VSFS:N_AJ_1 English Language 1 - Course Information

N_AJ_1 English Language 1

Extent and Intensity

0/2. 3 credit(s). Type of Completion: z (credit).

Teacher(s)

Mgr. Pavla Duplinská (seminar tutor)
Mgr. Jindra Horynová (seminar tutor)
Mgr. Štěpánka Hronová, MBA (seminar tutor)
PhDr. Ladislava Knihová, Ph.D., MBA (seminar tutor)

Guaranteed by

PhDr. Ladislava Knihová, Ph.D., MBA
Subdepartment of Languages – Department of Social Sciences – Departments – University of Finance and Administration
Contact Person: Ivana Plačková

Timetable of Seminar Groups

N_AJ_1/uM11PH: Tue 1. 10. 14:00–15:30 S33, 15:45–17:15 S33, Tue 29. 10. 14:00–15:30 S33, 15:45–17:15 S33, Tue 12. 11. 14:00–15:30 S32, 15:45–17:15 S32, L. Knihová
N_AJ_1/uM12PH: Tue 1. 10. 14:00–15:30 S11, 15:45–17:15 S11, Tue 29. 10. 14:00–15:30 S11, 15:45–17:15 S11, Tue 12. 11. 14:00–15:30 S11, 15:45–17:15 S11, J. Horynová
N_AJ_1/vM21PH: Sat 12. 10. 9:45–11:15 S33, 11:30–13:00 S33, Sat 9. 11. 9:45–11:15 S33, 11:30–13:00 S33, Sat 7. 12. 9:45–11:15 S33, 11:30–13:00 S33, L. Knihová
N_AJ_1/vM22PH: Sat 12. 10. 9:45–11:15 S34, 11:30–13:00 S34, Sat 9. 11. 9:45–11:15 S34, 11:30–13:00 S34, Sat 7. 12. 9:45–11:15 S34, 11:30–13:00 S34, J. Horynová
N_AJ_1/vM23PH: Fri 11. 10. 12:00–13:30 S33, 13:45–15:15 S33, Fri 8. 11. 13:45–15:15 S33, 15:30–17:00 S33, Fri 6. 12. 12:00–13:30 S33, 13:45–15:15 S33, L. Knihová
N_AJ_1/vM24PH: Fri 11. 10. 12:00–13:30 S24, 13:45–15:15 S24, Fri 8. 11. 13:45–15:15 S34, 15:30–17:00 S34, Fri 6. 12. 12:00–13:30 S23, 13:45–15:15 S23, J. Horynová
N_AJ_1/v1MMO: Fri 4. 10. 12:00–13:30 M16, Fri 18. 10. 12:00–13:30 M16, Fri 1. 11. 13:45–15:15 M16, Fri 15. 11. 15:30–17:00 M17, Fri 29. 11. 15:30–17:00 M16, Fri 13. 12. 15:30–17:00 M16, Š. Hronová
N_AJ_1/1APH: Thu 12:15–12:59 S33, Thu 13:00–13:45 S33, L. Knihová
N_AJ_1/1MMO: Wed 12:15–12:59 M16, Wed 13:00–13:45 M16, Š. Hronová
N_AJ_1/2APH: Thu 12:15–12:59 S34, Thu 13:00–13:45 S34, J. Horynová
N_AJ_1/3APH: Thu 10:30–11:14 S33, Thu 11:15–12:00 S33, P. Duplinská
N_AJ_1/4APH: Thu 10:30–11:14 S34, Thu 11:15–12:00 S34, J. Horynová

Prerequisites

Successful completion of a bachelor's study programme, mastering the target language (both general and professional) at the level of B2 of the Common European Framework of Reference for Languages.

Course Enrolment Limitations

The course is also offered to the students of the fields other than those the course is directly associated with.

fields of study / plans the course is directly associated with

there are 9 fields of study the course is directly associated with, display

Course objectives

Course objectives: 1.Mastering professional and technical English language. 2.Systematic improvement of knowledge, skills and language habits from the viewpoint of language tools (phonetics, orthography, vocabulary and grammar) as well as language functions (both receptive and productive skills). 3.Semantic and functional focus: monitoring general English language topis (authentic language presentation) + key professional English language topics (mastering presentation of economic and marketing English topics fluently and spontaneously, including the ability to explain details and express conclusions, ideas and views. The key topis are pricing, logistics and the distribution chain, mechandising, trade shows, telemarketing, and online shopping and mail order. The course objectives are valid for part-time students as well.

Syllabus

• This sylabus is designed for the full-time study programme. The part-time study programme is reflected in the respective methodological sheets (Czech abbr. ML). Seminars' content - Level A - higher: 1-2 PEIU-M – 25 Price; Present Simple and Present Continuous. 3-4 Past Simple and Past Continuous; Presentation skills: Tutorial 1 (TM); Focus on skills: Listening. 5-6 PEIU-M – 26 Logistics and the distribution chain; Past Perfect Simple and Past Perfect Continuous; Students’ Presentations. 7-8 Past Perfect Simple and Past Perfect Continuous. Presentation skills: Tutorial 2 (TM); Focus on skills: Writing; Students’ Presentations. 9-10 PEIU-M – 27 Merchandising. Future Simple and Future Continuous; Students’ Presentations. 11-12 PEIU-M – 28 Trade shows. Future Perfect Simple. When and If; Students’ Presentations. 13-14 PEIU-M – 29 Telemarketing; Modals ; Students’ Presentations. 15-16 Past Modals; Focus on skills: Speaking; Students’ Presentations. 17-18 PEIU-M – 30 Online shopping and mail order; Had Better; Students’ Presentations. 19-20 Conditionals I (Zero and First); Focus on skills: Reading; Students’ Presentations. 21-22 PEIU-M – 25-30 Vocabulary revision; Conditionals II (Second and Third); Students’ Presentations. 23-24 Conditionals III (Mixed); Focus on skills: Presenting; Students’ Presentations. Additional materials - multimedia: Video comprehension followed by discussion on the topic IB-VRB – Part 1 Meet new partners (or other relevant materials focusing on marketing). Seminars' content - Level B - lower: 1-2 Introduction to the course, present and past – tense review, Travelling, 3-4 PEUM 1 – The marketing mix 1, IE 6 – Home and away, Gr – past simple / continuous, 5-6 PEUM 2 – The marketing mix 2, IE 6 – Biography, 7-8 PEUM 3 - SWOT analysis, IE 6 – Personal management, Gr – verb + gerund / infinitive, 9-10 PEUM 4 - Marketing strategy and the marketing plan, IE 6 – A gap year for adults, 11-12 PEUM 5 - Marketing ethics, IE 6 – Request and offers, exchanging information, 13-14 PEUM 6 - The market environment, IE 7 – Doing business in different countries, Gr – modal verbs, 15-16 PEUM 7 - Legal aspects of marketing, IE 7 – Bridging the cultural gap, city descriptions, giving talks and presentations, 17-18 PEUM 8 – Research 1, IE 7 – International outsourcing, 19-20 PEUM 9 - Research 2, Students’ presentations, GR and vocabulary review, 21 -22 Students’ presentations, GR and vocabulary review, 23-24 Credit TEST

Literature

required literature
• Level A - Farrall C., Lindsley M.: Professional English in Use – Marketing. Cambridge University Press, 2008. ISBN 978-0-521-70269-0
• Level A - English Grammar in Use, Third edition (with answers and CD-ROM), Raymond Murphy, CUP, ISBN 978 0 521 53762 9
• Level B - International Express – Intermediate (IE), Interactive edition, Keith Harding & Liz Taylor, Student’s + Pocket Book and MultiROM, OUP, 2007, ISBN 978 0 19 457652 9, Units 6 – 7 (IE-I)
• Level B - Farrall C., Lindsley M.: Professional English in Use – Marketing. Cambridge University Press, 2008. ISBN 978-0-521-70269-0, Units 1-9

recommended literature
• Level A - International Express – Upper-Intermediate, Interactive edition, Keith Harding & Adrian Wallwork, Student’s + Pocket Book and MultiROM, OUP, 2007, ISBN 978 0 19 457652 9.
• Level A - Hewings M.: Advanced Grammar in Use. Cambridge University Press, 2005. ISBN 0-521-61403-1
• Level A - Intelligent Business – Video Resource Book - Intermediate, Helena Gomm, Pearson - Longman, 3rd impression 2007, ISBN 0-582-84799-0.
• Level B - English Grammar in Use, Third edition (with answers and CD-ROM), Raymond Murphy, CUP, ISBN 978 0 521 53762 9
• Level B - • Macfarlane, M.: International Express – Intermediate (Interactive edition) Workbook+Audio CD, OUP, 2007, ISBN 978 0 19 457497 6

Teaching methods

Interactive seminars in both types of study (full-time students and part-time students). On the course of interactive seminars multimedia technology is purposefully and effectively used following the didactic principles in order to reach the required instructional goals.

Assessment methods

FULL-TIME STUDY 1 OBLIGATORY PARTICIPATION IN LESSONS The extent of obligatory participation in lessons has been stipulated as follows: 75% applies to full-time students. The subject is assessed based on the student's results in the Credit Test. It testifies to the fulfilment of study obligations. 2 CREDIT TEST Reaching the result of minimum 60 points out of 100 points (maximum) is the precondition to gain the credit. The student is entitled to one regular attempt and he/she can do two resits to pass the Credit Test with the lecturer assigned to him. Note: The students who will be convicted of fundamental violation of the Study and Examination Code while writing the Credit Test (namely the forbidden use of mobile phones, spy pen cameras etc.) will automatically get the assessment “NNN“ (i.e. failed). 3 PRESENTATIONS Every student will present one topic assigned to him by his lecturer. His/her presentation will be awarded maximum 10 points which will form a constituent part of the test evaluation. 4 INSUFFICIENT ATTENDANCE In case of insufficient attendance between 75-40%, the assessment “-“ will be entered into the IS and the person concerned automatically loses one attempt to sit the test. The seminar attendance less than 40 % means that the student didn't meet the minimum required study obligations and he/she will be assessed as failed “---". In such a case the student will have to transfer the subject into the following term/academic year, and following the purchase of the necessary credits he/she will have again three attempts to pass the subject (to write the test). 5 STUDENTS WITH INDIVIDUAL STUDY PLAN The students with the approved Individual Study Plan (ISP) are obliged to get in touch with their lecturer in three weeks’ time at the very latest since the beginning of the term in order to agree alternative ways to fulfil their study obligations due to optional attendance. In case the student verifiably neglects this obligation, he/she will be assessed as failed and the code of “---“ will be entered into the IS. The students who were given the status of ISP on the course of the running term are obliged to contact their assigned lecturer in 14 days at the very latest. BLENDED LEARNING PROGRAMME 1 OBLIGATORY PARTICIPATION IN LESSONS The extent of obligatory participation in tutorials has been stipulated as follows: 50 % obligatory attendance applies to part-time students in the blended learning programme. The subject is assessed based on the student's results in the Credit Test. It testifies to the fulfilment of study obligations. 2 CREDIT TEST Reaching the result of minimum 60 points out of 100 points (maximum) is the precondition to gain the credit. The student is entitled to one regular attempt and he/she can do two resits to pass the Credit Test with the lecturer assigned to him. Note: The students who will be convicted of fundamental violation of the Study and Examination Code while writing the Credit Test (namely the forbidden use of mobile phones, spy pen cameras etc.) will automatically get the assessment “NNN“ (i.e. failed). 3 PRESENTATIONS Every student will present one topic assigned to him by his lecturer. His/her presentation will be awarded maximum 10 points which will form a constituent part of the test evaluation. In the blended learning study programme the students' presentations will be presented in a separate term (not during the tutorials). 4 INSUFFICIENT ATTENDANCE In case of insufficient attendance (between 50-40%, resp. 6-4 lessons in the blended learning programme), the assessment “-“ will be entered into the IS and the person concerned automatically loses one attempt to sit the test. The seminar attendance less than 40 % , resp. less than 4 lessons, means that the student didn't meet the minimum required study obligations and he/she will be assessed as failed “---". In such a case the student will have to transfer the subject into the following term/academic year, and following the purchase of the necessary credits he/she will have again three attempts to pass the subject (to write the test). 5 STUDENTS WITH INDIVIDUAL STUDY PLAN The students with the approved Individual Study Plan (ISP) are obliged to get in touch with their lecturer in three weeks’ time at the very latest since the beginning of the term in order to agree alternative ways to fulfil their study obligations due to optional attendance. In case the student verifiably neglects this obligation, he/she will be assessed as failed and the code of “---“ will be entered into the IS. The students who were given the status of ISP on the course of the running term are obliged to contact their assigned lecturer in 14 days at the very latest.

Language of instruction

Czech

Follow-Up Courses

• N_AJ_2 English Language 2

Further comments (probably available only in Czech)

The course can also be completed outside the examination period.
General note: 0.
Information on the extent and intensity of the course: 12 hodin KS/semestr.

• Enrolment Statistics (Winter 2013, recent)
  
• Permalink: https://is.vsfs.cz/course/vsfs/winter2013/N_AJ_1