to the course - world cultures according to Huntington 2. Global managers, challenges and responsibilities 3. Cultural environment 4. Organisational environment 5. Communicating across cultures 6. Leading global organisations 7. Negotiating global partnerships 8. Managing ethical conflicts 9. Managing global teams 10. Influence of culture on business relations 11. Negotiating skills 12. Business etiquette
Literatura
    povinná literatura
  • BROWAEYS, Marie-Joelle and Roger PRICE. Understanding Cross - Cultural Management. 3rd Edn. Harlow : Person Education Limited. 2016. ISBN 9781292015897.
  • DOLAN, Simon L. and Marin Kristine KAWAMURA. Cross Cultural Competence : A Field Guide for Developing Global Leaders and Managers. 1.st ed. Bradford, United Kingdom : Emerald Group Publishing Limited. 2015. ISBN 9781784418878
    doporučená literatura
  • KROEBER, Arthur R. China´s economy: what everyone needs to know? New York, NY : Oxford University Press, 2016. ISBN 9780190239046
  • WARREN, Thomas L. Cross-cultural Communication : Perspectives in Theory and Practice. 2nd ed. Abingdon, Oxon : Routledge. 2017. ISBN 9781351845144
Výukové metody
Teaching in the full-time format takes the form of lectures (cycle of 12 lectures). Lectures cover both theoretical (theories and basic concepts of the given problematic) and practical (case studies, lecturer's practical experience, latest trends) parts. Discussions and active students participation is expected.
Metody hodnocení
Course Requierements Attendance 18% Preparation for the class 32% Midterm 12% Final Exam 35% Activity in the class 3% Grading Scheme 100 – 91 A 90 – 81 B 80 – 71 C 70 – 61 D 60 – 51 E 50 and less F
Vyučovací jazyk
Angličtina
Informace učitele
https://is.vsfs.cz/auth/el/6410/zima2017/NA_CCM/Study_guide_Cross-Cultural_Management.qwarp?prejit=535622
Další komentáře
Předmět je dovoleno ukončit i mimo zkouškové období.
Předmět je zařazen také v obdobích zima 2014, zima 2015, zima 2016, zima 2017, zima 2018, léto 2020, léto 2022, léto 2023.